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July 13, 2010

BP'S DEADLINES ARE POOR CRISIS PR

 

By Greg Hazley

Media trainer TJ Walker said BP is violating a fundamental crisis communications rule as it sets (another) late July deadline for capping its gushing well in the Gulf.

"Every single time they've made a prediction, they've been wrong and their critics have pummeled them," he said. "It's a huge, huge mistake."

Walker has some advice and more criticism for the oil giant in this clip:

 
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