Miami-based travel and tourism agency Diamond Public Relations has been named agency of record for forthcoming Miami Beach hotel The Julia.
Located in South Beach’s South of Fifth neighborhood, the 29-room, adult-exclusive boutique hotel is slated to open in December. It is owned by hotel investment group SMS Lodging and is being designed by Miami-based designer Stephen Büsto.
Diamond will manage North American PR for The Julia and will work to increase awareness and drive business for the property on a national and regional level.
The agency has also been named AOR of SMS property NYAH, a new hotel based in Key West.
Weber Shandwick is providing PR and marketing communications services to the Moroccan National Tourist Office in New York.
Finn Partners has filed its six-month contract with the Bahamas Ministry of Tourism, Investments & Aviation, which is worth $240K.
Weber Shandwick wrapped up its work for the Ministry of Bahamas at the end of 2023.
The Aruba Tourism Authority is boosting its budget 29.4 percent to $2.2M at Zeno Group, according to its 2024 contract, effective Jan. 1.
As inflation continues to impact spending, consumers are revisiting their list of what they’re willing to spend more of their money on. Luckily for those in the travel industry, experiences seem to be trending up on the “splurge” list. 
Have a comment? Send it to 
No comments have been submitted for this story yet.