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John IsafJohn Isaf, who had been running Weber Shandwick’s corporate practice in Boston, has moved to head Omnicom’s FleishmanHillard outpost in that city.
The 10-year veteran of Interpublic’s Weber Shandwick, also spent 11 years at Boston-headquartered Arnold Worldwide, which is part of Havas, as head of its PR unit.
Isaf has counseled New England blue-chips such as L.L. Bean, Staples and Harvard Business School.
J.J. Carter, FH’s COO & Americas president, called Isaf “a seasoned Boston agency veteran with the right skills to lead and grow the team."
FH senior partners Randi Tanguay and Seth Bloom were handling GM duties.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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