Ramsey Poston, a longtime top communications staffer at NASCAR, has set up a crisis-focused PR shop in Maryland with the auto racing titan as a client.
Poston stepped down this fall after more than seven years as managing director of corporate communications. NASCAR in April tapped Taylor’s Brett Jewkes as its first chief communications officer after a year-long revamp of its PR. It also brought in LPGA Tour PR pro David Higdon over the summer as a managing director.
Poston’s firm, Tuckahoe Strategies, is based in Denton, Md., and has affiliated with crisis and litigation PR firm Levick Strategic Communications and PA shop Dominion Strategies.
Poston, who helped manage the racing league’s response to the death of industry titan Dale Earnhardt after a crash in 2001, said his firm will specialize in crisis and litigation support.
Poston moved to NASCAR in 2004 from Powell Tate, where he was a senior VP capping a six-year career at that Interpublic shop.