By Kevin McCauley
Bell Pottinger is helping Sri Lanka rehabilitate its image, which was tarnished by last year’s brutal crackdown against the Tamil Tigers rebel group.
A key priority is to restore good ties with India, according to a report in the Wall Street Journal.
BP helped promote last weekend’s Indian Film Academy awards ceremony that took place in Sri Lanka’s capital city of Colombo.
Sri Lankan president Mahinda Rajapaksa has been in New Delhi this week, meeting with India’s prime minister Manmohan Singh. The two leaders issued a joint statement that promised cooperation and economic development.
The two countries announced a program to build 50,000 houses in Sri Lanka for people displaced by the fighting. India also extended an $800M line of credit to fund railroad projects.
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