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O'Dwyer's Newsletter
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Edition, September 13, 2006, Page 1 |
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FTI TO ACQUIRE FINANCIAL DYNAMICS.
FTI Consulting, a Baltimore-based
advisor for corporations, law firms and financial institutions,
has inked a deal to acquire Financial Dynamics for $260M.
FD, based in London, staffs
more than 450 people across 17 offices and four business
units financial comms., brand PR, public affairs
and crisis management, and business consulting. The companies
said 2006 revenue for FD would exceed $120M.
The deal consists of $215M
in cash, $20M in deferred purchase obligations and $25M
million in FTI stock. FTI said FD will operate as a separate
business segment run by its existing management team.
FD is owned by global
private equity firm Advent International and FD senior management.
Charles Watson, FDs
London-based CEO, called the merger a perfect commercial,
cultural and strategic fit for FD.
FD became the flagship
IR and financial comms. unit for parent Cordiant Communications
in 2002, after the holding company merged a smaller FD with
Morgen-Walke Associates. Cordiant, later unloaded FD before
being acquired by WPP Group.
SONY PLUGS INTO FIRMS FOR
PS3.
Sony Computer Entertainment has enlisted two agencies for
its November launch of PlayStation 3, the much anticipated
gaming system dubbed the most expensive and advanced
console ever.
Dave Karraker, the companys newly minted senior director
of corporate communications, told ODwyers that
Interpublic firm Bragman Nyman Cafarelli and Omnicom shop
InterActive PR, a newcomer to the PS business, will handle
the account.
BNC worked with Hill & Knowlton (and H&K unit Blanc
& Otus) for the $1M PlayStation 2 launch in 2001. Fleishman-Hillard
unveiled the first version.
The Wall Street Journal called the latest system
the most expensive and advanced console ever
and noted the upcoming launchs success is vital for
a company that has lost market share and was embarrassed
by the exploding laptop battery fiasco last month.
The smaller capacity version of the new gaming system retails
for $499. The launch has been set back by a manufacturing
problem that has delayed the European launch by four months
and has cut the number of units to be available in the U.S.
and Japan by half.
Karraker will supervise PR for the November launch, reporting
to SVP of marketing Peter Dille, based in Foster City, Calif.
He joined Sony from Allied Domecq Spirits and Wine.
EDELMAN ENROLLS AT DUKE.
Duke University, which seeks a rebound from the sex scandal
involving its lacrosse team, has put Edelman on its payroll,
according to Susan Kauffman, a Duke PA department staffer.
She said Matthew Harrington, president of Edelmans
eastern region, is in charge of the Duke account.
Kauffman would not go into details on what Edelman is doing
for Duke. She said only John Burness, senior VP-PA, could
talk about Edelmans work. He did not return a call.
Burson-Marsteller provided behind-the-scenes
media training to Duke officials after the scandal broke.
Dukes lacrosse team returned to the practice field
on Sept. 4, five months after its season was suspended following
charges that its members raped a woman that it had hired
as a stripper.
WAL-MART SHAKES UP PR STAFF.
Wal-Mart has made changes to its PR staff following the
appointment of former Edelman vice chairman Leslie Dach
as executive VP, corporate affairs and government relations.
Dave Tovar, a director of corporate affairs and spokesman
for Altria and its Kraft and Philip Morris units, has joined
the company as director of media relations, a spokeswoman
told ODwyers.
Meanwhile, two top PR executives have left the retailer.
Meanwhile, two top PR executives have left the retailer.
Marty Heires, senior manager of communications, has departed
for a VP post in Fleishman-Hillards St. Louis-based
internal communications group.
And Gail Lavielle, a former United Water SVP who was director
of corporate communications for Wal-Mart, has left the company.
DAVIS TO ASTRAZENECA.
Lisa Davis, who was PR & communications chief for senior
group AARP, has been tapped VP-corporate communications
at AstraZeneca.
David Nicoli, VP-corporate affairs for AstraZeneca U.S.
touted Davis a top-notch communications professional.
His statement credits Davis for having strategic leadership
skills.
Davis was national deputy press secretary for the Clinton/Gore
Re-election Campaign and press secretary for the Democratic
Leadership Council, heading PR for its think tank, the Progressive
Policy Institute.
AstraZeneca has $24B in worldwide revenues; $11B of that
amount comes from the U.S.
