Edition, February 9, 2000, Page 1
HANDLING CONGO FOR $500K
Group, Washington, D.C., is handling a $500,000 contract
for Laurent Kabila, embattled leader of the Congo who is
fighting rebels backed by Uganda and Rwanda, which are U.S.
Aycoth, longtime D.C. lobbyist who heads the firm, said
it has already been paid $300K of the total and that it
is in the process of registering the contract with the U.S.
who has had extensive business dealings in Africa, escorted
Kabila during his five-day visit to New York last month
for the U.N. Security Council's hearings on the Congo.
appeared on "NewsHour with Jim Lehrer" and on
CNN and was the subject of a story in the New York Times
by Barbara Crossette. The Washington Times did an op-ed
said he only got four days' notice of Kabila's visit.
announced a $75 million investment in the Congo during Kabila's
HEAD KETCHUM LAW UNIT
Doyne, SVP, PA and issues management, Ketchum Worldwide,
Washington, D.C., was named director, new litigation
communications practice. It will have an advisory
board of consultants.
with Ketchum since 1995, was previously director of national
press relations, Public Broadcasting Service. She
started as a broadcast journalist in Minneapolis and was
press secretary to former Senator David Durenberger (R-Minn).
She was also a senior manager, Fleishman-Hillard, D.C.
SHOPS FOR "SENIOR" PR PROS
a longtime policy, is shopping for a "senior"
PR pro who will have the new title of "chief PR officer."
of the PR director post at PRSA in recent years have been
either junior or mid-level PR people. Two people were
in the job within the space of four years. Both quit
suddenly just before the national conference of the Society.
only previous experiment with a senior-level person as PR
head was in 1976 and it ended after three and a half months.
Burke, former PR director, Society of Chartered Property
& Casualty Underwriters, was named VP of PR, a new post,
in early June 1976.
had PR posts at General Electric and Heublein and worked
in the PR department of the N.W. Ayer ad agency. Experience
included reporting for the Fayetteville, N.C., Observer
and the New York World Telegram & Sun.
his office Sept. 15, 1976, saying, "The Society is
not fully behind an effort for PR. The environment at PRSA
h.q. was such that they were not ready for a VP-PR and gave
me no support on my projects." EVP Rea Smith said,
"Burke's appointment has not worked out for either
Burke, PRSA had a succession of PR pros with the title of
manager and salaries under $20K.
decided to expand the post and pay $25K+.
had post 10 years
Young became director of communications in December 1976
and resigned Feb. 22, 1978.
was PR director of PR from 1984 to 1994. EVP Betsy
Kovacs kept a tight rein on Peltier. O'Dwyer reporters
went to lunch with Peltier only three times during the ten-year
period, and each time Kovacs accompanied Peltier.
of PRSA's cool relations with the press is that only one
publication (O'Dwyer's) covered the historic PRSA Assembly
last November in Anaheim, when the first dues hike in 11
years was passed and there were two contests for national
offices. PRSA has not cultivated relationships with
the PR trade press. The last board press conference
was in 1993. "Press" rooms at national conferences
have been either locked, unstaffed, or both in recent years
and no attempts have been made to win coverage by conference
years, national officers would seek interviews with the
local press and post the stories in the pressroom.
The "chief PR officer" would have to work in a
culture that has shown little interest in press relations.
The 50th anniversary of PRSA passed in 1997 or 1998 (when
the state charter was granted) with no attempt to win stories
about it in trade or national media.
1997 president, ordered that a "senior PR pro"
be hired as a full time staffer to replace Steve Erickson,
who resigned suddenly in November 1996, one-week before
the start of the national conference in St. Louis.
Miller's order was ignored.
Richard George, a 1990 college graduate, in April 1997,
as his replacement.
David Moyer, Moyer Sherwood & Assocs.
