Michael Brito, who led social marketing for W20 Group, has moved to Lewis as senior VP of digital marketing to head its Lewis Pulse operation in San Francisco.
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Brito, a ubiquitous speaker on the digital and PR circuit, was formerly senior VP of social strategy for Edelman in the Bay Area, guiding many of the firm's blue chi clients through the digital and social media boom in the late 2000s and early 2010s. Previous stints include social and marketing posts at Intel, Yahoo!, HP and Sony Electronics.
Lewis Pulse is the firm's digital marketing services unit.
Lewis has also brought in Cohn & Wolfe alum Mark Burr as senior VP of its Pison unit in San Diego. He was global digital director for Uniworld Boutique River Cruises and earlier was a top exec at GSW Worldwide.
Lewis acquired digital marketing shop (SEO, social) Piston last year.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
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