The eight page weekly is the only PR newsletter on LEXIS/NEXIS.
Edition, Nov. 23, 2005, Page 1
UTAH POST RFPS FOR VOTER PR.
Arizona and Utah have issued separate requests for proposals
for statewide voter education PR and marketing efforts ahead
of a federal deadline for implementing voting changes. Both
solicitations are open to PR, advertising or marketing agencies.
The efforts stem from
the Help America Vote Act passed by Congress in 2002, which
was aimed to fix problems that surfaced in the tumultuous
2000 election in Florida. HAVA standards of upgraded voting
systems and voter education must be in place in U.S. states
A one-year budget for
the Utah campaign has been set by the Lieutenant Governors
Office at $500K. A one-year extension is possible. Questions
go to Nancy Orton ([email protected]) through Nov. 30. Proposals
are due Dec. 14.
of State is also looking to contract with firms for a similar
effort, but that push stresses the states diverse
population of Spanish, English and Native American speakers.
The state notes that changes in registration, voter fraud
procedures, overseas and military voting and other elements
have brought on the need for a statewide campaign. Proposals
are due Nov. 30.
PR is said to be a key
aspect of the quest for an advertising/PR contractor, according
to the RFP. Budget is up to $1.5M.
MCMULLEN TO EXIT JPMORGAN
Melinda McMullen, who joined Bank One Corp. in 2001 as senior
VP, communications and public affairs, and who became senior
VP, Chase/Bank One Communications after the merger of Bank
One with JPMorgan Chase, is leaving the bank at the end
McMullen, who is based in Chicago, said she prefers to
remain there and start her own consulting practice. She
said she does not want to start a PR firm. (312/787-0963;
She was the top communicator at Bank One, working under
Jamie Dimon who became president/COO of the combined bank
and who is to be CEO as of Jan. 1.
Frederick Hill is executive VP, marketing and communications,
of JPMorgan Chase.
McMullen began her career with Ketchum in San Francisco
and worked for Burson-Marsteller, American Express and Firemans
Fund Corp. She founded student-owned Food from the
'Hood, in Los Angeles in 1993 following the riots
there, earning several awards, including a Silver Anvil
and a cover story in Newsweek. McMullen later went to IBM
from 1995 to 2001, rising to VP, communications, IBM Global
BANGLADESH TAPS TWG
FOR $330K PACT.
Bangladesh has given Ketchums The Washington Group
a six-month $330K contract to improve its image in the U.S.
Former Congresswoman Susan Molinari, who leads the Bangladesh
team, wants to dispel misconceptions about alleged
human rights abuses, corrupt government practices and Islamist
militancy, according to the contract between the parties.
Business investment, debt relief and military-to-military
collaboration are other topics that TWG handles.
The firm will work to open doors at the senior levels
of major U.S. corporations such as Bechtel, General Electric,
Lockheed Martin and Wal-Mart to interest them in projects
of importance to the Peoples Republic of Bangladesh,
according to the pact.
AMTRAK BOARD RIDES WITH
Omnicom PR firm Chlopak, Leonard, Schechter and Associates
is working on behalf of Amtraks board of directors,
which is taking heat for ousting the railroads president
in a controversial move this month.
Bob Chlopak, partner at CLS&A, citing a policy of not
discussing clients, declined to comment on the work.
Congressmen on both sides of the aisle have criticized
Amtraks board for firing president David Gunn after
three and a half years on the job. Lawmakers have cheered
Gunns work at stabilizing Amtrak.
Gunn told the Associated Press on Nov. 15 that he was fired
because he was merely an obstacle to destroying Amtrak.
Gunn said he learned he would be fired when he found a private
PR firm handling matters in Amtraks public affairs
office, apparently a reference to CLS&A working for
the board. CLS&A has worked for Amtrak on and off since
PROXIES AT PRSA ASSEMBLY
Dissident members of PRSA are blasting the proposed use
of proxies at the Assembly Dec. 3 in Chicago, saying they
are an unnecessary break with the tradition of in-person
Delegates are being misled into thinking that proxies are
required when New York State law says they are only allowed,
it was said.
Dissidents fear that use of proxies, coupled with the 46
votes by PRSA management (17 directors, 19 section chairs
and 10 district chairs) will allow easy control of the Assembly
PRSA/Miami said the EC proposal would turn the rest of
the board into eunuchs and a majority of the
(continued on page 7)
Edition, Nov. 23, 2005, Page 2
TRG COLLECTS $56M FROM
The Rendon Group has collected more than $56M from Pentagon
contracts since 9/11, according to a report in the Chicago
The contracts were for tracking foreign reporters, planting
TV news segments promoting U.S. interests and pushing
news favorable to American troops.
