Edition, July 16, 2003, Page 1
OXFORD PICKS MWW AS PRIMARY
Health Plans, which is looking to expand from its New York,
New Jersey and Connecticut core market, has named The MWW
Group as its national agency of record.
Kempner, CEO of MWW, said his firm will be targeting employer
groups, small businesses, physicians and insurance brokers
on behalf of the Trumbell, Conn.-based company.
which is owned by Interpublic, edged Burson-Marsteller,
a WPP Group unit, in the pitch. Grey Global Group's APCO
Worldwide was another player in the mix. Magnet Communications,
a part of France's Havas, was the incumbent.
said the account is a "significant six-figure"
piece of business for the East Rutherford, N.J., headquartered
PN'S WOODEN TO HEAD PUBLIC
Ruth Wooden, who is EVP
at Porter Novelli responsible for its cause-related marketing
programs, becomes president of Public Agenda on Aug. 4.
Pollster Dan Yankelovich
founded Public Agenda with former Secy. of State Cyrus Vance
in 1975 to gauge America's viewpoints on public policy issues
for business, media, education and philanthropic groups.
Wooden was president of
the Advertising Council (1987-`99), and volunteer president
of the National Parenting Assn. before joining PN in 2001.
PSI GRABS $480K IMAGE PACT
Public Strategies Inc.
has a $480,000 one-year contract to buff the image of The
Energy Financing Team, a London group looking to invest
in ventures in central and eastern Europe.
PSI is to "enhance
the image and reputation," monitor the media, arrange
meetings and distribute promotion materials for EFT.
Jeff Eller, who was President
Clinton's director of media affairs, heads the EFT account.
He is managing director of the Austin-based firm's crisis
PR Worldwide has named Bari Love as head of its Atlanta
office. She joins following a seven-year stint at Fletcher
Martin Ewing Advertising, where she established its PR division.
Love has counseled Delta
Air Lines, Georgia Dept. of Human Resources, and Bausch
She replaces Genna Keller
who left Ogilvy.
CANNING EXITS; EDELMAN RESTRUCTURES
Alison Canning has resigned
her international operations post at Edelman PR Worldwide,
and CEO Richard Edelman has abolished that position in a
management restructuring at the No. 1 independent PR firm.
The PR firm, riding the
globalization wave, will no longer delineate between its
U.S. and overseas offices. That structure was put into place
in the early `70s when Edelman launched its international
push. "Today, we are one of only four global PR firms,"
said Edelman in a statement. He is traveling, and could
not be reached.
Canning, who was in charge
of Edelman's 30 overseas offices, and acting head of Europe,
said she wasn't interested in just running Europe.
Hugh Gillanders, head of Edelman's Dublin office, has been
promoted to COO/Europe. Richard Edelman will help Gillanders
manage the region until a CEO is found.
Edelman acquired Canning's
First&42 management consulting firm two years ago. Her
clients included BBC, Nike, Ford, Lever and Procter &
She served on Edelman's executive committee, and was called
"one of the U.K.'s leading communications professionals,"
on Edelman's website.
H&K GUIDES WORLDCOM'S
Hill & Knowlton-not
APCO Worldwide, which had been WorldCom's agency- is spearheading
the comeback of WorldCom as competitors seek to block the
company's emergence from Chapter 11 and Congress promises
to step up the probe of its accounting scandals.
Senator Orin Hatch
plans hearings this month to investigate how WorldCom, which
conceded that it cooked the books, can unload $35B in debt
via bankruptcy process, according to a report in The
Neal Cohen, APCO
North America chairman, referred a call about WorldCom to
a spokesperson, who said, "We were hired by John Skidmore."
He succeeded WorldCom architect Bernie Ebbers as CEO.
the former Hewlett-Packard president, took over Skidmore's
job in November. He
had headed Compaq, which he successfully merged into H-P.
H&K, part of
WPP Group, was Compaq's PR firm. Grey Global Group owns
Edition, July 16, 2003, Page 2
ON HAMPTONS PANEL
Grubman, while declining further discussion of the accident
July 7, 2001, in which 16 people were injured when she was
backing up her SUV, told an audience of about 120 on July
9 in West-hampton Beach that not a night has gone by since
then that she hasn't cried about it.
was one of six panelists who discussed media relations and
other topics at the Westhampton Beach Performing Arts Center,
which seats 425.
said the story was "blown out of proportion" and
the media portrayed her as a "terrible, terrible person."
