Annette King, CEO of Ogilvy Group's UK operation and 17-year veteran of the WPP unit, is taking the helm of archrival Publicis Groupe’s British offering.

Annette KingAnnette King

“Annette is one of the industry’s most recognized leaders thanks to her ability to inspire her teams, create real bonds of trust with her clients and win the respect of even her fiercest competitors,” said Arthur Sadoun, Publicis CEO, in a statement.

She’ll be in charge of Publicis Communications, Publicis Media, Publicis. Sapient and Publicis Health.

King will be responsible for “ensuring that the Groupe brings to life its vision of being its clients’ indispensable partner in their transformation,” Sadoun added.

At Ogilvy, King held key posts such as lead on American Express across EMEA, managing director of Ogilvy Interactive and new business director for OgivlyOne.

Paul O’Donnell, Ogilvy’s chairman/CEO for EMEA, will replace King on an interim basis.