Contact O'Dwyer's: 271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471; Fax: 212/683-2750
video
ODWYERPR.COM > Video Content return to video page

mtv

* * *

Browse for Video PR Services:

Broadcast Monitoring

Public Service Announcements

Sat. Media Tours

TV Production

Video

Webcasting

* * *

More in our Buyer's Guide

Buyer's Guide


June 11, 2010

MTV TARGETS DIGITAL ABUSE

 

By Greg Hazley

MTV's VP of public affairs Jason Rzepka talked with justmeans' Deb Berman at the Promise conference in New York June 10 about the network's public service efforts to connect with issues that matter to millenials like cyber bullying.

"Millenials are dealing with a whole new set of issues and one of those is growing up and living 24/7 on digital platforms," he said, noting the origins of MTV's current "A Thin Line" campaign targeting digital abuse.

Rzepka's job description is to "use MTV's superpowers for good."

 
return to video page of odwyerpr.com >>
Tell O'Dwyer's what you think
Commentaries on subject matter are welcome. Personal attacks are not allowed. O'Dwyer's reserves the right to cover any story it deems newsworthy.

Responses:
 

 


 
Subscribe to O'Dwyer's website | Order O'Dwyer Publications | Advertising Info
 

Copyright © 1998-2020 J.R. O'Dwyer Company, Inc.
271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471

Weber Shandwick