Red PRLouvelle, the chic shower wear company, has tapped RED PR for PR services.

RED PR, a boutique communications firm representing beauty, fashion and lifestyle brands, will manage Louvelle’s U.S. media relations and consumer PR efforts to increase awareness and promote the Hollywood-inspired line of shower wear and headbands.

Headquartered in Australia, Louvelle offers a variety of vintage shower turbans in colors and prints crafted from stretch fabric, with a water resistant lining.

Earlier this year, RED PR celebrated its 15th anniversary and started working with social marketing beauty brand Phuse Beauty and iconic luxury curly hair company Ouidad. Other clients include the Cricket Company, Gelish and Morgan Taylor Lacquer.