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F-H DEFENDS CALIFORNIA
GROWN PACT.
Fleishman-Hillard has
successfully defended its $550K PR account to encourage
the purchase of California-grown agricultural products.
The firm has inked a new
one-year deal to highlight the Golden States $30B
agriculture industry and its crops and livestock.
Maile Shanahan Geis, marketing
director for the California Grown campaign,
declined to identify competitors for the account but told
ODwyers that several firms pitched.
We received many
quality submissions; however, the one from Fleishman-Hillard
most closely aligned and supported our overall marketing
goals, she said.
The campaign began in
2001 and is run by the California Dept. of Food and Agriculture
and industry groups under a marketing agreement.
Initially focused on promoting
California goods within the state, the campaign is considering
a national or international component.
Geis said the continued
involvement of Olympic gold medal snowboarder Sean White
as a celebrity spokesman is central to the expansion of
the campaign.
She added: We are
excited to once again have the opportunity to work with
both him and Fleishman-Hillard.
F-Hs Sacramento
office handles the account, led by A/S Shelly Kessen.
FEDERALIST GROUP GUIDES VIRGIN
BID.
Ogilvy PR Worldwides Federalist Group is guiding
Virgin America through the regulatory thicket.
The proposed San Francisco Bay-based carrier, the brainchild
of British entrepreneur Richard Branson, faces opposition
from Continental Airlines, American Airlines, Delta Air
Lines and the Air Line Pilots Assn.
They question whether VA will be an American-controlled
entity as required by the Dept. of Transportation.
VA has assured the DOT that Americans will own 75 percent
of the carrier. It suspects the opposition is more concerned
about competition from a hungry upstart.
VA says once it is flying, passengers will save $786M per-year
in fairs, or $88 per-roundtrip. Those statistics come from
a research study by the Campbell-Hill Aviation Group.
The airline believes that it will attract 3.3M price-sensitive
passengers, 1.7M of that group will travel in and out of
San Francisco International Airport.
That city beat out New York, Boston, Washington and Los
Angeles in the race to host VA.
Wayne Berman, managing director of FG, is on the VA team.
He was Assistant Secretary of Commerce in the first Bush
White House and a member of the Bush/Cheney Transition Team.
Berman is joined by former legislative directors Stewart
Hall (Alabama Republican Senator Richard Shelby) and Drew
Maloney (Texas Republican Rep. Ed Bryant) and Julie Dammann
(ex-chief of staff to Missouri Republican Senator Kit Bond).
SENATOR MOVES TO SCUTTLE WAR
PR PLAN.
Sen. Robert Menendez, a Democrat locked in a tight re-election
bid in New Jersey, has introduced an amendment to torpedo
the Pentagons planned $20M Iraq PR campaign.
Menendez measure would limit funds for a future PR
campaign commissioned by the Pentagon to monitor U.S. and
Middle Eastern media.
The former House member, who was appointed this year by
New Jersey Gov. Jon Corzine to finish his senate term, called
the planned PR blitz an insult to Iraqi citizens
and coalition forces that have died since the 2003 U.S.
invasion.
The Bush administration doesnt need a new PR
campaign in Iraq, they need a new policy in Iraq,
he said in a statement.
Menendez opponent, Tom Kean Jr., called for an expansion
of U.S. PR efforts like Radio Free Europe to reach out to
the Muslim world.
Keans camp told the Associated Press that the two
candidates agree on the Pentagon PR issue.
The Pentagon, late last month, issued an RFP for a two-year,
$20M contract to expand PR in Iraq currently handled by
The Rendon Group.
DESALVA TENDS TO H&KS
HEALTH.
AnnaMaria DeSalva joins Hill & Knowlton Oct. 1 to head
its global healthcare practice. She will report to Paul
Taaffe, CEO, and serve on the WPP Group units worldwide
executive committee.
DeSalva had headed GCI Groups global medical practice.
She joined that firm in 02 after holding corporate
affairs posts at Bristol-Myers Squibb for six years.
DeSalva tackled government relations, reimbursement issues
and promoted anti-cancer treatments at B-MS.
Her resume includes stints at Ketchum, Cooney/Waters Group
and Ogilvy Adams & Rinehart.
DAMATO REPS RATNER.
