Cory HaikCory Haik

Cory Haik, a senior digital officer at the Washington Post, has left that position to become chief strategy officer at burgeoning millennial news hub Mic.

Re/code first reported the news.

Haik, who began working for WAPO in 2010, was promoted in July to executive director of emerging news products. Formerly executive producer and senior editor of digital news, she headed key digital and mobile initiatives at the publication, and was responsible for the rollout of WAPO’s Rainbow app for Kindle Fire.

Prior to her tenure at the Washington Post, Haik was assistant managing editor at the Seattle Times, and managing editor for Times-Picayune digital property nola.com.

In Haik’s new role, which Mic created specifically for her arrival, she’ll be responsible for refining the site’s editorial, product and revenue strategy. The site's revenue model is primarily centered on branded content.

Chris Altchek and Jake Horowitz founded new York-based Mic — previously known as PolicyMic — in 2011. The site, which now sees more than 20 million unique visitors a month, in June hired NPR executive editor Madhulika Sikka.