Fox News Channel catapulted to the top of the cable heap by deploying a fairly efficient business model: talk radio on TV. But the formula works, as both CNN and MSNBC have been chasing Fox News’ ratings for years. Now MSNBC is looking to zig to Fox’s zag.
NBC News announced a series of programming changes for its MSNBC cable unit focused on hard news and the 2016 U.S. presidential election. The changes signal yet another departure from the left-leaning commentary and opinion that, till now, has defined MSNBC.
NBC News said Kate Snow, an NBC News national correspondent, will anchor news coverage at MSNBC from 3 to 5 p.m. during the week and anchor the Sunday edition of “NBC Nightly News.”
Chuck Todd, moderator of NBC’s “Meet the Press,” will host a new daily show at 5 p.m. called “MTP Daily” starting Sept. 28.
The upcoming changes coincide with the return of Brian Williams, who ultimately lost his job as NBC News anchor after it was revealed that misled the public about his war coverage in Iraq.
Williams returns on Tuesday, Sept. 22, in his new role as anchor of breaking news and special reports at MSNBC. He’ll cover Pope Francis’s arrival in Washington for his U.S. visit.
MSNBC’s departure from opinion and commentary will alter the landscape at MSNBC for PR pitches, as well. There’s likely to be less opportunity for “soft” pitches concerning lifestyle, entertainment and gadgetry, but additional opportunities for agencies that traffic in public affairs, reputation management and crisis communications.
As part of the programming changes, MSNBC also cancelled some shows, including “The Cycle,” “Now With Alex Wagner,” and “The Ed Show.”
Trump Media & Technology Group today reported a $58.2M net loss on $4.1M in 2023 revenues, a disclosure that drove its stock price down 22.6 percent to $47.96.
Barry Pollack, an attorney at Wall Street’s Harris St. Laurent & Wechsler, has registered Julian Assange as a client with the Justice Dept. “out of an abundance of caution.”
Paramount Global to slash 800 jobs in what chief executive Bob Bakish calls part of an effort to “return the company to earnings growth"... Rolling Stone editor-in-chief Noah Shachtman is exiting at the end of the month due to disagreements with chief executive Gus Wenner over the direction the magazine is taking... The New York Times broke the $1 billion barrier in annual revenue from digital subscriptions in 2023... Press Forward is investing more than $500 million to strengthen local newsrooms.
The majority of news articles are read within the first three days of publication, according to a recent report.
The Los Angeles Times gives pink slips to 115 people or 20 percent of its newsroom staff... TIME is also laying off about 30 employees, which is approximately 15 percent of its editorial staff... The Baltimore Banner, which was launched by Stewart Bainum in 2022 after he failed to buy the Baltimore Sun, added 500 subscribers per day in the three days following Sinclair Broadcast Group's deal to purchase the Sun.
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