Forest City Ratner Cos., which faces spirited grassroots
opposition to its proposed $3.4B Atlantic Yards project
slated for downtown Brooklyn, has hired Park Strategies
as its lobbyist.
The Park Ave. firm is run by former New York Republican
Sen. Al DAmato and his son, Christopher.
It is tackling issues such as condemnation proceedings,
property rights and the use of eminent domain.
New York politicos including Gov. George Pataki, NYC Mayor
Mike Bloomberg and Brooklyn Borough President Marty Markowitz
have lined up to support the project, which will include
a 20,000-seat arena for the Brooklyn Nets basketball team.
A group, Develop Dont Destroy Brooklyn,
is coordinating the fight against the 22-acre development,
which is 1.3 times the size of the World Trade Center site.
It contends the 16 skyscrapers (ranging in height from
20 to 55 stories) is out of touch with the character of
the Brownstone Brooklyn neighborhood.
It also predicts traffic nightmares and added stress on
the areas infrastructure.
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MEDIA
NEWS |
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PAPER: FLA. REPORTERS TOOK
PAYMENTS.
Ten Florida journalists
took thousands of dollars in payments from the U.S. government
broadcasting program aimed at fostering democracy in Cuba.
The Miami Herald reported
that veteran reporters and a freelancer for its sister paper,
El Nuevo Herald, were paid for programs airing on
Radio Marti and TV Marti, both government-sponsored radio
programs beamed into Cuba.
Pablo Alfonso, who covers
Cuba and pens an editorial column for the paper, took in
about $175K since 2001 to host shows on the station, the
Herald said. Freelancer Olga Connor, who covers Cuban culture,
received about $71K, and staff reporter Wilfredo Cancio
Isla, who covers Cuban exiles and politics, received $15K
since 2001.
The three reporters were
fired after the Herald made an inquiry about the payments.
Miami Herald Media Co.
president Jesus Diaz said the payments violated a "sacred
trust" between reporters and the public.
The Herald, working from
a FOIA request, said Helen Aguirre Ferre, reporter/columnist
for Diario Las Americas; Mugeul Cossio, Channel 41
news director, and Carlos Alberto Montaner, a syndicated
columnist who appears in the Herald, all took payments from
the U.S. Office of Cuba Broadcasting.
H-P COULD FACE CHARGES.
California's attorney general has threatened to bring criminal
charges against Hewlett-Packard in a burgeoning scandal
over the company's eavesdropping on reporters and H-P directors.
Chairman Patricia Dunn hired investigators who obtained
phone records of directors in an effort to smoke out press
leaks. Phone records of nine reporters and company directors
were obtained by investigators posing as the individuals
whose records were sought.
"It appears that a crime has been committed, we're
convinced of that," AG Bill Lockyer told Bloomberg
News.
Dunn isn't available for interviews, H-P PR director Ryan
Donovan told Bloomberg.
AINSLEY BECOMES GLOBE PUB.
Steven Ainsley, 53, has been named publisher of the Boston
Globe and head of the New York Times Co.s New
England Media Group, succeeding Richard Gilman.
Mary Jacobus, president of the Globe, takes over Ainsley's
COO slot of the New England Group.
The New England Group includes the Globe, BostonWorks,
GlobeDirect and the Worcester Telegram & Gazette.
Ainsley will oversee the NYTCs investment in the free
daily, Metro Boston, as well as the tie with New England
Sports Ventures, which owns the Boston Red Sox.
Ainsley has been publisher at various NYTC papers including
the Santa Barbara News-Press (`93 to `99) and papers
in Alabama, Maine and Florida.
Gilman, 55, plans to work on independent writing projects.
He began his journalism career at the Arizona Daily Star
in Tucson.
Jacobus, 49, became president of the Globe in January.
Previously, she was publisher of the News-Sentinel
in Fort Wayne, Ind., and publisher of the Duluth News
Tribune.
TRIBUNE CO. TAKES OVER AMNEWYORK.
The Tribune Co. has bought out the management group of
amNewYork to take full ownership of the free daily.
The paper launched in `03 expects to turn a profit for this
year. It has 320K circulation in the New York City area.
Christopher Barnes, general manager of the paper, becomes
publisher with the deal.
He succeeds fellow amNew York co-founder Russel Pergament.
The Tribune used to own the New York Daily News.