TRGs $16M contract inked Oct. 3, `01 called for it
to test public opinion and analyze press reports in Istanbul,
Cairo, Jakarta, Tashkent (Uzbekistan) and Islamabad (Pakistan).
That pact called for TRG to track the location and
use of Al Jazeera news bureaus, reporters and stringers.
TRG also is paid by the Pentagon to advise foreign governments
how to handle their media.
John Rendon told the paper that his firm has been
helping foreign governments to correct things that are bad
or wrong in the news cycle, and amplify those things that
are not bad. He denies pushing pro-U.S. news.
Judicial Watch, the Washington, D.C., watchdog obtained
the TRGs Pentagon contracts under a Freedom of Information
with Rolling Stone
Rolling Stone, in its current issue, profiles John Rendon
as Bushs general in the propaganda war.
TRG on Nov. 18 posted a letter to the editor
on its website, criticizing the RS piece.
The firm takes issue with author James Bamfords claim
that Rendon rises at 3 a.m. each morning ...and begins
ingesting information... an assortment of government documents,
many of them available only to those with the highest security
The firm says Rendon does not have access to classified
material in his home or via Internet, and his limited access
to such material is no different from that of thousands
of other DoD contractors who work for the U.S. government.
AMG SQUARES OFF VS.
Abernathy MacGregor Group is helping Philadelphia-based
Sovereign Bancorp ($63 billion assets) fend off criticism
of its plan to sell a 19.8 percent stake to Spains
Banco Santander Central Hispano for $2.4B, and use that
sum to finance a $3.6B takeover of Brooklyns Independence
The transaction has triggered sharp criticism from investors
who say the Spanish got the better of the deal, while Sovereign
is overpaying for its acquisition. They want the right to
vote on the issue.
Citigate Sard Verbinnen is spearheading media relations
for Relational Investors, which holds a 7.3 percent stake
in Sovereign. San Diego-headquartered RI has run ads in
the Wall Street Journal, New York Times and Washington Post
panning the deal. It is joined by Franklin Mutual Advisers
and the New Jersey state pension fund.
SB contends that the New York Stock Exchange does not require
a vote on the Santander transaction because the investment
does not exceed the 20 percent threshold.
The Council of Institutional Investors said Nov. 16 that
shareholders should vote because the Spanish bank has the
right to buy Sovereign.
WAL-MART BOYCOTT DROPPED.
The Catholic League for Religious and Civil Rights has dropped
its boycott against Wal-Mart for its alleged bias against
Christmas. CL leader Bill Donohue announced the boycott
on Nov. 9, and contacted more than 125 religious groups
to ask for their support.
He was incensed that a Wal-Mart customer service rep belittled
the origins of Christmas to a shopper who complained that
greeters of the worlds biggest retailer were wishing
shoppers Happy Holidays rather than Merry
That rep sent the disturbed shopper a statement, noting
that the majority of the world does not celebrate Christmas,
and that the Christmas stems from Siberian shamanism.
It went on to say that Santa is also borrowed from
the Caucuses, mistletoe from the Celts, yule log from the
Goths, the time from the Visigoth and the tree from the
worship of Baal.
Donahue sent the statement to Dan Fogelman, Wal-Marts
senior PR manager. Fogelman apologized to any group offended
by the inappropriate and inflammatory comments made
by this former associate.
He also noted that Wal-Mart celebrates Christmas by shutting
its stores in observance, the only day in the year that
Wal-Mart is closed.
Donahue called off the boycott on Nov. 11, calling the
effort a sweet victory.
Edelman does image work for Wal-Mart.
THERE SHE GOES.
Bragman Nyman Cafarelli will help Miss America Organization
publicize the move of its pageant from Atlantic City to
Las Vegas, Jenni Glenn a spokesperson for MAO, told ODwyers.
The Atlantic City Convention Center & Visitors Center
released MAO from its contract on Aug. 25. That somewhat
faded Jersey seaside town played host to the pageant for
MAO announced Nov. 16 that Aladdin Resort & Casino
on the Strip is the new home for the beauty contest. Art
McMaster, CEO of MAO, said the move will bring new
energy to the competition, and help grow the
brand. MAO also plans to capitalize on the more promotional
opportunities offered by Las Vegas.
The Jan. 21 pageant will air on CMT, the country music
cable TV network that is owned by MTV Networks. CMT reaches
more than 77M households.
Glenn said her PR team is working closely with the
CMT PR team, the Aladdin PR team and our agency of record
BNC in Los Angeles to promote the move.
WIDMEYER LANDS $1M ANTI-POISON
The U.S. Dept. of Health and Human Services has selected
Widmeyer Communications to handle a $1M anti-poisoning campaign.
That effort will have a bio-terror component, according
to Jason Smith, senior VP at WC.
WC is to educate the public about HRSAs network of
poisoning control centers and its toll-free hotline.
Smith is also is in charge of HRSAs Take a Stand.
