By Greg Hazley
Wadler |
Veteran agency healthcare pro Ame Wadler has moved to Edelman unit Zeno Group as managing director of health, strategic planning.
Wadler had been executive VP and chief management officer at MWW Group, the firm she joined in 2007 from Burson-Marsteller, where she chaired the firm’s global health practice. She was with Edelman for six years rising to executive VP in its healthcare unit.
Her credits include the launch of Botox and guiding PR for brands like Lipitor and Lyrica.
At Zeno, an Edelman unit, she’ll be based in New York and handle clients like AstraZeneca, American Urological Association and Abraxis BioScience, reporting to CEO Barby Siegel. Wadler and Siegel are both former Edelman staffers.
Zeno claims 70 staffers across its four U.S. offices and Toronto. .
|