ALLEN HANDS OFF SPORTING NEWS.
Paul Allen, co-founder of Microsoft and head of Vulcan
Ventures investment entity, has sold the Sporting News
to American City Business Journals, a unit of Advance Publications.
The billionaire purchased SN from Times-Mirror in 00
in a deal worth about $100M. T-M, publisher of the Los
Angeles Times, is now part of Tribune Co.
MEACHAM NAMED NEWSWEEK EDITOR.
Jon Meacham is now editor of Newsweek, taking over
for Mark Whittaker who becomes VP and editor-in-chief of
New Ventures, the digital division of Washington Post Co.,
Newsweek's parent.
Meacham joined Newsweek in `95 and was promoted to managing
editor in `98 in charge of politics, international affairs
and breaking news.
He recently published American Gospel: God the Founding
Fathers, and the Making of a Nation.
Newsweek also upped assistant managing editor Daniel Klaidman
to the managing editor slot.
The changes are effective on Oct. 2. Richard Smith is Newsweek's
chairman & editor-in-chief.
CAIR RAPS PRESIDENT.
The Council of American-Islamic Relations has rapped President
Bush for stereotyping Muslims as supporters of terror.
The D.C.-based group takes the President to task for his
Sept. 5 speech before the Military Officers Assn. of America
in which he focused exclusively on the views of groups
like Al-Qaeda and failed to address the concerns
of the vast majority of Muslims worldwide who reject terrorism,
according to a statement from the CAIR.
The Presidents speech grants underserved legitimacy
to extremists and marginalizes true moderates.
CAIR wants Bush to move beyond the negative messages
of Al-Qaeda and work with mainstream Muslims
at home and abroad to isolate terrorists and promote a positive
vision of hope, mutual respect and diplomacy.
CAIR has 32 offices in the U.S. and Canada.
(Media
news continued on next page)
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MEDIA
NEWS/CONTINUED
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FRESTON RESIGNS VIACOM CEO
POST.
Tom Freston, 60, resigned
as president & CEO of Viacom, parent company of Paramount
Pictures and MTV Networks. The MTV founder had headed Viacom
since it split off its CBS unit as an independent entity
in January.
Viacom founder & chairman
Sumner Redstone credited Freston for his many contributions
at the company over the past two decades, especially in
forging MTV into an "unmatched force in entertainment.
It was 83-year-old Redstone
who created the media firestorm on Aug. 22 with his decision
to cut actor Tom Cruise from the payroll because his "recent
conduct has not been acceptable to Paramount."
Philippe Dauman, 52, has
been named Freston's replacement. He is a Viacom director
and former general counsel.
Tom Dooley, a former executive
VP-finance, corporate development and communications, has
been given the senior executive VP & chief administrative
officer post. Dooley and Dauman are confidantes of Redstone.
FONDA, STEINEM HIT AIRWAVES.
Jane Fonda and Gloria Steinem have launched a radio talk
show network aimed at women. Their GreenStone Media Network
debuted this week with discussions on health, childcare
and comedy.
Steinem sees a market for GreenStone because most women
are turned off by the hostility that airs on other talk
shows, according to a report in BusinessWeek.
The number of female listeners to talk radio programming
has fallen 10 percent since `99.
MASON HEADS RELIGION JOURNO
GROUP.
Debra Mason, who headed the Religion Newswriters Assn.
for the past decade, is the new director of the Center for
Religion, the Professions and the Public at the Missouri
School of Journalism.
The Center seeks to advance religious literacy and public
awareness of this nations cultural and religious diversity.
It was founded in `03 with a $1.4M grant from the Pew Charitable
Trust.
Mason succeeds Ed Lambeth, who retired last Sept. after
getting a $1.5M renewal grant from Pew.
INVESTMENT BANKERS GET MAG.
Doubledown Media, which publishes Trader Monthly
aimed at Wall Street traders, is adding Dealmaker
to the mix. Aimed at the investment banking community, the
mag will showcase how bankers make and spend their money.
Randall Lane, president of DM, is in charge of both publications.
Dealmaker launches in the U.S. next month and in Europe
next spring.
MSNBC DROPS ALTERMAN.
Eric Alterman, who blogged on MSNBC for the last ten years,
has been dropped. His Altercation blog has been
scooped up by Media Matters, the liberal website. Alterman
continues as a columnist for The Nation.