Moyer, of Moyer Sherwood & Assocs., 1285 Ave.
of the Americas, 35th floor, New York 10019,
is handling the search for the PR head and also a
top administrative officer to succeed chief of staff
Ellen Gerber who left last summer. Members of PRSA
are "encouraged" to send their resumes to
of the PRSA staff is that only two of the current 40 staffers
are members of PRSACOO Ray Gaulke and Judith Bond,
program manager. At present there are no people with long
backgrounds in PR on the staff of PRSA.
at its meeting Jan. 27-28 in New York, also adopted a new
"open" policy on press relations.
Pisinski and President Ray Gaulke will be "authorized
spokespeople" but other leadership, board and staff
members can also talk to the press "as appropriate."
many years has restricted almost all comments to those made
by or through the top elected officer.
was PR director of PRSA until last October. He quit several
weeks prior to the national conference in Anaheim.
joined in June 1995 and was to have split his time between
the Counselors Academy of PRSA and being PR director of
Erickson quit, he said he was devoting almost all of his
time to the Academy and almost none to PR for PRSA.
retained APCO Assocs.
and senior counselor Stephen Solarz for a $75K, three-month
contract. He is a former New York representative.
will present India as "an emerging friend and economic
partner of the U.S.," according to the firm's Justice
Dept. filing. India wants the U.S. to brand Pakistan as
a terrorist state. Pakistani militants fighting India's
rule of Kashmir hijacked an Indian Airlines jet last December.
Owen, Gould and Winburn, working for Pakistan ($150K in
the latest six-month period), is urging President Clinton
to be involved in the India/Pakistan Kashmir dispute.
American Cancer Society dropped Shandwick's Washington,
D.C., office and will allow its contract with Edelman PR
Worldwide to expire because of their ties to tobacco, said
Greg Donaldson, VP-CC. Shandwick has R.J. Reynolds as a
client and Edelman works for British American Tobacco. Edelman
was to have made the fight against cancer an issue in the
presidential election race while Shandwick had the "national
dialog on cancer." Replacements have not been named.
Aruba Caribbean Resort, which has been refurbished
at a cost of $55M, to Lou Hammond & Assocs.
Also added for LH&A: RF Hotels, European luxury
hotels, and College of New Rochelle.
P. Gallagher, former SVP/PR, Starwood Hotels & Resorts,
joined Outpost.com, Kent, Conn., as chief communications
officer. He reports to his former boss, Bob Bowman, who
was president of ITT. The five-year-old E-commerce firm
sells computer hardware... Ken Lerer, who joined
America Online in November as SVP/PR & IR, will give
up his title as president/COO of Robinson Lake & Lerer
and his stock in the firm in about a year... Martin Arnold,
director of CC, Rayonier, which is moving from Stamford,
Conn., to Jacksonville, Fla., opted to stay in Conn. and
explore new job opportunities. He will be president, Fairfield
County PR Assn., this summer... Steve Brill quit
as editor-in-chief of Brill's Content but is still chairman/CEO.
A Brill website is backed by media companies that
Edition, February 9, 2000, Page 2
MAG ATTACKS RUBENSTEINS CLIENTS
J. Rubenstein said he does not take the recent Calvin Trillin
essay, which attacks several of his clients, "very
who has not spoken to Trillin since the article ran in the
February issue of Brills Content, believes it was
written "tongue in cheek."
who also writes for The New Yorker and Time, based his essay
on a New York Times news report about Rubensteins
45th anniversary party at Tavern on the Green last fall,
which was attended by about 3,000 people (NL, 9/29/99).
story said Rubenstein mastered "the art of manipulating
the public perceptions of clients."
asks in his column: "If Howard Rubenstein is so devilishly
skillful, why does the public perceive so many of his clients
to be truly dreadful human beings?"
said "not all of his clients are objects of loathing.
Some are objects of ridicule."
several clients as examples, including George Steinbrenner,
Rupert Murdoch, Donald Trump, and Leona Helmsley.