Lend a Hand. Stop Bullying Now. public education campaign
that was just renewed at WC for $500K.
Edition, Nov. 23, 2005, Page 3
DOW JONES PULLS PBS
Dow Jones & Co. has pulled the plug on the The
Journal Editorial Report, the Public Broadcasting
Service program that was nurtured by former Corporation
for Public Broadcasting chairman Kenneth Tomlinson.
DJ&C says the decision was made prior to the Nov. 15
report issued by CPBs inspector general Kenneth Konz,
charging that Tomlinson violated his fiduciary responsibilities
by dealing directly with Paul Gigot, editor of the Wall
Street Journals editorial pages, about the program.
Tomlinson provided tips on the shows format, which
led to longer segments and on-scene news coverage. The former
chairman felt the conservative program would balance what
he saw as a liberal tilt to PBS.
The Konz report also questioned the $4.1M price paid by
CPB to DJ&C. That amount is said to be out of line with
what other programmers get.
The CPB distributes taxpayer money to stations to fund
original programs, but is not supposed to decide on content.
DJ&C says it decided earlier this month not to produce
a third season of the show. The company was contacted by
the IGs staff during the probe, but was not asked
about contacts with Tomlinson.
The last JER airs Dec. 2.
The six-month Konz probe depicts Tomlinson as a political
operative, committed to wiping out any liberal tilt at the
pubic TV/radio stations. The Republican is charged with
working to withdraw funding from PBS unless it balanced
its programming with more conservative views.
The report said that Tomlinson did not get board approval
for hiring a consultant to monitor the politics of guests
appearing on the now-defunct Now With Bill Moyers.
That consultant rated guests as whether they were pro-Bush
or anti-Bush, or pro-DeLay or anti-DeLay.
The rating session was expanded to include The Diane
Rehm Show, Tavis Smiley Show and Tucker
Tomlinson, who stepped down in September, has denied any
misdeeds. He called the Konz report irresponsible.
BOOK PR PITCHES SWAMP
Book PR people have been swamping Comedy Centrals
Daily Show with pitches to capitalize on the
political clout of its host Jon Stewart, reports Crains
New York Business.
Stewart, anchor of DS, is as important in shaping political
opinions today as Walter Cronkite was in the 70s and
Huntley and Brinkley in the 50s and 60s, Seth
Siegel, co-founder of the Beanstalk Group, told Crains.
Theres no other journalist today, real or fake,
who is more significant for people 18 to 25, said
Stewarts influence has spread with the launch of
The Colbert Report, featuring bogus newsman
Stephen Colbert, who was a DS correspondent.
Stewarts Busboy Productions produces TCR.
SCHEER, RAMIREZ AXED
Robert Scheer, the liberal columnist who was fired by the
Los Angeles Times on Nov. 11, says he was axed because Jeff
Johnson, who became publisher of the Tribune unit in 05,
hated every word that I wrote.
Sheer, who had his op-ed column since 93 and reported
for the LAT for 17 years prior to that, was a strong critic
of the Bush Administrations Iraq policy. His only
regret is that his pen was not sharper and my words
Johnson said he had a role in Scheers firing.
Michael Ramirez, the conservative editorial cartoonist,
also is being dropped by the Times at the end of the year.
He believes that its a sad day for editorial
cartooning at the Times because it has decided not to fill
his position. Of the layoffs at the LAT, Ramirez said they
are cutting meat off the bone.
TIMES: ERA OF PERSONAL
The era in which Hollywood publicists like the legendary
Pat Kingsley or Leslee Dart were able to dictate what was
written about their clients in a fawning celebrity press
appears to be over, according to the Nov. 13 New York Times.
There has been a fundamental shift in the balance of power
with the celebrity media and publicists, wrote Allison Weiner
on the front of the Sunday Styles section.
She zeroed in on Tom Cruise, who has just dumped his sister
Lee Anne Devitte as PR spokesperson for Rogers
& Cowans Paul Bloch.
Managed by Devitte, Cruises image had gone
off the rails, so he turned to Bloch, one from
the era when handlers had the authority to order clients
to keep out of trouble, and when they did embarrass themselves,
found a way to quiet things up or to spin-wash the evidence
in the press, wrote Weiner.
That may not be possible because of aggressive coverage
of magazines, tabloid papers and the Internet.
Kingsley guided Cruise for 14 years before he turned to
his sister in 04. She was the first publicist to demand
magazine covers and the right to pick journalists and the
subjects they would write about.
Stephanie Mansfield, who did a 92 profile of Cruise
for GQ, recalled how Kingsley sat in during her interview
with Cruise, mommying him. Mansfield claims
that Kingsley got angry after she talked to a high school
friend of Cruise. Cruise had a hissy fit when
the persons name came up, and Kingsley demanded that
the information could not be used in the story.
