Glover Park Group has signed on as Washington lobbyist for Apple Inc., focusing on technology, tax and broadband issues as the Cupertino, Calif.-based company seeks to compete with Facebook, Amazon and Google for dominance of the Internet.

Joel Johnson, managing director of GPG and founder of The Harbour Group, spearheads the effort. He’s was President Clinton’s communications and policy senior advisor. Earlier, he served Senate Majority Leader Tom Daschle in a similar capacity.

Former Vice President Al Gore sits on the Apple board of directors. He also served as senior advisor for Google.

Apple spent $1.4M in federal lobbying outlays during the first nine months of `12.
It earmarked $180K of that lobbying money to Republican shop Fierce, Isakowitz & Blalock, which Apple hired in 2011.

Mark Isakowitz, who was top lobbyist for the National Federation of Independent Business, and Kirk Blalock, President George W. Bush’s liaison to the business community, former external affairs director at Philip Morris and assistant to ex-Republican National Committee chairman Haley Barbour, work the Apple account.