PFS, the specialty insurer for clients like professional athletes and musicians, has tapped KemperLesnik as agency of record.
Chicago-based KL will guide a multifaceted brand campaign via PR, social media, partnerships and re-branding.
PFS specializes in insurance plans that manage risk associated with contract negotiations for teams, leagues, athletes and coaches. It also covers models, broadcasters, musicians and entertainers and events like the Olympics with insurance from accidental death to kidnap and ransom.
PFS, an acronym for Pro Financial Services, is based in Chicago.
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