Profile Why PR gurus always print the myth (GQ)

Content
When it's OK for native ads to fool the reader (L. Hoffman)

Firms
8 corporate comms. tips for hiring a PR firm (F. Strong)

PR 101
Working with high-profile bloggers (K. Geier)

Environment
EPA under fire for social media campaign on water regs (Fox News)

Analysis
The Hillary Clinton PR campaign (G. Dietrich)

Social
Why three physician 'superusers' have prioritized Twitter(B. Reid)

PR 101
Scoring with the business press (L. Grant)

Vid
Learn the six key principles of persuasion with this video(Lifehacker)

Media
Fusion Media aims at Millennials, struggles to find its identity (NY Times)