Crafted Communications has been named the agency of record for business travel management company Egencia, part of Expedia, Inc.
This is the third Expedia win for the travel and technology PR experts at Crafted over the past year.
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In early 2016, Crafted picked up Expedia Media Solutions, the digital advertising arm of the online booking giant and in July won Expedia’s Lodging Partner Services business.
Crafted’s partners Lisa Robinson, Jessica Vitale and Molly Mulloy began working with Expedia Media Solutions in 2010 while they were at Zeno Group.
“The team at Crafted have been a core part of our marketing team for the past six years,” said Monya Mandich, senior director, marketing & public relations, Expedia Media Solutions. “They are a group of wickedly smart, creative and innovative thinkers, and are in continuous lockstep with our marketing strategy. They push us out of our comfort zone when needed, while sharing a passion for our business and driving results.”
Crafted, founded in 2014, is based in Los Angeles and has ten employees.
Weber Shandwick is providing PR and marketing communications services to the Moroccan National Tourist Office in New York.
Finn Partners has filed its six-month contract with the Bahamas Ministry of Tourism, Investments & Aviation, which is worth $240K.
Weber Shandwick wrapped up its work for the Ministry of Bahamas at the end of 2023.
The Aruba Tourism Authority is boosting its budget 29.4 percent to $2.2M at Zeno Group, according to its 2024 contract, effective Jan. 1.
As inflation continues to impact spending, consumers are revisiting their list of what they’re willing to spend more of their money on. Luckily for those in the travel industry, experiences seem to be trending up on the “splurge” list. 
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