Connie Weaver, who led marketing and communications at The Hartford Financial Services Group, is slated to take those reins next month at TIAA-CREF, the $400 billion fund manager and financial services company.
She will take over for Steve Goldstein, executive VP and VP for public affairs and marketing, who is exiting on June 30 after seven years with plans to counsel companies on how to leverage country music to build their brands.
TIAA-CREF’s CEO Roger Ferguson Jr. praised Goldstein in a statement for aiding the search that led to Weaver, as well as for bringing the company into the social media realm.
Weaver, senior VP at Hartford, will join the New York-based financial institution as executive VP, chief marketing and communications officer. Her oversight includes brand management, advertising, corporate communications, market research and digital.
She was previously EVP and CMO at BearingPoint and held a similar role at AT&T. Earlier stints included investor relations, comms. and marketing posts at Microsoft, MCI and McGraw-Hill.
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