Megan King, who has more than 25 years of PR experience, has joined Cruise Lines International Assn., as senior VP strategic communications & research.
She's responsible for PR, digital strategy, branding, influencer support, stakeholder outreach and research.
King spent the last 13 years at Omnicom's Porter Novelli, where she rose to the executive VP/global creative director post, and earlier was a VP at Havas' Arnold Worldwide.
Launched in 1975, CLIA says it’s the unified voice that advocates the interests of the cruise community and works to further a secure, healthy and sustainable ship environment.
The Washington-based trade group has 15 offices worldwide that represent more than 50 cruise lines that serve about 25M passengers annually.