The reporters who covered the accident, she noted, were
not the usual celebrity columnists and entertainment writers
with whom she had built up close relationships. Citing lawsuits
still out against her, she said she could not discuss any
details of the accident, for which she served 37 days in
panel was one of a series on current events hosted by Warren
GCI OFFICE HEADS DEPART
Rick Rice and Nancy Croitoru,
heads of GCI Group's San Francisco and Toronto operations,
respectively, are leaving the firm.
Rice, who was brought
on in April 2002 out of semi-retirement from Hill &
Knowlton to guide GCI's San Francisco office through the
tech downturn, is stepping down to pursue other interests,
according to the firm.
Croitoru is leaving to
take the CEO reins of the Food and Consumer Products Manufacturers
of Canada, an association of 150 companies in that country.
"While I'm personally
disappointed to see the two of them move on, I fully respect
the choices they're making," CEO Bob Feldman said in
a statement provided by GCI.
Mary Hancock, senior VP
in San Francisco, is acting GM of that office while a successor
is recruited. Rice will advise Hancock for an indefinite
period of time, GCI said.
SCHICK SHIFTS TO GCPN
Michael Schick, who was
director of communications for the U.S. Chamber Institute
for Legal Reform and deputy press secretary to former Sen.
Strom Thurmond, has joined Goddard Claussen Porter Novelli.
He is a senior VP, focusing on crisis/issues management.
The Institute claims, "America's legal crisis is crippling
companies, driving down shareholder value, putting employees
out of work, raising consumer prices and making a handful
of plaintiffs' trial lawyers millionaires overnight."
Schick also was COO at
the Justice Fellowship - the public policy unit of Prison
Fellowship Ministries-and a TV producer/director in South
GCPN represents the Asbestos
Alliance, Chlorine Chemistry Council, Business Roundtable,
American Forest and Paper Assn., Shell, Hewlett-Packard
and the U.S. Chamber of Commerce.
GPC BUFFS ISRAEL AMONG CANADIANS
GPC International is working
to bolster Israel's image with the Canadian public, a relationship
which the Jewish press says is misunderstood in the minds
of many Canucks.
GPC, a unit of Fleishman-Hillard,
was initially tapped by the Canada-Israel Committee to conduct
an eight-month research project to gauge Canadian sentiment
The preliminary results
of that study are not encouraging, according to the Canadian
Jewish News, and CIC is expected to increase its PR
efforts in the coming months.
Duncan Fulton, senior
consultant for GPC's Ottawa office, told this NL his firm's
work for CIC is a matter of public record but declined to
discuss that work in detail, citing GPC policy.
CIC's director, Shimon
Fogel, was returning from a trip to Israel and could not
immediately be reached.
He told CJN that Israel and the Middle East are seen as
"tent-dwellers, with sand between their toes, banana
republics" to "Joe Canadian."
The CIC has been critical
of Canada and prime minister Jean Chretien for supporting
United Nations resolutions that the group says are sympathetic
to Palestinians and supported by Israel's enemies.
CORPORATE REPUTATION GETS
Corporate reputation is
getting more respect at top companies, according to the
findings of a new survey conducted by the TowersGroup, a
New York-based PR firm.
Senior management behavior
and service/product quality were cited as exerting the most
influence on reputation, said Alan Towers, head of the firm.
Towers said it queried
the highest-ranking corporate PR executives at 553 large
U.S. companies to find out which factors contribute most
to a company's reputation, and if the recent cases of corporate
misconduct have changed the role they play in shaping reputation.
Towers said half of the
79 responding companies indicated they are giving more consideration
to reputation since the Enron scandal.
of the corporate communications executives are often asked
by senior management to consider the impact of corporate
decisions on reputation before these decisions are made;
19% are always asked," said Towers, who disclosed the
findings on June 18 in a memo to "clients and friends."
"About 40% of the
executives think part of CEO compensation should be based
on a measurement of the company's reputation," he said.
"Nearly half think a portion of their own compensation
should be based on a formal measure of their company's reputation,"
It is "admirable
that so many are willing to take personal responsibility
for corporate reputation in the era of public accountability,
but taking responsibility could be risky" he said.
Edition, July 16, 2003, Page 3
BRIT EDITOR RAPS
not recall having encountered PRs quite as brazen, as persistent
and as nutty as I have over the past nearly four years as
The Financial Times' New York bureau chief,"
said Andrew Hill, who is returning to London as the FT's
comments & analysis editor in August.
"Now I am poised to leave New York, I can at last tell
the untold story of the desperate, odd and sometimes, frankly
threatening PR pitches that failed," he wrote in FT's
July 8 edition.
