Yvette Lorenz
Yvette Lorenz

Yvette Lorenz, who has more than 20 years of experience in consumer and technology PR expertise, has joined LEWIS as senior VP.

Based in San Francisco, Lorenz also will oversee the firm's San Diego and additional outlets as Lewis expands on the west coast.

Most recently a senior VP at Sparkpr, Lorenz has represented Google, Blackboard, eBay, Naked Labs and Fujitsu. She also did stints at H3O Communications and Edelman.

Lorenz reports to Stephen Corsi, executive VP of Lewis US. Independent Lewis PR has around 550 staffers.