Fox Broadcasting Company, the News Corp. unit comprised of the Fox network in the U.S., has restructured its marketing and communications operations to boost collaboration and streamline decision making, the company said.
Among three key promotions is Shannon Ryan, who was upped to executive VP of marketing communications with oversight of earned media and grassroots marketing, as well as publicity, corporate communications and creative services.
The longtime Fox PR staffer had been senior VP of publicity and corporate comms. since 2007 and earlier worked on the launches of hits like “Family Guy,” “That ‘70s Show” and “Arrested Development.” She later moved on to lead PR for the network’s biggest hits, including “American Idol,” “24” and “The Simpsons,” and recently supervised campaigns for “Glee” and “The X Factor.”
Under her, 14-year Fox PR staffer Jason Clark was upped to senior VP of publicity and corporate comms.
Alongside Ryan, Laurel Bernard was upped to EVP of marketing, and Brian Dollenmayer was promoted to EVP of on-air promotions and marketing operations.
All report to Joe Farley, president of marketing and comms. for FBC.
Fox is the No. 1 network in the key 18-49 demographic.