General Electric owns MSNBC.
BRUSH PLUCKED FROM HOOVERS.
Rachel Brush, VP of content and managing editor at Hoovers,
has joined Pluck Corp., an Austin, Tex.-based social media
technology company, as managing editor of its BlogBurst
blog syndication network.
She leads Plucks editorial and promotional efforts
to connect blogs to mass market news sites. The company
works with the Washington Post and Gannett News,
among other media entities.
Brush was recently VP of customer operations and quality
for Hoovers.
HATTORI TO DISNEY PUBLISHING.
April Hattori, VP of communications for McGraw-Hill Education,
has moved on to Disney Publishing Worldwide in New York
in that same title.
She heads internal and external comms., including media,
trade and community relations, reporting to Disney Publishing
president Russell Hampton.
She previously held PR posts at The Allstate Corp. and
Standard & Poors and began her career as a reporter
for The Milwaukee Journal and The Bond Buyer.
MAG JUMPS ON NYT-SLAMMING
PARADE.
New York Magazine is the latest to spotlight the
turmoil within the New York Times, with the lengthy
United States of America vs. New York Times
Editor Bill Keller.
The piece ponders whether Keller, who was originally passed
over for the top spot by publisher Arthur Pinch
Sulzberger, is an editor perfectly matched to the
historic moment.
NYM mentions that Sulzberger has already been savaged by
the New Yorker last year and Vanity Fair this
year. Writer Joe Hagen believes that Sulzbergers championing
Judy Miller may have been the final straw. He writes: Now
that the papers much vaunted national circulation
strategy has hit a wall, the worry that Sulzberger carries
around with him every day is that the Internet is killing
his bottom line.
The website, continued Hagen, simply cannot produce
enough revenue to sustain a huge news-gathering operation,
and that has put Sulzberger on a tireless quest to cut costs
and find the big idea that will save the day.
A Times staffer told Hagen that Sulzberger controls the
fate of the NYT, but no one feels like theyre
in good hands because people feel hes an incredible
boob.
HEAD PIRATE LANDS AT
PEOPLE.
Mark Golin, who edited Time Inc.s Office Pirates
website, is now editor of People.com,
according to a memo from Martha Nelson, editor of People
Group.
He is in charge of overall editorial operations and
site development.
Golin spent a decade at Rodale Press before taking the
deputy editor slot at Hearst Corp.s Cosmopolitan.
He also edited Dennis Publishings Maxim and
was editor-in-chief of Conde Nasts Details.
Time Inc. shut down Office Pirates in August after a six-month
run. It did not want to invest the money needed to make
it a long-term success.
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NEWS
OF PR FIRMS |
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DC
NAVIGATORS ALIGNS WITH VEST.
DC
Navigators has aligned with media training boutique Vest
Communications to provide media and presentation training
to Navigators corporate and public affairs clients.
The
relationship between the Washington, D.C., firms is also
aimed to boost Navigators services for policy and
political campaigns.
Vest
is headed by Ken Vest, a former Powell Tate executive who
has been running the firm solo for the last six years with
a focus on financial services. His clients have included
American General, Aegon and Prudential Financial.
Vest
and Navigators co-founder Phil Anderson worked together
at the American Council of Life Insurers in the late 1990s.
DIRECT IMPACT ADDS TROOPS.
Burson-Marstellers
Direct Impact unit has bolstered its staff.
Jeff Oldham, previously
with Pharmaceutical Research Manufacturers of America, has
returned to the firm and Judy Ostronic, who recently represented
Northeast Utility System, has joined DI.
Oldham serves as senior
VP of strategic development and client services. He was
senior director of operations for PhRMA. He was previously
a VP and field operations manager with DI.
Ostronic was named VP
of business development. She recently lobbied for NUS on
energy and natural gas issues and oversaw fundraising for
its Northeast Utilities Employees Political Action
Committee.
She was previously with
the American International Automobile Dealers Assn. for
six years, managing lobbying efforts and serving as director
of legislative affairs.
Business
Wire has opened representative offices in Shanghai,
Beijing and Hong Kong. It already had an operations center
in Beijing.
The company said the moves
show its commitment to exploring business development in
China.
