Int'l At climate talks, the media message is a job for PR pros (Reuters)

2015 Ten PR defining moments of the year (N. Pollack)

Entertainment PR maven on handling Whitney Houston's death, more (Billboard)

Int'l The Saudis want a reputation fix but buying journos won't do it (MEM)

Biz How we are falling prey to the reputation industry (NY Times)

PR 101 When it comes to news, being 'interesting' just isn't enough (M. Riley)

Crisis Theranos CEO's tough task (J. Horton)

Gaming How to do mobile gaming PR right in 2016 (VB)

Stunts Riot Fest's stolen camaro was a good stunt for a good cause (Chicagoist)