Hue & Cry's NYC office is handling PR for Relief Riders International, a humanitarian-based, adventure travel company that organizes horseback journeys through remote areas while providing humanitarian aid to local people. The first relief ride on motorcycle will begin across Rajasthan, India in Jan. '16.
Alexander Souri founded RRI in 2004. Prior to that he was a producer for theater and film, working on projects such as "The Matrix" and "X-Men."
Relief Riders has helped over 18,700 people, including 12,000 children in Rajasthan, India.
Founded in 2008, Hue & Cry has 10 employees in NYC and an office in London.
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