New York Area
Nancy J. Friedman PR, New York/Dartmouth College’s The Hanover Inn; The Ritz-Carlton South Beach; restaurateur Jonathan Morr’s new Japanese and French-influenced eatery slated for the Dream Downtown hotel in New York; Hotel Week in New York, second annual event set for Jan. 4-20, 2013, and Visit Savannah, for PR for a second year.
5W PR, New York/SuperJeweler.com, online jewelry retailer, for PR, including media relations, celebrity and spokesperson integrations, co-branded partnerships, social media, online events.
Finn Partners, New York/Affinia Manhattan, part of the Denihan Hospitality Group, as AOR for the N.Y. hotel following a $24M redesign. Work includes media relations, consumer promotions and events, trade activities and rebranding.
Child’s Play Communications, New York/American Specialty Toy Retailing Association, for social media relations surrounding the 1,400-member, Chicago-based association’s rebranded consumer website YourNeighborhoodToyStore.org and promotion of its third annual Neighborhood Toy Store Day Nov. 10.
Consulting for Strategic Growth 1, New York/Progressive Care Inc and its wholly-owned prescription pharmaceutical provider subsidiary PharmCo, for U.S. IR and PR.
East
McReynolds Elek Communications, Baltimore, Md./RLTV, cable network aimed at 50+ audience, as AOR for PR, including trade and business communications, as well as consumer publicity promoting original programming and content initiatives.
French/West/Vaughan, Raleigh/Glen Davis, NBA basketball player for the Orlando Magic, for marketing, PR and endorsements for the player, known as “Big Baby.” Davis is the firm's first NBA client.
Southeast
Cookerly PR, Atlanta/Anisa International, cosmetic brush, accessory and package design and manufacturing; RST Global Comms., N.C.-based telecomms. provider; Intelligent Hospital Systems, medical device developer, and The Westin Peachtree Plaza, Atlanta, for PR.
The ZLP Group, Atlanta/Jasper Cole, actor, for PR.
Midwest
Martin Flory Group, Gurnee, Ill./Quick USA, nautical products, for North American PR.
West
MSR Communications, San Francisco/Sendmail, to create and execute a PR and social marketing program about the need for enterprises to modernize messaging infrastructures with cloud computing and consumer devices.
Clearpoint Agency, Encinitas, Calif./5D Robotics, software for robotics applications, as AOR for PR.
Morgan Marketing & PR, Irvine, Calif./Embarcadero California Bistro, San-Francisco themed bar and bistro located in Rancho Santa Margarita, Calif., as AOR.
International
Pulse Communications, Sydney, Australia/Trade Commission of Spain, for PR for Spanish olive oil in Australia and New Zealand, following a four-way competitive pitch. Pulse is part of Ogilvy PR Australia in a joint venture with STW Group.