1999 to June 2003 was a particularly rich period for crazy
PR stunts," said Hill. "They included the Internet
boom, when press coverage was often the best way for a fledging
dot-com to spread the word."
At the height
of the bubble, Hill got a pitch from a publicist who said
Ben Webster, a "world-class climber," would "lead
an expedition to Mount Everest beginning March 21st, arrive
at base camp April 6-ish and whack a golf ball and book
a tee time using Book4golf's technology."
another "painful pitch" that failed came from
a publicist, who said the product "has a great proliferation
of vaporware in the front end, but the real value is going
to be mined on the back end."
also took delight in press release headlines like this:
"iBasis Selects Eftia's Oss Solution; Eftia's Master.scribe
those who worked on these accounts, we wish you luck in
your new jobs as waiters, taxi-drivers and street performers,"
wrote Hill, whose other big beef was aimed at PR pros who
"seemed bent on deliberately annoying FT reporters
by openly asking us to delay publication until a cooperating
newspaper had printed its 'exclusive'."
TV STATION REIMBURSES
Honolulu, which sent a reporting team to Japan with Gov.
Linda Lingle, will reimburse the Hawaii Visitors & Convention
Bureau for airfare and hotel bills, which the bureau had
offered to pay.
sent a reporter and cameraman to accompany Lingle, who went
to Japan to encourage visitors to Hawaii.
The ABC-affiliate decided to pay its own expenses after
Democratic lawmakers said the free trip "raises questions
about the abuse of taxpayer dollars by state tourism officials."
issued by Senate president Robert Bunda and House Speaker
Calvin Say also raised serious questions about "any
attempt by a state official to compromise the public's right
to fair and unbiased coverage by a news organization."
manager Mike Rosenberg maintained the station did nothing
wrong by arranging for the HVCB to pay its expenses. Lingle's
press secretary, Russel Pang, told The Honolulu Advertiser
Lingle had not requested that HVCB pay for the TV contingent,
but agreed to the arrangement.
Ordonez has joined Newsweek's Los Angeles bureau
and will be covering Hispanic issues as well as cultural,
social and political issues in California.
She was previously
at The Wall Street Journal's Los Angeles office,
where she covered the major music labels.
57, was named to be editor of Newsday, succeeding
Anthony Marro, who will retire on Aug. 15. Schneider joined
the Long Island newsaper 34 years ago as a reporter.
the TV reporter whose Providence nightclub caught fire earlier
this year, killing nearly 100 and injuring many others,
has resigned from WPRI-TV.
who was senior broadcast producer for "Dateline NBC,"
was named executive producer of "Shop & Style,"
a one-hour live shopping program which will air weekday
mornings on NBC-owned and operated stations in New York,
Chicago, San Francisco, and Philadelphia, beginning Aug.
previously president/editorial director at Ink magazine,
was named executive editor of Philadelphia Style
magazine, replacing Andrea Soll.
previously managing editor of The International Herald
Tribune, was named to oversee The Washington Post's
Continuous News desk, which provides breaking news stories
to the paper's website.
39, formerly a senior editor at Entertainment Weekly,
has joined Spin magazine as executive editor.
57, who was editor-in-chief of all 10 Palm Beach Media Group's
publications, which includes Palm Beach Illustrated,
Tampa Bay Illustrated, Naples Illustrated
and others in principal cities in Florida, died June 18.
Kelli Delaney and
are joining The Star, a weekly paper published by
American Media. Delaney, who was fashion director at Us
Weekly, will be creative director of The Star, and Walsh,
also previously at Us, becomes The Star's photo director.
chief financial correspondent for The New York Times,
was given the Lifetime Achievement Award, and Glenn
Kramon, business editor of The Times, got the Lawrence
Minard Editor Award at the 2003 Gerald Loeb Awards for journalism
excellence presented by the Anderson School of UCLA.
who is GQ's food/wine critic, was named editor-at-large
of Bon Appetit magazine.
news continued on next page)
Edition, July 16, 2003, Page 4
PEOPLE EN ESPANOL IS REVAMPED
People en Espanol's
new editor Richard Perez-Feria has overhauled the
six-year-old, Spanish-language monthly.
The revamped magazine, which went on newsstands on July
7, will have more celebrity and human-interest profiles,
expanded fashion and beauty coverage, and a guide into the
hottest trends in entertainment.
More than 30 pages have been allocated to fashion and beauty
coverage, including a new El Verdicto or "Fashion Police"
and El Cambio or "Make Me Over" sections.