I walk into a restaurant with Steinbrenner, people cheer
him," said Rubenstein, who also said Murdoch is a "brilliant
media entrepreneur"; Trump is a "genius at what
he does, an extraordinary promoter," while Leona Helmsley
got a "bum rap."
told this Newsletter he had not gotten any reaction to the
column. He said his column was meant to be "entertaining,"
but he finds it strange that some of the people whom he
mentioned have a "dreadful image."
PR FIRM PROMOTES CLAIRVOYANTS
Vision, a PR firm based in Valley Stream, N.Y., uses a study
that found evidence of "life after life" to promote
clairvoyants as credible healers.
opened about a year ago by Andrea Martone, a former senior
A/E at Rubenstein Assocs., who recently was appointed media
director at New York-based CooperKatz & Co.
said her firm, which is run on a parttime basis by her and
Janice Roberts, only represents psychics and fortunetellers.
which are called F.A.C.T (fundamental anomalous communication
telepathically), were conducted by the University of Arizona
under the supervision of Dr. Gary Schwartz, prof. of psychology.
separate controlled experiments, the University researched
and documented what it says is "a definitive paradigm
for establishing convincingly that skilled mediums with
scientific integrity can reliably receive information about
said Suzane Northrop, who is a client, was one of the five
mediums tested by UA.
to the publicist, Northrop has helped many people communicate
with departed love ones.
will be a featured guest on a "healing" cruise,
which Martones firm is sponsoring. Called Now
Age 2000, the cruise will sail June 10 from Miami to the
Western Caribbean on Holland Americas new ship, the
ROCHE NAMES EDELMAN
Roche, Nutley, N.J., has assigned a new prescription drug,
called Xenical, to Edelman PR Worldwide, New York. The
drug, used for weight reduction, was handled by Stratis-KPR,
is director of PA for H-LR.
WINS NISSAN FROM PORTER NOVELLI
PR Worldwide, Washington, D.C., beat out incumbent Porter
Novelli, New York, for the Nissan North America’s
consumer/trade PR account.
New Edelman client Nissan has the SUV Xterra.
started reviewing its U.S. comms. budget last fall
and decided to let PN and Edelman compete for the
account. Jason Vines, VP of corporate communications
at Nissan, also restructered the Japanese carmaker's
communications department in Europe. Jere Sullivan,
SVP and deputy GM at Edelman, will head the account.
Content (February) faults the Wall Street Journal, New York
Times, USA Today and Chicago Sun-Times
for not making it easy for readers to make complaints about
accuracy. Praised were the Portland Oregonian, Miami
Herald, Atlanta Journal-Constitution, Fort Worth Star-Telegram
and other papers which provide e-mails or phones at the
bottom or top of every bylined news story. Many provide
e-mails or phones of section editors. The Washington
Post has an ombudsman but does not give reporters
contact info...the ODwyer website (www.odwyerpr.com)
has a new feature called "Best Publicity Photos of
magazine reported the London publicist, Sophie Rhys-Jones,
who recently married Prince Edward, incurred the Queens
displeasure by posing for publicity photos after her firm
won the Rover auto account. She was told by the Queens
secretary that such behavior is too crass for the royal
Philadelphia affiliate KYW-TV
has stopped plugging advertisers who were sponsors of fashion
and food segments on the five oclock news.
to The Philadelphia City Paper, the station started an "Eye
of Beauty" segment, got a local hair salon to sponsor
it, then interviewed salon staffers for some of the stories.
publisher of Product Alert and Productscan online (www.productscan.
com), report 29,928 new products were introduced in 1999,
up 3% over 1998.
half (57%) of the new products were food or beverage items.
Health and beauty aids accounted for 37% of the new
products, while 3% were household products.
Edition, February 9, 2000, Page 3
TO SPIN OFF NEW FASHION MAGAZINE
Wear Daily is adding a separate glossy magazine to provide
trade reports on the fall 2000 runway shows.
oversized magazine will be mailed to subscribers with WWDs
March 20 issue and sold on newsstands.
will feature gossip and images from the fashion show that
starts this week in New York, as well as the Paris and Milan
collection that follow.
acquired last summer by S.I. New- houses Conde Nast,
which also publishes Vogue.
