scott montyScott Monty, the former Ford Motor digital PR guru, has left Shift Communications after less than a year to start his own consultancy.

Monty said Scott Monty Strategies, based in the Detroit area, will advise and counsel brands and firms in digital communications and marketing, and handle his speaking engagements. He said that after about a year in the agency realm, "I realized it was time to spread my wings a bit."

Monty was global digital and multimedia communications manager for Ford after six years with the automaker. He was previously at digital firm crayon and joined Shift in Boston last July.