By Kevin McCauley
Qorvis Communications, which is the second biggest D.C.-based independent firm, has hired Archie Smart to head its digital and interactive media practice.
The 15-year digital veteran served as chief technology officer at Targeted Victory, the interactive shop that counts Mitt Romney for President, Republican National Committee and Karl Rove’s American Crossroads as clients.
Prior to Targeted Victory, Smart worked at NJI Media and Young & Rubicam, working on clients such as American Express, Elizabeth Arden, Universal Music Group, Diageo and the Dept. of Indian Affairs.
Qorvis CEO Michael Petruzzello called Smart the “mastermind behind some of today's leading work in the interactive space.” |