Tom
Miale, VP of business development and co-founder
at interactive media company X Factor Communications, has
joined PR Newswires broadcast division MultiVu as
national account manager for streaming media.
Miale, based in New York,
will help MultiVu clients with digital media programs like
podcasts and webcasts.
He was director of operations
for IntelliSpace Media Services, before it spun off X Factor.
BRIEFS: Mark
Haefeli Productions, New York, handled video production
work for Warner Bros. for the release of Paris Hiltons
album Paris. ...TEKgroup
International was tapped by Ski New Hampshire to
manage and develop its media center at skinh.com. The statewide
association reps 37 alpine and cross-country resorts and
scores of lodging properties in the Granite State.
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NEW
ACCOUNTS |
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New York
Area
Forty
Weeks, New York/Isabella Oliver, London-based maternity
clothing line, for media relations, online marketing, promotions
and content development in the U.S. The firm has brought
in Leah Pucciarelli, a former senior A/S at DeVries PR,
to handle the account.
Geoffrey
Weill Associates, New York/Taj Hotels, Resorts and
Palaces, and CC Africa, for North American PR for a joint
venture to promote India safari lodges.
Trylon
SMR, New York/AmericanLife TV Network, as AOR for
PR and media relations. The Washington, D.C.-based independent
network focuses on the Baby Boomer generation.
5W
PR, New York/Broadband Enterprises, online video
syndication network; LoHo Realty, boutique real estate broker;
RA/Patina, multi-concept restaurant group, and Prince Marketing
Group, sports and entertainment marketing firm.
East
Schwartz
Communications, Waltham, Mass./a la Mobile, Linux
platform for mobile phones; Aldata Solution, retail software;
AtheroGenics, pharmaceuticals; Authentium, security software;
ExaGrid Systems, disc-based data protection; Intrusic, IT
security; McNamee Lawrence & Co., investment banking;
Surgient, virtual lab management software; uXcomm, systems
management platforms for hardware device makers, and Whitepages.com,
online directory assistance.
Warschawski,
Baltimore, Md./Rovion, online content delivery technology,
as AOR. The company has worked with America Online, Comcast,
HBO and TV Guide.
Michael
Duffield Communications, Chattanooga, Tenn./Urban
Green Project (Chicago), an eco-friendly property renovation
meant to be an example for homeowners, and St. Johns
and St. Johns Meeting Place restaurants (Tenn.), for
marketing and PR.
Midwest
Blue
Horse, Milwaukee/Schroeder Solutions, office furnishings,
for PR and marketing communications.
BVK,
Milwaukee/Shorewest Realtors, for development of an integrated
branding campaign.
Red
Brown Kle Marketing Communications, Milwaukee/Wisconsin
Housing and Economic Development Authority, for an organization-wide
rebranding effort.
Scheibel
Halaska, Milwaukee/Cleaver-Brooks, boiler systems,
as AOR for branding, employee comms., PR, advertising, direct
marketing and web work.
West
GroundFloor
Media, Denver/Young Americans Center for Financial
Education, nonprofit programs designed for youth, as AOR
for national media relations.
GolinHarris,
Los Angeles/GOTV Networks, made-for-mobile TV studio and
network group, for counsel, media/analyst relations, and
executive visibility.
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NEWS
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BRADLEY
BRINGS IN PR HELP.
Bradley
Pharmaceuticals has bolstered its communications front with
Sitrick and Co. and proxy firm Georgeson Inc.
The
company announced the hires on the same day its largest
shareholder, Costa Brava Partnership (1.6M shares), went
public with a letter to Bradley that said it is dissatisfied
with the poor corporate governance of the company
and believe[s] that it is time for a change.
The
company markets dermatology and podiatry products from its
Fairfield, N.J., headquarters.
GOODWILL FOCUSES ON CAUSES.
Goodwill Communications,
a public service marcom firm, has set up a cause-related
marketing and social responsibility unit called GoodCauses.
The Burke, Va.-based firm
has tapped Maria Leonor Perez, an executive producer for
TV, to head the new division, which focuses on brand awareness
campaigns, corporate cause platform development, and strategic
alliances for companies, nonprofits and government agencies.
FM GETS THANKS FROM SALVATION
ARMY.
Fletcher Martin, Atlanta,
has been honored by the Salvation Army for the firms
work on a report on relief and recovery following Hurricane
Katrina.