Up-to-date beauty products and celebrity favorites will
complete the section.
The magazine reaches more than four million readers in
the U.S. each month.
WORTH MAGAZINE WILL RETURN
a personal finance magazine which folded last March,
will resume publishing as the Robb Report Worth in
October under its new owners CurtCo., publisher of the Robb
Report and other magazines covering aspects of luxury
The new magazine, which will publish a December issue and
then go monthly in January, will give advice on buying and
owning companies, instead of investment advice.
Brett Anderson, senior VP/editorial at CurtCo, is overseeing
the redevelopment of the title. He is also hiring staffers
for the magazine, which will operate from Worth's 575 Lexington
ave. address in New York as well as CurtCo.'s offices in
Malibu, Calif., and Acton, Mass.
DISTINCTION TO PREMIER IN
a new luxury magazine for affluent and socially minded
Angelenos, will publish its premier issue in September.
Distinction, which is published by Angeles Publications,
a division of Los Angeles Times Communications, will be
published bimonthly as a separate and independently written
and edited publication from The Los Angeles Times.
The magazine will be mailed directly to about 50,000 households
and an additional 5,000 copies will be sold at select newsstands
and distributed to upscale retail locations, spas, hotels,
Jane Kahn, publisher, said the magazine will go inside
the world of Los Angeles society that is not about Hollywood
celebrities, and focus on the business and cultural leaders,
philanthropists and creative visionaries.
Laurie Pike, who is editor of Distinction, said every issue
will look inside the lives and homes of powerful and interesting
Pike had been editor-in-chief and publisher of Clue
magazine, a Los Angeles style and arts magazine, from
The Baghdad Bulletin,
a new English-language magazine, published its first
issue on June 24.
David Enders, 22, who interned at The Grand Rapids (Mich.)
Press, The Associated Press and The New York Times,
is editor of the newsmagazine.
He and a few friends from American University in Beirut
went to the Iraqi capital less than two months earlier to
create the publication in an effort to bring responsible
journalism to Baghdad.
An online version is at www.baghdadbulletin.com.
has been launched by Pitney Bowes as a bimonthly
magazine for small business owners who are customers of
the Stamford, Conn.-based company.
The magazine will cover a variety of topics such as customer
service, marketing, technology, competitiveness and financial
Elizabeth Lanza, editorial director of Priority, can be
reached at [email protected].
will make its debut in Nov. 2003. The new quarterly
publication, which will be published by Manhassett, N.Y.-based
CMP Media's Information Week and Optimize
magazine, will address the needs of IT professionals in
the healthcare industry.
set new site records with eight million monthly readers
and 45 million page views in May, according to Ash Karbasfrooshan,
spokesman for the Montreal-based website.
The website, which was founded in 1999, is devoted to men's
content, has published more than 8,000 articles geared toward
providing men with practical advice, including the latest
business trends, fitness techniques and gossip.
It recently started AskMen.com Radio in a local market
in anticipation of a rollout later in the year across North
Armando Gomez, who is editor, can be reached at 514/908-2552.
WSJ OFFERS 'INSIDE LOOK' AT
Three members of The Wall Street Journal's editorial
page staff will provide an "inside look" at how
topics are covered each day and how op-ed articles are selected
at a "first-ever executive seminar," sponsored
by the paper and OpinionJournal.com.
Tickets to the seminar, which will be held Sept. 10 from
5:30 p.m. to 8 p.m. at the Harvard Club in New York, cost
$149. Maximum attendance is 200.
The speakers will be Melanie Kirkpatrick, associate editorial
page editor; James Taranto, editor of OpinionJournal.com,
and Dorothy Rabinowitz, editorial board member.
Elaine Richardson is handling reservations at 609/520-4306.
Edition, July 16, 2003, Page 7
TONKEN, WHO SUED H&K,
IN HOT WATER
The August Vanity
Fair has a 14-page profile of celebrity broker Aaron
Tonken who is said to be the object of at least six state
and federal probes.
A lawsuit filed
in March by the attorney general of California charges Tonken
with stealing from a number of Hollywood celebrities. There
is also a related federal mail-fraud complaint filed in
May, says the article, written by Bryan Burrough.
The Justice Dept.,
meanwhile, is looking at Tonken's fund-raising practices
during Hillary Clinton's 2000 Senatorial campaign. A two-page
photo spread opening the article shows Tonken with Bill
and Hillary Clinton.