TO WRITE HOME COMPANION COLUMN
fashion director of Seventeen, Marie Moss, has joined Mary
Engelbreits Home Companion as a contributing editor.
edit "Take Care," a beauty, fitness and health
which is published by Andrews McMeel in Kansas City, Mo.,
is starting its fourth year with an ad rate based on a circulation
of 525,000. Editorial features offer tips and ideas
on home decorating, entertaining, creative arts, collecting
also worked in the fashion industry as a freelance writer
and stylist for Oprah Winfrey, Capitol Records, The Gap
and The Chicago Tribune.
made guest apperances on CNN, "The Today Show,"
"The View," Lifetime TV and MTV.
Martin, executive editor of HC, said publicists can contact
Moss regarding their products by E-mail at [email protected].
Special Interest Publications
has published the first issue of Kinkos Impress magazine.
magazine will be sold at all of Kinkos 1,000+ stores
in the U.S.
of the premier issue will be 300,000.
will address how technology and the Web can enhance creative
64-page issue will have approximately five full length feature
stories; 25 service-driven articles, and a section on Web
Communications, Atlanta, is handling publicity for the magazine.
was appointed senior editor of Hemispheres magazine, which
is published by Pace Communications for United Airlines.
of five computer-related books, Bateman was previously executive
editor for CD-ROM Today, PC Gamers, Compute!, Computer Entertainment
News and Games Players.
who reports to Randy Johnson, editor-in-chief, is based
in Paces headquarters in Greensboro, N.C. 336/378-6065;
NAMED MANAGING EDITOR AT CUSTOM COMMS.
Thurrott has joined Custom Communications Partners, Boston,
as managing editor for four publicationsCreative Living,
published for Northwestern Mutual Life, and IBM At School,
Multiversity, and Local Government, all published for IBM.
was previously editor/associate publisher for several health,
business, and government custom publications at McMurry
Publishing in Phoenix.
New York Times has
started offering updated news and analysis on its website
to wire service updates every 10 minutes, the Times now
offers the latest news on important stories reported by
its own reporters.
formerly Metro political editor at the Times, is editor
of the continuous news desk and will oversee an initial
staff consisting of a deputy editor and several rewrite
reporters in New York and Washington, D.C.
site also features updated financial reports filed throughout
the day from its joint newsroom, with TheStreet.com, which
was launched in November.
Worldwide Americas, London,
and New York merchant banking firm Veronis Suhler have formed
a joint venture to build a U.S. publishing-based consumer
venture will initially focus on acquiring consumer lifestyle
and informational properties with cross-media potential.
joint venture is being capitalized at $100 million of equity,
with significant purchasing power beyond this.
Media Holdings, which
publishes Brills Content, has formed Contentville.com
to sell all varieties of content, including magazines, E-books,
traditional books, transcripts, original works, academic
treatises, speeches, and archives of articles from thousands
in the limited partnership are CBS, NBC, Primedia, Ingram
Book, EBSCO, and James Cramer, co-founder of TheStreet.com.
said the Contentville venture provides that the limited
partners will have no influence on, or involvement in the
magazine nor will the partners have any influence on what
any of the Contentville experts or staff say in their reviews
about products that are produced by any of the partners
York magazine is
inviting various people to in-house lunches with staffers.
staffers covered a recent lunch with The New York Posts
gossip columnist, Cindy Adams.
news continued on next page)
Edition, February 9, 2000, Page 4
a reporter, editorial writer and op-ed columnist for The
Washington Post, is joining National Public Radio as host
of the daily afternoon call-in program "Talk of the
Nation." He takes over on Feb. 24.
a columnist and reporter for Long Beach (Calif.) Press Telegram,
was named Washington, D.C., bureau chief and correspondent
for the Los Angeles Newspaper Group.
has resigned as managing editor for features for The Los
has quit as co-editor of the bimonthly "Caribbeat"
section, which is published by The New York Daily News.
