By Kevin McCauley
Hill+Knowlton Strategies CEO Jack Martin, who wants the WPP unit positioned as a leader of the “wisdom business,” will spearhead a new corporate advisory group aimed at CEOs and board members.
Joined by Andrew Laurence, global corporate vice chair in London, Martin will advise executives during periods of change driven by opportunities stemming from mergers, restructures, regulation and international expansion.
The founder of Public Strategies Inc. took the helm of H+K Jan. 1, 2011. At PSI, which WPP acquired in 2006, Martin developed his “fifth seat” philosophy, which calls for PR to join the legal, banker, accountant and management consultant circle of advisors that help guide the decision-making process of a CEO.
His new H+K group will deal with new business challenges brought on by the public’s increased access to information and the decreased influence to intermediaries to filter that data.
Laurence joined H+K in 1989 and has served as CEO of the EMEA region, regional corporate chief and U.K. CEO. |