Tonken was to help
Hill & Knowlton obtain celebrity passengers for H&K
client Cunard Lines in the late 1990's. However, the deals
fell through for one reason or another.
Tonken sought payment
for 125 cruises for celebrity couples plus related first
class airfares and at least $10 million in compensatory
and punitive damages.
H&K and Tonken mentioned Harrison Ford, Robin Williams,
Lauren Bacall and other celebrities who might be guests
on such vessels as the Royal Viking Sun, Sea Goddess, Vista-fjord
and Queen Elizabeth II.
The cruise lines
hoped to boost business by advertising or publicizing the
presence of such stars on the ships.
Quite often the
stars are allowed to take another couple along and all get
first class flights, staterooms and other perks in return
for publicity photos. H&K and Cunard denied all the
charges and Tonken dropped the lawsuit on March 23, 1998
(10/21/98 O'Dwyer NL).
could always secure some celebrity appearances by giving
what stars wanted even more than gifts: cash," says
the VF article.
Tonken made arrangements
to acquire "staggering amounts of merchandise to give
to celebrities," according to the article.
CELEBS DONATE SHOES FOR ORPHANS
Lovell PR is handling
the first-ever "Celebrity Shoes for Orphans" campaign
designed to raise money for shoes for orphans in 25 countries,
including the U.S.
Tom Hanks, Sarah Jessica
Parker, Muhammed Ali, Clint Eastwood, Matt Damon, Robin
Williams and Julianne Moore have contributed autographed
shoes to the campaign. The collection of more than 30 shoes
will tour shopping malls throughout the U.S. this summer,
and be auctioned off on e-Bay from Sept. 22 to Oct. 2 The
shoes also may be viewed at www.celebrityshoesfororphans.org.
Proceeds from the shoe
sell-off go to Buckner Orphan Care International, an operation
founded in Dallas in 1879. Jenny Braga is handling the shoe
drive at Lovell PR, the cause-related marketing firm that
is in Dallas.
GYMR PUSHES 'HEALTHY LIFESTYLES'
The Ad Council has brought
in Washington, D.C.-based GYMR after a 14-firm review to
handle PR for an anti-obesity campaign backed by the U.S.
Dept. of Health and Human Services.
The firm, which works
for healthcare clients like the American Diabetes Assn.
and PhRMA, was picked from a final field of four, Ellyn
Fisher, manager of corporate communications for the Council,
told this NL. She declined to identify the other finalists
but said the PR budget is slated at $125,000 through December.
The campaign, called "Healthy Lifestyles," is
slated to break in the fall and is aimed at preventing obesity
and its resulting health risks. Focus will be put on fitness,
nutrition and disease prevention, the Council said, and
the program will include African-American and Hispanic targeted
The Centers for Disease
Control found that 61 percent of Americans are overweight
or obese, double the amount from 1980. McCann-Erickson,
New York, is creating PSAs for the campaign on a pro bono
In an obesity-related
announcement July 1, Kraft Foods said it would consider
scaling back portions of its offerings and suspend marketing
to school children. That move comes after the company, part
of Altria Group with Philip Morris, was sued in California
over the fat content in its Oreo cookie line. Eric Leininger,
senior VP of marketing services for Kraft, is on the Ad
Council's board of directors.
Companies like McDonald's
(which was also sued) and Frito-Lay have made similar anti-obesity
moves or pledges to curb what some say are dangerous fats.
Edelman PR Worldwide and
Dittus Comms. were tapped by a coalition of top food and
beverage groups late last year to coordinate the food industry's
lobbying and PR response to obesity worries.
IPG's BELL GIVES HOMELAND
Interpublic CEO David
Bell has been sworn in as a member of the Homeland Security
Advisory Council. He joins other top Big Business executives
on the panel that is to give homeland security recommendations
to Secretary Tom Ridge.
Joseph Grano, CEO of UBS
Paine Webber, chairs HSAC.
Corporate members include
Vance Coffman (CEO of Lockheed Martin), Sidney Taurel (CEO
of Eli Lilly & Co.), Richard Davidson (Union Pacific
CEO), Norm Augustine (director of Lockheed Martin, Procter
& Gamble, Conoco Phillips, and Black & Decker),
Kathleen Bader (Business Group director at Dow Chemical),
and Lydia Thomas (CEO of Mitretek Systems).
The committee has been
criticized by groups, such as The Federation of American
Scientists, for having members whose companies could win
lucrative homeland security contracts.