Mansfield disagreed, and Kingsley told her that she
was going to be around for a long time, and would
never allow Mansfield access to any of her clients.
Celeb PR pro Howard Bragman told Weiner that Kingsley runs
her business with the fear factor. She likes it like that.
Weiner believes celebrity PR may not be the best career
Even under the best of circumstances, she wrote,
the job of personal publicist part media relations
and business adviser, part close friend is stressful.
(Media news continued
on next page)
Edition, Nov. 23, 2005, Page 4
Readership of newspaper websites surged 11 percent in the
last year, according to Nielsen/NetRatings.
One out of every four
Internet users visited a website for a print newspaper.
NYTimes.com was the top
site for a paper with 11.4 million unique visitors in October
2005, up 15 percent since 2004. [The New York Times Co.
landed at No. 10 in the Nielsen/NetRatings list of the top
10 parent companies on the Net. Microsoft, Yahoo!,
Time Warner, Google and eBay were one through five.] USAToday.com
(10.4M) and WashingtonPost.com (8.1M) were the other top
newspaper sites before a dropoff in readership in millions
on the list.
The Internet market research
company found that more men than women 56 percent
to 44 read newspapers online. Fifty-two percent of
online paper readers have a bachelor's or postgraduate degree.
is being shut down after eight months as publisher Gemstar-TV
Guide International racked up losses in the $30M range.
The full-size glossy carried TV listings and was aimed at
young female readers.
Gemstar, which recently launched a bigger version of its
flagship TV Guide, is laying off 40 staffers with the Inside
TV shutdown. That includes editor Steve LeGrice.
The Russian News and
Information Agency Novosti has launched a English
language version of the RIAN News Service.
Dmitry Survov, deputy director, said the service will soon
be a must have source for media and business
people who want the most comprehensive coverage of
daily news in Russia, the Baltics and the former Soviet
Irina Demchenko, who worked at Reuters, has been hired
as Russia managing editor. The service initially plans up
to 100 stories a day.
Ilya Merenzon of the PR Group has the scoop on RIAN at
The New York Times
Magazine introduces T: Holiday on Dec. 4 as the latest
addition to its lineup of T: Style magazines.
Each annual edition will include gift guides to upscale
products and services, entertainment tips and information
on the hottest catalogs, stores and boutiques.
The magazine went on display Nov. 21 in the Christmas window
display at Saks Fifth Avenues New York flagship store.
The mag will be handed out to Saks shoppers and the department
store will also host a VIP gala in Rockefeller Center to
mark the unveiling of T: Holiday.
The Times also announced it will launch PLAY, a sports
magazine, to be distributed inside the papers Super
Bowl Sunday issue on February 5.
Mark Bryant, who was at Outside, will edit the magazine
that promises to get behind the scenes how sports
are really played today. Three more PLAYS are planned
for the fall, and the material will be available on the
The Times will send 150K bonus copies of Play to affluent
readers outside its New York region marketing base.
Diane McNulty (212-556-5244, [email protected]) has info
will debut in December as the only magazine dedicated to
the sport. Denver-based Alford Publishing plans another
issue in January, and four more for the 06/07
SMs target audiences include racers, backcountry
enthusiasts and first-timers. The maiden issue will have
stories on snowshoeing in Australia, yoga, and a calendar
of upcoming races and events.
The print publication follows the launch of a website last
year that has been renamed snowshoemag.com.
Ryan Alford (303/332-4993) has details.
magazine will change its name to Ignite Your Faith with
its January/February 2006 edition.
Publisher Christianity Today International said the move
is being made to clarify confusion over the magazine's intended
audience, which is Christian teens, not college students.
The publication was founded in 1942 as Youth for
Christ magazine. CTI was co-founded by Billy Graham
in 1956. Circulation is about 100K.
which targets affluent African-Americans, is set to expand
into Washington, D.C., Atlanta and Chicago with its Fall
The quarterly, year-old magazine, which launched in New
York, reports a circulation of 100K.
December 2005 issue unveils its new "Reviews and Rankings"
section of product reviews, combining its previous "New
Products" and "Top 100" features.
The magazine has also scrapped its star ratings
system for a 100-point scale called PCW Rankings.
PCW has also added three sidebars to its reviews
Ask Our Experts, Tech Trend, and
who edited Harper's Magazine for the past 30 years, will
step down in the spring. The replacement has not been named.
editor of Oil Express Inside who was at Convenience Store
News for eight years, has been named editor of Convenience
Store Decisions, part of Penton Media in Bensalem, Pa. Loftstock
left CSN in 2003 to start OEI, which covered the downstream
petroleum and convenience store business. CSD targets executives
and management personnel of convenience store chains, franchises
and petroleum marketers. Circulation is pegged at 41,000.
senior editor and a founding group editor for the New York
Sun, is slated to leave the paper at the end of November
for the Atlantic Monthly.
