
Hill+Knowlton Strategies handled the bulk of the SABIC work.
Samir Al-Abdrabbuh, SABIC’s VP-corporate communications, said IPG emerged victorious in the “fair and rigorous technical and commercial evaluation and procurement process” because it’s a ‘”one stop shop and the team best positioned to take us to the next level; strengthening and leveraging our brand worldwide.”
Key staffers of Team Interpublic will come from Weber Shandwick, McCann Worldgroup McCann Enterprise business specialist.
The government of Saudi Arabia controls a 70 percent stake in SABIC, which has 40K employees in 40 nations and total assets of $85B.