The federal Substance Abuse and Mental Health Services Administration has awarded a potential five-year PR pact covering communications for its programs.
The $3.8B, Maryland-based federal agency tapped Crosby Marketing Communications as the lead contractor after an RFP process started in March. Abt Associates and Edelman are subcontractors on the team.
The contract capped at $15.5M includes a base year and four option years.
Crosby will lead the pack encompassing outreach to service providers, consumers, policy makers, media, and the public through various outlets and tactics, including PR, marketing, writing and digital.
Meredith Williams joined Crosby in February as EVP and government practice leader from Abt Associates, where she worked the SAMHSA account.
Jeffrey Nesbit, who served as communications director for former vice president Dan Quayle, is named assistant secretary for public affairs at the Department of Health and Human Services.
Kate Bedingfield, White House communications director, will exit at the end of the month. Ben LaBolt, a longtime Biden adviser, will take the CD post.
Cathy Cochran, senior VP in Teneo’s Washington office, has rejoined the US Dept of Agriculture as director in its communications office.
Mexico is working with the DC-based Global Action on Gun Violence to push for “impactful gun violence prevention strategies” in the US.
Douglas Farrar, who was VP-communications and strategy at the Carnegie Center for International Peace, has joined the Federal Trade Commission as PA director.
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