Edition, Nov. 23,
2005, Page 5
OF PR FIRMS
UNVEILS THE NEW AT&T.
Fleishman-Hillard is helping SBC Communications re-brand
as AT&T, SBCs former parent which it acquired
in a $16B deal finalized on Nov. 19.
Solomon, VP of corporate communications for SBC, told ODwyers
the WPP unit is helping out with the effort. SBC is a longtime
client of F-H.
new AT&T unveiled its logo on Nov. 21, a variation of
the blue AT&T globe. The company said customers will
see the new logo by February bills, but noted it will take
some time to change 50,000 vehicles, 6,000 buildings, websites
plans a sweeping advertising and marketing effort to support
the transition, a push which it calls the largest in either
was formerly Southwestern Bell Corp., formed from the 1987
breakup of the AT&T telephone monopoly.
Sard Verbinnen advised on M&A PR for the SBC-AT&T
RELIES ON JFWBK.
Knight Ridder is using Joele Frank, Wilkinson Brimmer Katcher
to communicate developments as it explores strategic
alternatives to enhance shareholder value.
The financial PR firm
was highly recommended by Goldman Sachs, KRs
investment banker, according to an executive at the No.
2 media company.
KR has used WPP Groups
Robinson Lerer Montgomery for a number of years. Brainerd
Comms. (New York) also has done IR work for KR.
The media combine was
put into play after its largest shareholder, Private Capital
Management, asked the board earlier this month to "aggressively
pursue" the sale of the company.
Wall Street analysts say
a bidding war for KR is not in the cards. Private equity
firms teamed with newspaper publishers may bid for choice
assets of the company.
Consumer PR pro William Daddi has opened his own New York-based
firm with a focus on consumer-controlled content and brand
integration, as well as traditional PR.
The firm, Daddi Brand
Comms., along with Mann Made Productions and the U.S. Postal
Service, has produced a reality TV program Dear Santa,
slated to debut on FOX on December 9. The program is based
on the Operation Santa campaign, which allows groups to
answer kids letters to Santa.
Daddi is a veteran of
Euro RSCG Magnet and Belsito & Co., among other firms,
and was PR director for Cotton Inc. in a 20-year career.
M Booth & Assocs., New York, won six platinum
Marcom Creative Awards for its work with American Express
Financial Advisors, The Wharton School, The Macerich Co.,
Country Crock, the U.S. Virgin Islands and MGM Mirage...
Toronto-based IR/PR firm Lute & Co. is working on behalf
of embattled publishing company Hollinger Inc.
Klores Communications, New York/Modells Sporting
Goods, as AOR following a review. Rubenstein Assocs. was
the incumbent and is expected to be retained in some capacity.
DKC, which has assigned four staffers to the account, will
handle the bulk of PR and is charged with developing a year-long
campaign targeting the Northeast Corridor for the athletic
& Co., New York/National Association of Insurance
Commissioners, for a national consumer public education
effort. Sixty firms were invited to submit proposals and
30 took part. CK was one of four finalists to make presentations
at the associations Kansas City, Mo., headquarters.
Novelli, New York/Mercedes Benz USA, as AOR following
a review. Euro RSCG was the incumbent for the six-figure
PR account. Devries, Peppercom and CRT/Patrice Tanaka &
PR, New Haven, Conn./R.C. Bigelow, tea maker, as
AOR for the Bigelow tea line and Charleston Tea Plantation.
Communications, Andover, Mass./Eleksen Ltd., U.K.
maker of fabric touchpads for human interface, as AOR for
the companys North American launch.
Baltimore/Medifast Inc., weight loss program, as AOR for
PR following a month-long competitive search. Peppercom
was the incumbent.
Dezen PR, Greenville, S.C./Dunlop Sports Group America,
for marketing and PR for its North American golf and racquet
21, Atlanta/Cool Dog Interactive, for media relations,
e-mail marketing and branding; Crystel Patrick Realty, for
launch and consumer marketing; Horizon Weather Group, for
direct marketing and media relations; The Macauley Cos.,
real estate, and Menden & Freiman, law firm, both for
media relations, and STEMworks, for media rels. and mktg.
Layne & Co., Farmington Hills, Mich./Festival
of Trees, annual benefit for Childrens Hospital of
Michigan, as AOR.
McClain Finlon PR, Denver/Colorado Institute of Technology,
as AOR for the state-backed non-profit corporation.
Finn, Los Angeles/Chadwick, Saylor & Co., real
estate investment bank and capital management firm, for
a corporate and executive leadership effort. That includes
work on behalf of managing director Bill Chawick, commissioner
of the Los Angeles Memorial Coliseum Commission, which is
working to bring an NFL football franchise back to Los Angeles.