He will stay on as assistant news editor for the News.
joined Fortune Small Business as technology editor from
PC Magazine, and has hired Maggie Overfelt, also
formerly at PC Magazine, to write a new column, "The
FSB Browser" for the tech section.
46, who is executive editor of Crains Chicago Business,
was promoted to editor, replacing David Snyder, who
was named general manager of the papers Internet operations.
60, and Peter Milius, 62, who are editorial writers
for The Washington Post, were named deputy editorial page
a weekly column, and both will also continue to write for
the editorial page.
who is editor of Release 1.0, a newsletter, will write "Release
3.0," a biweekly technology column for The New York
who is senior assistant business editor for The Los Angeles
Times, was named to oversee coverage of technology news
in addition to entertainment.
who was Times Orange County edition editor, was transferred
to the main office in downtown L.A. as assistant business
editor for technology, replacing Lisa Fung, who was named
deputy arts editor in charge of the "Calendar"
senior editor of Sports Illustrated, is leaving SI to devote
more time to "The Sky Box," a sports talk show
on eYada.com. The all-talk radio network is also home
to Richard Johnson, editor of The New York Posts "Page
Six"; George Rush and Joanna Molloy, husband and wife
gossip columnists for The New York Daily News, and Bob Berkowitz,
former host of CNBCs sex advice program "Real
Stewart III was
appointed managing editor of The Tallahassee (Fla.) Democrat.
E. Davis Jr., editor
of Automobile Magazine since it was started in 1986, has
taken a new position with Primedia, the parent company.
a writer who is the magazines "Vile Gossip"
columnist, was promoted to deputy editor.
published by Ziff-Davis, is opening a news bureau in New
York and changing its name in May to Smart Business.
a monthly magazine which has been published since 1947,
has "closed its doors," reports Michael Riggs,
year ago, owner Hachette Filipacchi combined Stereo Review
and Video magazines. The new title is Stereo Review
Sound & Vision. It is published 10 times a year.
previously executive editor of Los Angeles magazine, was
named West Coast bureau chief at InStyle, based in Los Angeles.
who has photographed a wide range of personalities, is working
on a book called "Identity," to be published in
publicist, Vicki Young, said publicists who want their clients
to be considered for the book, should get in touch with
her at youngco@ flash.net.
Winter Park, Fla., said its Gulf Atlantic Publishing unit
will write, edit, design, print and distribute up to 240,000
issues of Aloes Internationals new custom magazine.
company markets aloe vera and other alternative health products
under the name Catherines Choice.
Catherines Journal, the 32-page bimonth- ly magazine
will feature editorial content as well as product information.
Ramsey is editor, at 407/628-5700.
Illustrated for Women
is expanding its apparel coverage, as it moves to a bimonthly
frequency with the March/April issue.
women ages 18-34, SIW will launch with a circulation rate
base of 300,000.
who is editor of SIW, said Kristina Grish is joining the
staff this month as fashion editor.
been apparel editor of Sporting Goods Business.
in the March issue, a section devoted to sportswear, called
"Your Style," will be added.
coverage of "Gear" will continue to be directed
by associate editor Dimity McDowell.
Edition, February 9, 2000, Page 7
PR TACTICS SAVED CLINTONTEXTBOOK
Clinton used 11 PR techniques to block the move to impeach
him, according to the Sixth Edition of "Public Relations
Strategies & Tactics," by Dennis L. Wilcox and
three other authors.
edition, which has color throughout (vs. one color section
in the 1998 edition), has a four-page study on "The
Clinton Impeachment: An Epic PR Battle." The textbook
is used in 250 colleges.
strategy, the text says, was to portray independent counsel
Kenneth Starr as a "villain"; immediately and
massively rebut the Starr report; leak grand jury testimony,
thus reducing interest in it; act "presidential,"
especially as military commander-in-chief; emphasize the
political motivation of Congress; lobby Democrats in the
Congress and get labor unions and others to do the same;
enlist sympathetic columnists; use the election of 1998
as a referendum on the charges; have leaders like former
Presidents Jimmy Carter and Gerald Ford propose censure
instead of impeachment, and emphasize "legal hairsplitting"
(he did not have sexual intercourse as defined by most dictionaries).
