Tech The top 9 digital trends to know right now (M. Fouhy & A. Branch)

IR
How an investor awareness campaign can implicate securities laws (IR Mag)

Criticism
Things that make PR people cringe: DIY PR (InkPR)

Finance
How one wealth manager hired a PR firm (WSJ)

Tools
How SEO is quickly becoming a communications function(J. Licko)

Stunts
Freightliner pulls off record projection on Hoover Dam(BizBash)

Measurement
Measuring PR is more than counting articles (D. Jones)

Social
Letterman felt he wasn't clicking with the Internet - and he was right (BI)

Int'l
Corporate sponsors, Amnesty Int'l question Qatar labor rights ahead of World Cup (Slate)

Crisis
5 lessons for PR pros from NBC's 'The Blacklist' (K. Freberg)

Content
Top 50 PR, marketing and social media podcasters to follow (S. Miller)