RF/L.A. has also picked up media relations and event management
work for General Racing; events work for Meredith Publishings
More magazine, and strategic marcom work for The Sports
Resort. MD David Nobs leads the efforts.
Edition, Nov. 23, 2005, Page 6
OPENS N.Y. SHOP.
John Summerlin, former senior VP of production for WestGlen
Communications in a 23-year career there, has opened his
own broadcast PR company in New York.
had worked for so many years for other folks, and that was
great, doing remotes from the Grand Canyon to the Brandenburg
Gate, but it was time to put out my own shingle, Summerlin
told ODwyers. I look forward to hearing
from old friends in the business with whom I've lost touch
and rekindling those relationships hopefully getting
together on some exciting, new projects.
Summerlin Group handles live broadcasts, remote and studio
satellite media tours, corporate videos and webcasts, VNRs,
B-Roll and other broadcast services. Summerlin said he has
a network of production and post-production pros across
the country as needed.
203/246-6790, [email protected].
WEST IS SOLD.
MDS West, part of New York-based Media Distribution Services,
has been sold to the John Drinker Group.
Staff is staying on and
continues to operate from the same facility. The company
will continue under the same name.
Drinker is a 16-year MDS
employee and has been GM/director of sales for MDS in Los
Angeles. Becoming autonomous from the national MDS
operation is a logical step and is fully supported by our
New York headquarters, he said in a letter to clients.
ROADS CONTINUES FOR VOA.
3 Roads Communications, based in Frederick, Md., has won
a two-year contract with the International Broadcasting
Bureau and Voice of America to continue as its programming
3 Roads won a bid to conceptualize,
produce and launch a daily program called News and
Views on VoA in 2004. That show is produced in Washington,
D.C. and broadcast by satellite into Iran. The Hill called
the U.S. PR project one of the most watched shows
in the Islamic Republic. Earlier this year it repackaged
the half-hour News and Views as a one-hour program.
3 Roads, which has consulted
for Fox News Sunday and Politically Incorrect
on Comedy Central, also launched or re-launched other programs
for the International Broadcasting Bureau targeting China,
the Ukraine and Indonesia.
IN DEAL WITH FRENCH PUBLISHER.
Business Wire and French financial publisher D.I Regie,
have aligned to disseminate market-related news.
Under the agreement, D.I.
Regie will market BWs media and IR networks to its
client base. The company publishes La Tribune and Investir.
BW recently opened an
office in Paris. President Cathy Baron Tamraz called Regie
a prestigious partner and said the deal will
allow companies to make an easy transition to standards
set by the impending Transparency Obligations Directive.
Mahony, Bill McBride and Doug Donsky have all left
Edelman to become managing directors for Gavin Anderson
& Co. Mahony was executive VP and deputy GM for Edelmans
global financial comms. and IR unit. He was formerly head
of corporate communications for Sapient. McBride was also
an EVP at Edelman and earlier was a corporate affairs executive
for Bank of America. Donsky was a senior VP at Edelman and
earlier at Morgan-Walke Assocs. GA is part of Omnicom.
Hoffman, A/E, GCI Group, to Maloney & Fox, New
York. Hoffman, who has handled healthcare and consumer work,
was on GCIs Vioxx recall team for Merck and began
her career at Pearson Group in Miami.
Bradley, VP and director of PR for Mintz & Hoke,
to Cronin and Co., Galstonbury, Conn., as VP, executive
director of PR to oversee that unit of the firm. AnnMarie
Kemp continues as VP, director of PR.
Higgins McFadden, VP and management representative
for McCann Erickson Worldgroup, to The Brownstein Group,
Philadelphia, as group director of account management. Laura
DiLello, production assistant for NBC, joins as an
Chhatlani, assistant director of communications,
Chicago Housing Authority, to market research company Synovate,
as VP of marketing for the Americas. Chhatlani earlier worked
at Edelman, Financial Relations Board and Medialink.
Habenicht, VP of account leadership for marketing
consultancy RightMinds, to LandAmerica Financial Group,
based in Richmond, Va., as VP of corporate communications.
Whitcomb, senior VP in Fleishman-Hillards corporate
and financial issues practice, to Edelman, Chicago, as senior
VP, group head in its corporate unit.
Mickus to VP of account services and Jason
Chupick to VP of media relations for Plesser Holland
Associates, New York. Also, Nicole Erazo was promoted to
Erickson to director of corporate communications
and PR for Ace Hardware Corp., Oak Brook, Ill. The 36-year-old
exec serves as the companys chief corporate spokesperson.
She joined Ace in91.
Hyre to senior VP, Dix & Eaton, Cleveland. Hyre
joined D&E in 2004 after 16 years with Roadway Corp.,
the transport company acquired by Yellow Corp.