Is O.K. Term for PR
new section says that "spin" is coming to be an
accepted term for PR and that leaders such as Patrick Jackson,
1980 PRSA president and PR Reporter editor, are not too
upset by it.
Jackson as saying that, "Were all spinnersbecause
it simply means marshaling the data from your viewpoint,
attempting to persuade others your viewpoint is legitimate."
books on PR have "spin" in their titles, Wilcox
notes"Father of SpinEdward Bernays,"
"Spin Man: the Topsy-Turvy World of PR," "Spin
Cycle: How the White House and Media Manipulate the News,"
and "Spin: How to Turn the Power of the Press to Your
New York counselor Robert L. Dilenschneider, who is quoted
in the book, says there is "good" as well as "bad"
spin. The former is based on reality but the latter is "toxic"
spin"mean-spirited, opportunistic, sleazy, often
unethical and illegal. Its all over the place
today and crosses the line from reality to fiction,"
PROS MOLD CASE CONTINUES
that an insurance company was responsible for failing to
rectify unhealthy conditions in the home of a former PR
executive remain under investigation in Texas.
county grand jury on Feb. 3 voted to have the next grand
jury continue an investigation into the criminal charges
brought by Melinda Ballard, former executive at Ruder Finn,
New York. The current grand jurys four-month term
unhealthy mold grew in the flooring of Ballards home
in Dripping Springs and Farmers Insurance failed to take
proper action, say the charges, which are denied by Farmers.
A civil suit is also pending. The jury could
have closed the case.
FOR PLAY" GETTING LITTLE PLAY
offers to pay PR firms on the basis of results are mostly
talk, according to a seminar on methods of paying PR firms
Jan. 24-25 in New York.
on the conference, sponsored by Fulcrum Information Services,
said Procter & Gambles "pay for performance"
model is "revolutionizing" the ad industry and
"the PR industry is next."
Lee Levitt, a speaker at the meeting, said he knows of no
company, P&G included, that is paying PR firms on the
basis of sales.
counselors said that offering to be paid based on performance
impressed prospects even if such a plan was never adopted.
said that because of the great demand for PR services today,
particularly from dot-com clients, PR firms are able to
get advance deposits against future fees. Stock options,
warrants, etc., are also methods of payment.
said some firms are paying bonuses up to half the annual
salary to keep senior people. Other perks include vacations
for pros and their wives after grueling periods and "phantom
stock" promising part of the proceeds if the firm is
founder of Copithorne & Bellows who resigned in 1998,
opened Simplexity.com with Alan Peyser, former CEO of Cable
and Wireless USA. It offers advice on choosing telecom and
Internet services. Best Buy has invested $4 million
in it, according to the Washington Post...colleges graduated
2,439 advertising and PR majors in 1999, up 3.1%, according
to "Where Shall I Go to Study Adv. & PR" (Adv.
Education Pubs., Lubbock, Texas). Ad majors totaled
5,454 and PR, 5,004. Student enrollment in ad/PR is 40,719,
up 2.8%. PR graduate students dropped 22% to 852.
The Univ. of Floridas PR program gave out the
most B.A.s, 190, and had the most undergraduates,
688...Richard Powell, 32, former chief knowledge
officer of Burson-Marsteller/DC, was named a mng. director
at Idealab, Pasadena, Calif., after it acquired VenCatalyst,
where he was working. Idealab, which has given birth
to 40 firms, plans to open an office in New York.
Edition, February 9, 2000, Page 8
PR field appears to be accepting the moniker "spin industry"
that many are giving it.
