By Kevin McCauley
Andrew Bleeker, who was in charge of Obama for America's online marketing activities, is the new global digital chief at Hill & Knowlton.
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With the hire, Julie Atherton becomes senior advisor for integrated communications to CEO Jack Martin.
For OfA, Bleeker handled list building, donor acquisition, voter registration, messaging and GOTV. He also did parallel work for the National Democratic Committee.
At H&K, Bleeker is to help clients integrate traditional PR with interactive technologies to position messages "to where conversations are happening and brands are living."
Bleeker was running Bully Pulpit Interactive, serving clients such as the DNC, Alliance for Climate Protection, Livestrong, USO and World Food Programme.
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