Measurement Measurement and evaluation of public affairs (S. Kochhar)

Healthcare What does the FDA do in a gov't shutdown? (M. Senak)

Crisis GM, Justice Dept near criminal settlement (WSJ)

Politics This is the ad that could kill Carly Fiorina's campaign(Wash Post)

PR 101 Is it ok to tall a little white lie? (J. Newman)

Tactics Setting a Guinness World Record for PR (C. Conner)

Politics 6 lessons for communicators from the Republican presidential debate (L. Kersey)

Media In bashing NY Times, Brock embraces anonymous sources(E. Wemple)

Food McRevolt: The frustrating life of the McDonald's franchisee(Bloomberg)

Fallout Kim Davis saga raises concerns about Kentucky's image(WFPL)