Edition, July 16, 2003, Page 8
use of celebrities for publicity and fund-raising purposes
gets a good going over in the August Vanity Fair
via a profile of celebrity broker Aaron Tonken. A lot
of PR and advertising these days hinges on celebs of one
stripe or another.
lawsuit against Hill & Knowlton and Cunard in 1998 called
H&K "a celebrity-driven organization" and
included as an exhibit a letter from H&K thanking Tonken
for getting Neil Sedaka to attend an agency Christmas party.
splitting with Cunard/H&K, Tonken said he had "cordial
and trusting" relations with them.
filed in the suit between H&K and Tonken showed that
celebs were sought as guests on Cunard cruise ships. A number
of details about working with celebs came out in the suit
(BC188041, Los Angeles Superior Court). Most of the time,
such details are cloaked in secrecy.
agents Norby Walters, Barry Krost and Elizabeth Much gave
declarations saying their ties with celebs were damaged
when cruises being arranged by Tonken didn't take place.
A main point
made is that political and movie stars are used to accepting
lavish gifts and large amounts of money to make appearances,
even at events that are ostensibly charity fundraisers.
Quoting papers in a suit by the California attorney general
against Tonken, the article said ex-President Gerald Ford,
a featured guest at the "A Family Celebration 2001"
fundraiser, got $200K for himself and $150K for the Betty
A PR "celeb"
made a public appearance last week in Westhampton Beach,
N.Y., but most people in the town were unaware of it.
Grubman, who served 37 days in jail after injuring
16 people with her SUV July 7, 2001, was one of six panelists
discussing various media topics. Her name was not on the
that one of the best known names in PR and in the New York
area should appear in family-oriented Westhampton, which
media often call the "un-Hampton" and worse. Celebs
do not usually go to this Hampton.
expressing regret over the incident, is making more and
more public appearances (radio show, teaching a PR class).
Anger about her in PR and on Long Island is still high.
To the PR pros who condemn her, we say she's a publicist
who deals with the press. Publicists cannot have their calls
screened or otherwise duck the press and remain in business
long. Clients that want strategy and marketing can hire
PR firms that act as management consultants. Clients that
want ink should ask target media for names of PR people
who return their calls and get their questions answered.
Russell's quest for nomination as treasurer of PRSA comes
as no surprise, not after she was named "senior
counselor" for nine boards and committees and given
top billing for these units in the 2003 members' directory.
This was a blatant misuse of the directory for political
purposes since officers are mostly picked as a reward for
their service to PRSA.
nominating chair, said 2003 president Reed Byrum named Russell
to the posts.
president Jack Felton charged in 2000 that an "elite"
inner group was running PRSA and that members are
fed up with this. He attacked the nine members of the board
who signed a petition backing Joann Killeen for president-elect
that year after the nominating unit had picked Art Stevens.
The signers included Russell, Byrum and Judy Phair. "The
board is not to elect its own officers," Felton said
in quoting PRSA's bylaws.
this first-ever open interference in the nominating process
by the board. At least the backers of Killeen did it in
the open "rather than sneaking around behind the scenes,"
she told the 2000 Assembly.
anti-New York bias at PRSA is evident in the selection
of Phair as the only person to be considered for president-elect.
If she gets to be president, she would be the third sole
practitioner in a row to head the Society.
Yorker Stevens ran for president-elect in 2000, the nomcom
accepted Deanna Pelfrey and Killeen as candidates against
him. When Stevens got the nod anyway from the nomcom, Killeen
became a write-in candidate backed by nine of the 17 directors,
five district heads and 19 others. She defeated Stevens
in a runoff at the Assembly.
who took an extra week this year to round up candidates,
could find only one for president-elect, Phair. Lewton said
many groups put up one person as top officer. But not when
Stevens ran. Stevens is now opposing Russell for treasurer
and eventually president (since almost all treasurers become
president). We don't think he has a chance against Russell
and her 13 pages of committees, boards, etc. (vs. seven
for Stevens and six for Phair).
can only win by showing where he stands on the real issues
facing PRSA and PR such as installing senior PR pros
at h.q.; local chapter-only membership; stop any spending
on APR above its income; decouple APR from office-holding
and Assembly membership this summer; cap h.q. salaries at
$150K; allow students to join PRSA directly from any college;
put CPA on staff; have open bidding on PRSA contracts; publicize
staff, officer expense accounts, etc.
campaign among the non-APRs who can put heat on the APR
delegates. The APRs will realize how unfair and undemocratic
it is that only they would be debating their fate at the
Assembly Oct. 25.
-- Jack O'Dwyer