Cathy Pittham, a tech PR veteran of Racepoint, Text 100 and Weber Shandwick, has been named CEO of Cohn & Wolfe's AxiCom tech PR operation.
London-based Pittham succeeds AxiCom co-founder and 22-year head Helen Ridgway, who is taking a "career break." Co-founder Julie Tanner continues as global tech leader for Cohn & Wolfe.
C&W CEO Donna Imperato praised Pittham's "entrepreneurial mind-set and strong leadership capabilities."
Pittham, who reports to Imperato, was managing director for Europe at Racepoint over the past six years through 2015. She held top posts at Fatcaninc, Text 100, Weber Shandwick and Spreckley Pittham dating back to the late 1980s. Her corporate and consumer PR client work spans the blue chips of tech, including HO, Hitachi, eBay and Oracle, among others.
Ridgway called the move to step down a "tough decision," but added "the agency is in safe hands."
C&W acquired AxiCom in 2008.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
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