Weber Shandwick is handling PR for SABIC, the 70 percent Saudi Arabia government-owned plastics, chemicals, fertilizer and metals producer.
The PR unit of Interpublic provides marketing communications duties, including drafting/pitching press releases, media monitoring, arranging interviews, publishing articles for trade and vertical publications and doing on-site event support.
WSis conducing the work under an Interpublic inter-company pact.
SABIC is active in more than 40 countries, generating annual revenues of more than $50B.
CEO Mohammed Al-Mady told a July 21 press conference in Riyadh that SABIC is looking to expand in the U.S. to offset economic slowdowns in Europe and China, troubled markets that contributed to the company’s 14 percent decline in second-quarter profit.
He sees an opportunity to cash-in on the shale gas boom here that has cut the cost of raw materials needed to power petrochemical facilities.
The plan is for SABIC to step up exports from its U.S. facilities, according to Al-Mady.
Edelman is providing communications support to Panama’s Ministry of Commerce and Industries under an agreement capped at $97,100 per month.
Ballard Partners has recruited State Department veteran Matt Bryza as a senior policy advisor.
Teneo has extended its contract with the Salama Bint Hamdan Al Nahyan Foundation for an additional four months to July 31, adding another $1.8M in fees to the New York firm’s coffers.
The Syrian Kurdish militia recruits Jim Dornan Strategies to press Congress for continued support in their battle against ISIS and Syrian president Bashar Assad.
The Government of Hungary has hired Strategic Improvisation Inc. to generate positive media coverage and combat negative press coverage of the Central European country. (6 reader comments)
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