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Aug. 19, 2011

PR LESSONS FROM O'DONNELL'S WALK-OFF INTERVIEW

 

Senate candidate Christine O'Donnell's abrupt exit from a live interview with Piers Morgan on CNN Thursday was about poor media training and preparation, according to PR counselor Andrew Gillman, who outlines three key takeaways from the incident.

"If you don't want to answer certain questions about a book, movie or issue, that's what advertising for; that's what your blog or website is for," he said.

[PR pro Rachel Kay also gave her take on the interview on her blow.]

Gillman's view and O'Donnell's walk-off interview are below:


 
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