Tieger, partner and director of public affairs for
Porter Novelli, was named 2005 Woman of the Year by Washington
Women in PR. Among her accomplishments in the last year,
Tieger guided PR efforts for the successful push for class-action
lawsuit reform (signed into law by President Bush in February)
and served as lead communications counsel for the Asbestos
Alliance and American Beverage Assocation.
Edition, Nov. 23, 2005, Page 7
PROXIES AT PRSA ASSEMBLY
BLASTED (Continued from page 1)
chapters in the Sunshine district support Miami.
wants any reference to the EC pulled from the bylaws and
the entire board involved in hiring a COO. It does not want
the EC discussing matters and then passing them on to the
board for approval. It wants the full board involved in
governing the Society and in all major decisions. Too many
big decisions (such as the legal pursuit of John Doe)
are being made without board knowledge and approval, some
Mark Schilansky, parliamentarian
for PRSA, said that if a delegate walks in with a proxy,
PRSA, under state law, must allow the vote because there
is no specific barrier to proxies in PRSA bylaws.
However, dissidents say
state law only allows such votes and does not require them.
Roberts Rules, whose guidelines PRSA accepts, is against
proxies for deliberative bodies unless state
laws require it, say the dissidents. Allowing
proxies will discourage delegates from attending, they say.
There is no need for proxies,
they add, because PRSA expects more than 200 delegates and
only 100 are needed for a quorum. Newly eligible, they add,
are non-APR directors of chapters, districts and sections,
who number nearly 1,000. Leaders should not round up proxies,
say the dissidents.
Delegates are being urged
to send their directed proxies to 2004 president
Del Galloway because this will make counting much
easier. However, dissidents say PRSA leaders are campaigning
for delegates to vote their proxies a certain way.
Leaders campaigned hard
in 2003 on decoupling APR from Assembly membership and other
matters, they note. Leaders should let delegates make up
their own minds without pressuring them, they say.
Could Be Topic
The Assembly could take
up the topic of the proposed end of One Source and pass
a sense of the Assembly asking the board to
reconsider its decision on the directory.
Though such a resolution
would not be legally binding on the board, politically it
would hard for the board to ignore.
Reversing a previous decision
aimed at saving money, PRSA now says that electronic voting
devices will be used.
Parliamentarians say such
devices are meant to provide an immediate print-out of voting
records so that votes of delegates can be examined.
One reason for this is
that someone from the winning side of a motion can only
re-introduce it should another vote be requested. Immediate
print-outs would show the Assembly if the 45 PRSA leaders
are voting as a block.
President Judith Phair
has said immediate print-outs will be provided only if the
Assembly asks for them. Dissidents say this is something
that has to be arranged in advance of the Assembly.
other delegates will be given one device for each delegate
represented and will vote on each of nine issues as provided
for in the proxy. The delegate signing the proxy can also
check off undirected for each of the nine bylaws,
letting the proxyholder make the decision.
This will be the first
Assembly since 1973 that has non-accredited members as delegates.
There are 31 non-APRs among the 273 delegates.
SOURCE COMMITTEE REVEALED.
PRSA treasurer Rhoda Weiss has identified her committee
members who studied since earlier this year the end of the
printed One Source Directory.
Research was done with
a number of PRSA leaders and groups during the decision-making
process, she said. The general membership was not
told that the end of printed One Source was under discussion.
First notice to them was
a Nov. 15 blast e-mail that said the decision had been made.
Weiss has thus far not revealed those who were queried nor
pro and con arguments. There has been no debate on the PRSA
A Transition Team
had been studying One Source and other matters, she said.
Members, were directors Mary Barber, Sue Bohle, Gerard Cobett,
John Deveney, Margaret Ann Hennen, Steve Lubetkin, and Tom
Barber, said Weiss, led
the efforts in the One Source Directory which was discussed
with a number of PRSA leaders and groups during the decision-making
The Transition Team and
PRSA staff, said Weiss, are building a framework that
examines the purpose, viability and priority of PRSA activities,
products and services that may need to be transitioned,
changed or revived. Barber said the switch to online
would take advantage of modern technology while cutting
back on paper use.
on One Source was Oct. 5
The ODwyer website
on Oct. 5 carried the first report that dropping the printed
One Source was under study. On the next day, an e-mail went
out to leaders saying, in the 36th line, that Publication
of the printed One Source Directory has ceased as of the
current (2005) directory.
The e-mail, by Phair,
said, We know that changes like this can be uncomfortable
and even difficult. This transition to a real-time, online
member directory is a reference tool offering greatly enhanced
Criticisms of online-only
include the fact that about 5,000 names will be lost each
year because of PRSAs estimated renewal rate of about
75% (it was 70% in 2002) and concerns that online will not
be up-to-date if members dont change their records.
Some members are accepting
the possibility of online-only but want it improved.
