Photos of rooms are uploaded through the app, wall placement is chosen and then a 3D model can be viewed.Real Estate companies are using the app to virtually stage listed properties and sell them quicker. Furniture retailers are also taking advantage of the technology to showcase furniture and accessories for customers.
“roOomy is a great example of using cutting-edge technology to simplify a real-world challenge. It removes the fear factor of designing, and even staging a room, to make it seamless and easy for people to see,” said Katie Blair, VP at PAN.
PAN is headquartered in Boston and had net fees of $13.1M in 2015, up 24%. The firm acquired San Francisco-based tech PR agency, Vantage PR, last year. Offices are also located in Orlando and New York.
“From our immediate kick-off, PAN Communications has brought their media savvy expertise to the table and we quickly started seeing the results from a strategic outreach program,” said Erika Dalagar, marketing and communications manager for roOomy.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
In the dynamic world of modern business, effective communication is a pivotal tool for success across various industries. At Communications Strategy Group (CSG®), our expertise in embracing innovation in communication extends beyond traditional marketing strategies, paving the way for transformative industry-specific solutions.
There are two types of tech PR professionals. Which one are you? And are C-suite executives making that decision for you?
While there’s an impulse to grab reporters’ attention with the newest industry-transforming tech product or service, a back-to-basics approach focused on telling the right stories to the right people is a far more successful way to ensure your technology campaign breaks through the clutter of today’s crowded tech landscape.
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