Jim Wilkinson, the veteran corporate PR hand who leads global corporate affairs for Chinese e-commerce titan Alibaba, penned a lengthy rebuttal to a critical piece in Barron's this week, hitting the magazine and its reporter for a "lack of integrity, professionalism and fairness."
Wilkinson's letter to the editor, published on Alibaba's news site, Alizila.com, ripped the Barron's piece for what he said are "factual inaccuracies and selective use of information."
Barron's story, "Alibaba: Why It Could Fall 50% Further," written by Jonathan Laing, outlined a litany of problems for the company with a warning to "expect more trouble ahead." The release of the article sparked a slide in Alibaba's share price on Sept. 13.
Wilkinson, a former Bush administration PR hand, joined Alibaba in 2014 after top roles with PepsiCo and Brunswick Group.
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