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Los Angeles-based entertainment PR and marketing agency Rogers & Cowan has promoted John Reilly to the role of senior VP, entertainment and multicultural communications.
Reilly, who has been with R&C since 2001, was previously VP of that agency's music division. His 25-year history in PR has included work with artists such as Ricky Martin, Enrique Iglesias, Nelly Furtado, Tony Bennett, Natalie Cole and Juan Luis Guerra, which he has placed on outlets such as the Latin Grammy Awards, The Hispanic Heritage Awards, Univision’s “La Banda,” Macy’s Thanksgiving Day Parade, "Dancing With The Stars," "Sesame Street," "The Tonight Show" and "Good Morning America."
In his new role, Reilly will be responsible for overseeing publicity, marketing and branding initiatives for R&C’s roster of Latin music, entertainment and special event clients.
“John has consistently provided a high level of creativity and strategic counsel for his clients. His guidance has proved extremely valuable to top Latin music stars, premiere special events and award shows,” said R&C executive VP Maureen O’Connor in a statement.
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