Producers of the grain sorghum are looking to cultivate PR proposals to support the United Sorghum Checkoff Program, a three-year-old, federally backed effort to promote the industry.
Photo: United Sorghum Checkoff Program |
Sorghum, which is increasingly being used in gluten-free products, is mainly used for livestock feed and ethanol production.
The checkoff program has an RFP for a communications agency open through Sept. 30 to handle its $100K PR budget.
The grain is produced on about 4.8M acres in the U.S., led by Kansas, Texas, Oklahoma, Colorado and South Dakota.
The group wants help with an annual survey, support for its communications team, crisis comms. help, web help, and other communications counsel.
View the RFP (PDF).