They want more than ten
names to be displayed for any one search and want bylaws
and other materials in the front of the directory to be
in a single PDF.
They also say reporters
should have access to members listings since its
assumed that PR pros want to be contacted by the press.
Current plan is to bar the press from member information.
Edition, Nov. 23,
2005 Page 8
PRSA Assembly in Chicago Dec. 3 could bring about major
changes in the Society that would benefit itself
as well as the PR industry.
Key members at the chapter
and district level are fed up with a lot of things, especially
the dysfunctional governance of the national organization.
The dissidents have made
a good case for there being no proxies at the Assembly.
Dissidents feel leaders
are trying to pack the Assembly so power in
the five-person executive committee will be formalized.
Proxies can help to do
this because allies can be lined up in advance who will
provide the needed votes. A campaign is going
on, say the dissidents, to encourage delegates to vote the
PRSA is predicting upwards
of 200 delegates in Chicago and only 100 are needed for
So why the sudden need
to have proxies when they never have been allowed before?
Proxies are legal but
PRSA leaders are not supposed to be distributing proxy forms
and offering to cast directed votes, say these
New York State law, which
PRSA leaders just conveniently discovered, allows
proxies but does not require them.
With probably 1,000 non-APRs
now eligible to be delegates (directors of 110 chapters,
19 sections and 10 districts), theres no shortage
PRSA governance is
dysfunctional because too few people are making too many
far-reaching decisions without consulting members.
This includes the move of h.q. to downtown New York (an
hour round trip from midtown where most PR and media are
located); the legal pursuit of John Doe (who
didnt have enough money to make a lawsuit worthwhile),
and the proposed cancelling of the One Source directory
(without asking members about this). Members also werent
told in advance about the downtown move.
Treasurer Rhoda Weiss has now revealed the members of her
committee who studied killing the printed One Source directory.
Theres nothing wrong with studying this but there
is with keeping it from the membership.
Blame for this is now shared with committee members Mary
Barber, Sue Bohle, Gerard Corbett, John Deveney, Margaret
Ann Hennen, Steve Lubetkin and Thomas Vitelli.
Basic PR is that the members be brought in on such a momentous
change. Isnt PRSA supposed to be the citadel of PR?
Barber says the switch to online takes advantage of modern
So why didnt PRSA leaders allow a debate on this
subject on the PRSA website starting early this year when
the Weiss committee started studying it? That would be taking
advantage of modern technology.
PRSA leaders told complaining delegates on a teleconference
Nov. 4 that PRSAs own website was old-fashioned
and hard to change (11/9 NL).
There are 273 Assembly delegate e-mail addresses on the
PRSA website but a member who wants to express an opinion
to them would have to keyboard all 273 to do so. Modern
technology would be allowing members to blast e-mail
the delegates their opinions on One Source and the nine
PRSA blast e-mails its 20,000 members all the time to sell
them things. It only uses modern technology
when it suits the purposes of leaders.
Technology has changed the world, says president
Judith Phair, and members must change their habits even
though this can be uncomfortable and difficult.
The uncomfortable change that PRSA h.q. must
make is cutting deeply the time spent on the annual five-day
conference that attracts a little over 5% of the members.
Assembly direction is needed on this. The tip-off of staff
concentration on this is that 32 staffers were registered
for the Miami meeting.
The Assembly itself
is dysfunctional because chapters with 10-25 members,
of which there are about ten, get one full vote each as
if they had 100 members.
This skews power to smaller chapters.
Leadership including 17 national directors, 19 section chairs
and 10 district chairs should not have votes in the Assembly
since theyre voting on their own proposals. The leaders
tend to stick together on issues. PRSA/Houston once complained
about this but got nowhere.
Why cant the Assembly meet all year long by teleconference,
the way the board does? That would be using modern technology.
Assembly delegates cant get much experience meeting
one day a year. Most of the time even then is taken up by
Delegates must pay
close attention to the financial statements of PRSA on its
website. The loss of the 2005 conference in Miami
has been a severe blow with the full effects yet to be seen.
PRSA had, as of Sept. 30, $3,450,767 in cash and investments
and $384,51 in receivables ($3.8M).
But it had payables of $500,472 and it still isnt
paying the rent. This delayed expense, which has to be paid
some day, has gone up from $277,157 to $404,622.
To this $905,094 should be added about $2M in dues that
PRSA has yet to earn.
PRSA stands alone among CPAs, lawyers, doctors, the ASAE
and IABC in booking full dues as soon as they come in instead
of laying them off, month by month.
This $2M should be a liability. So this leaves PRSA with
about $900,000 in unrestricted net assets, the way our CPA
advisors see it. This financial situation, not modern
technology, may be the real reason for the rush to
kill One Source.
The income statement shows $1,461,334 was budgeted for
2005 conference registration but the actual
total was only $1,270,270, a $191,064 shortfall.