Turner Broadcasting System has purchased a majority stake in iStreamPlanet, a top provider in live event and OTT video programming.

CEO John Martin said the partnership would expand the Time Warner unit's capacity to offer live events within and outside the broadcaster's traditional ecosystem.

He expects opportunities to use iStreamPlanet's technical savvy to cultivate new digital platforms.

Mio Babic, who founded the Las Vegas-based video operation in 2000, called Turner a "media powerhouse with tremendous reach via their entertainment and live sports programming."

Turner and iStreamPlanet have worked together during the PGA Championship.

Martin said "there is no one better in the business" than his new investment target.