The WPP firm’s work on the National Kidney Disease Education Program earned the top nod at the National Press Club in Washington before nearly 200 attendees.
Ogilvy, which won eight Thoth awards in all for work with clients like The Computer Sciences Corp., Merck and the Internal Revenue Service, was followed by Ketchum with five awards, leading a slate that included 31 total Thoth awards and 20 certificates of excellence for PR work in the region.
Suzanne Holroyd of the Dept. of Defense, who heads the PR Society chapter, said the winners "implemented innovative communications strategies and demonstrated the true value of public relations by achieving impressive and accountable results."
Two-time Olympic figure skater and D.C. native Michael Weiss was a special guest presenter.
L-R: Jewel Jones and Tiana Allen, Ogilvy Washington, with presenter Weiss mark the firm's Best in Show win.
Two-time Olympian Michael Weiss was a special guest presenter.
Ketchum was honored for work with the U.S. Farmers and Ranchers Alliance, IBM, DoubleTree by Hilton and Kraft Foods.
Complete list of winners is at prsa-ncc.org.