FM was presented with
a box of artifacts and photographs from the Gulf Coast and
a plaque for its contributions to the report, titled When
the Winds Died Down.
[FM] poignantly
captured not only the loss and hope that Hurricanes Katrina
and Rita left in their wake, but the courage and compassion
of the volunteers, victims and donors who brought relief
to those who needed it most, said Max Feener, territorial
commander for the SAs southern territory.
The firm created the 30-page
book documenting the $385M in donations to the SA following
Katrina.
BRIEFS: Edelman
has aligned with digital media and advisory firm TAG Strategic.
The companies said they formed a global partnership to help
clients bring emerging digital technologies to market. TAG
was co-founded by a former top executive of music label
EMI. ...Russell Communications
Group, a Los Angeles-based ad and PR firm, is handling
Clean Energy Fuels Corp., a Seal Beach, Calif., company
which provides natural gas fuels for vehicles in the U.S.
and Canada. CEFC filed for an IPO on Sept. 8. ...Berkman
Communications has dropped communications
from its name as the firm moves to a larger space in San
Diego. CEO Jack Berkman said the change reflects a broadened
scope of services like branding, market research, video
and web work. Info: berkmanpr.com.
...inHouse Events,
San Antonio, has added a PR unit to its Austin office which
opened this year. The firm, which focuses on bilingual communications,
has worked for Time Warner Cable and Burger King. Info:
inhouse-events.com.
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PEOPLE |
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Joined
Michael
Cimini, VP for KCSA Worldwide, to The IGB Group,
a New York-based IR and financial comms. firm, as a VP in
its transportation practice. He was formerly at Stern &
Co.
Michael
Wiley, director of global communications technology
and new media for General Motors, to Edelman, New York,
as a SVP in its me2revolution practice. Wiley, who played
a key role in GMs embrace of blogging, develops programs
for Edelmans corporate clients.
Leda
Ceccarelli, marketing manager, Emusica Entertainment
Group, to Goodman Media International, New York, as a senior
A/E.
Christine
Randle, freelance marketing consulting, to DPR Group,
Germantown, Md., as an A/E.
Buddy
Dye, director of public affairs for the U.S. Coast
Guard Atlantic Area, to Merdian Group, Virginia Beach, Va.,
as a senior PR counselor and assistant director for its
corporate PR unit. Dye was with the Coast Guard for 23 years,
recently overseeing all PA for Coast Guard activities east
of the Colorado Rockies.
Melissa
Pluta, assistant editor, SC Clips, to E. Boineau
& Co., as an A/E.
Susanna
Homan, VP at Zeno Group, to Cramer-Krasselt, Chicago,
as VP and director of agency communications. She serves
as the agencys primary media contact and communications
strategist. CKPR is its PR unit. She was previously PR manager
for PrimeCo Personal Communications, a cellphone company
now part of U.S. Cellular. Homan continues to write a weekly
column in the Chicago Sun-Times and co-hosts
a talk-radio show on WCKG-FM.
Peter
Milligan, who led AT&Ts IR department,
to ITT Corp., White Plains, N.Y., as director of IR. He
replaces Robert Powers,
who was named VP for strategy.
Promoted
Taina
Dubé to senior A/E, Mason Onofrio PR, Bethany,
Conn.
Savannah
Whaley to senior VP, Pierson Grant PR, Fort Lauderdale,
Fla. The former New Times theater columnist is the firms
first SVP. She focuses on clients in the arts, hospitality,
healthcare and education sectors. Also, Daniella
Aird, a reporter for the Florida Sun-Sentinel,
has joined as an A/E.
Alan
Upchurch to A/S, Marx Layne & Co., Farmington
Hills, Mich. He joined in 2003.
Russ
Stolle, VP and deputy general counsel for Huntsman
Corp., The Woodlands, Tex., to VP of global public affairs
and communications. He replaces Don Olsen, who is retiring
after 18 years with the commodity chemicals company.
Drew
Mackintosh to VP of investor relations for homebuilder
and mortgage financier The Ryland Group, Calabasa, Calif.
Brian
Mersereau to chairman, Hill & Knowlton Canada,
based in Ottawa. The 23-year H&K veteran turns over
the GM reins of the firms Ottawa office to Goldy
Hyder, who joined H&K in 2001.