"PR Strategies & Tactics," which is in 250
schools, quotes Patrick Jackson as saying, "Were
all `spinnersbecause it simply means marshaling
the data from your viewpoint..." Jackson, who
edits PR Reporter, was president of PRSA in 1980 and is
active in its leadership.
to in the textbook is an article called "Confessions
of a Spin Doctor" by Bill Patterson of HMS Partners,
Columbus, Ohio, that appeared in PRSAs PR Tactics.
Patterson says spin means using "all modern methods
of communication to tell the most positive story I can about
notes that four current books about PR use the term "spin"
in their titles (page 7).
Dennis Wilcox also quotes counselor Robert Dilenschneider
as saying spin is "antithetical to legitimate PR...spin
is to PR what pornography is to art..." Dilenschneider
favors communication that is reality-based.
is information with a Mickey in it, the equivalent of a
car with parts missing.
Its a computer virus in your databank, the proverbial
wolf in sheeps clothing. Its the big type
in a drug ad minus the page of hazards that are in tiny
type. If information is todays most valuable commodity,
as Chicago counselor Steven Lesnik says, then spin is the
least valuable. Its easy to tell spinnersthey
get angry when you ask questions although they usually just
run. Hard-to-understand financial statements are a
form of spin since their perpetrators could make them much
easier and provide much more information if they wanted
rebelling against the "Big Spin" of George Bush
gave a victory to Senator John McCain in New Hampshire,
wrote Philadelphia Daily News columnist Sandy Grady Feb.
4. "People are sick of being manipulated by TV ads,
slick images and poll-driven slogans," wrote Grady,
adding: "Bush came across as a smirking poster child
for Big Spin." McCain, according to Grady, "with
his town hall free-for-alls and a persona that meshes charm
and firmness, seemed the real thing."
PR is embracing "spin" as a description of what
the new buzz word in business is "knowledge."
Some PR firms have created "knowledge" departments
and "knowledge" officers.
economy this week passed the 107th month of its
expansion, making it the longest in history.
and knowledge are key ingredients of the expansion, according
to the Feb. 7 New Yorker.
there are two things most people can agree on these days,
they are that free-market capitalism is the only way to
organize a modern society and that the key to economic growth
is knowledge," says the lead sentence in the article.
is economist August von Hayek, who saw capitalism as "a
spontaneous information-processing machine"a
phrase created by the New Yorkers John Cassidy. Hayek
himself used the term "telecommunications system."
Hayek despised unions and other forms of bureaucracy
that blocked the information flow. "Planning
leads to dictatorship because dictatorship is the most effective
instrument of coercion..." wrote Hayek, who died in
expanding on Hayeks observations, notes that capitalism
cant exist in corrupt societies. He says that the
Russian economy, crippled by corruption, is half the size
it was under communism.
does not have the tradition of a free press to expose abuses
and corruption in government, business and institutions.
The explosion in media in the U.S. including TV news
feature shows and the Internet, provides consumers with
the knowledge they need to make buying decisions.
who intend to pursue the "chief PR officer" job
(page one) should study the history of PR posts at PRSA.
Its not good. The last time PRSA tried
a senior pro was 1976 when Martin Burke lasted three-and-a-half
months. He quit saying the Society gave him "no support."
PRSA went back to juniors and middle managers and severely
restricted their relations with the press. The last
two PR directors quit just in front of the national conferencewhen
they were most needed. Press rooms have been locked and/or
unstaffed at national conferences the past five years. PRSA
last year refused to identify the 200 elected Assembly delegates
(members and the press were told to call up each of the
113 chapters if they wanted such a list). The 1997 (1998?)
50th anniversary of PRSA came and went (twice)
with no attempts by PRSA to write and publicize its own
by Michael Crichton, gives this paean to history:
"History is the most powerful intellectual tool society
possesses...(its) purpose is to explain the presentto
say why the world around us is the way it is. History tells
us what is important to our world, and how it came to be.
It tells us why the things we value are the things
we should value. And it tells us what is to be ignored,
or discarded. That is true powerprofound power."