Although the report cites data already well-known in the PR sector, here are a few interesting 'graphs:
... some insiders are convinced the industry will never return to its pre-recession heyday, a time when corporations of all sizes threw budgetary caution to the wind, splurging on lavish, amply staffed promotional campaigns.
"Certainly the pace of layoffs has declined and that's good news," said Peter Bell, president of New York-based Peter Bell & Associates, an executive search firm focused on PR placements. "I don't ever think it's going to be what it once was."
...Many small firms remain reluctant to add staff in this environment, relying instead on outside resources when needed.
Read the full report
