B2B technology PR specialist InkHouse has named Ed Harrison senior VP of its enterprise technology practice. He’ll take the helm of its office in Waltham, Mass.
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Harrison brings to the table more than 20 years of experience gained from stints at Schwartz Communications (now MSLGroup) and DaviesMurphy Group (now part of Lewis) and 13 years as managing partner at fama PR, a Boston-based tech PR specialist.
Inkhouse focuses on companies in big data analytics, cloud security, Internet of Things (IoT), defense, mobile, healthcare and manufacturing.
"Ed's passion for technology and client service is apparent in everything he does. Under his leadership, we are looking forward to expanding our tech presence and experience even further in Boston and nationally," said Beth Monaghan, co-founder and CEO of InkHouse.
InkHouse, founded in 2007, comes in at #14 in O’Dwyer’s ranking of technology PR firms with just over $9 million in ’15 net fees for that specialty.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
In the dynamic world of modern business, effective communication is a pivotal tool for success across various industries. At Communications Strategy Group (CSG®), our expertise in embracing innovation in communication extends beyond traditional marketing strategies, paving the way for transformative industry-specific solutions.
There are two types of tech PR professionals. Which one are you? And are C-suite executives making that decision for you?
While there’s an impulse to grab reporters’ attention with the newest industry-transforming tech product or service, a back-to-basics approach focused on telling the right stories to the right people is a far more successful way to ensure your technology campaign breaks through the clutter of today’s crowded tech landscape.
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