By Kevin McCauley
Libby Langsdorf, a public affairs pro at the New York City Economic Development Corp., has joined Atomic PR's Big Apple office as senior director.
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She handled mainstream and digital media campaigns surrounding the launch of 60-plus start-ups in the technology, communications, fashion, financial services and non-profit categories.
CEO Andy Getsey believes Langsdorf's "deep involvement with the New York tech and startup community" and expertise in consumer PR and PA is the perfect fit for the San Francisco-based shop.
Langsdorf handled the NYC BigApps Competition and the NYC Next Idea global business plan competition.
Prior to the NYCEDC, she was at Rubenstein PR and LaForce + Stevens, working with consumer and lifestyle clients such as Absolut, Johnnie Walker Blue, Vogue/CFDA's “Fashion for America Fund” and high-end jeweler Harry Winston.
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