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FIRMS
FLOCK TO BIG CALIF. RFP.
A
$4.5M RFP to educate California homebuilders, financial
institutions and business owners about solar power has drawn
considerable interest from PR, advertising and consulting
shops in the Golden State.
Dozens
of firms attended or dialed into a pre-proposal conference
in Sacramento in late August in anticipation of pitching
the lucrative account.
A
push by Gov. Arnold Schwarzenegger led to the creation of
a 10-year, $2.8 billion incentive program to encourage the
incorporation of solar energy in new and existing homes.
From
the PR sector, Hill & Knowlton, Edelman, Gable Cook
Schmid, OneWorld Communications, Kimbrell & Co., Fleishman-Hillard,
Weber Shandwick, Ogilvy PR Worldwide, Halldin PR, Katz &
Associates, and California Strategies joined a smaller number
of advertising agencies and other consulting shops taking
an interest.
The
state wants a firm to develop social marketing programs,
PR, and advertising.
ST&R INKS $660K FTA PACT.
Sandler, Travis &
Rosenberg has a $660K pact with South Korea, which is eager
to hammer out a free trade agreement with the U.S.
The third round of FTA
negotiations was held in Seattle last week. The U.S. team
walked out of the last session in Seoul over drug pricing
issues. Tariffs on rice is a knotty issue in the current
talks.
The Korean Embassy relies
on ST&R for an analysis of U.S. law and garnering political
support for a treaty in Congress and the American business
community.
The Embassy has stepped
up its outreach to D.C. thought leaders as evidenced by
the May opening of Korus House in a mansion located in Washingtons
Embassy Row.
KHs purpose is to
promote a future-oriented relationship between
the U.S. and South Korea.
KH features lectures such
as an October talk by Steven Clemons, director of American
Strategy Program at the New America Foundation.
His topic: Why Korea
does not get the attention it deserves in policy circles
and what can be done about it?
EDELMAN EYES BALDING GUYS
ON-THE-GO.
Edelman is handling the
launch of New Mens Rogaine Foam, a product aimed at
the no-frills guy on the go who doesnt
have time to add to his grooming routine.
The foam allows a man
with male pattern baldness to directly rub the hair treatment
foam into the scalp. That eliminates the need for the applicator
that comes with the traditional liquid Rogaine.
A video on the Rogaine
site shows how to apply the foam. It features a regular
guy who doesnt like to spend a lot of time in
the bathroom rubbing the stuff onto his noggin. Half of
men lose hair by age 50.
Edelmans Kristin
Dwyer works on the Rogaine foam business.
CRIME UPSURGE AT PRSA SEMINAR
SITE.
Police in St. Lucia, the
Caribbean, where PRSA has scheduled a $795 Strategic
Planning seminar Sept. 18-19, have reported an upsurge
in crime and have created a Tourism Police Unit
to combat it.
The violence is threatening
the islands $350 million tourist industry, said Allen
Chastanet, head of St. Lucias hotel industry.
Recent high-profile attacks
on foreigners include the murder of a British woman, whose
body was found Aug. 24.
Patricia Ann Lee, 61,
a retired registrar from England, had been slain, police
said. She had lived on the island ten years.
There have been a record
25 homicides this year after 37 murders in both 2004 and
2005. Population of the island is 168,000.
The new police unit will
pay special attention to Castries, where the PRSA seminar
is scheduled. Special attention will also be given to Vigie,
Gros Islet and the northern tourism section.
St. Lucia officials asked
the U.K. earlier this year to help recruit police after
two years of increasing drug crimes and record murder rates,
said local reports.
Debbie Mason, former national
PRSA board member based in Perry, Fla., is the lead speaker
at the seminar. Non-member charge is $895 for two days and
$565 for one day.
MINTZ MAKES NEWS.
Elliot Mintz, Paris Hiltons
PR guy, is in the news once again following the Hollywood
bust of the heiress on drunk driving charges.
The former confidante
to John and Yoko Lennon told the media that Hilton only
had a single margarita before she was pulled over by LAPD
for allegedly driving her $500K Mercedes erratically.
Mintz, Nicky Hilton and
Paris beau Kevin Connolly bailed out the actress and
budding singer.
The New York Times
Aug. 27 Sunday Styles section ran a fawning profile of Mintz
that was called Walking Ms. Hilton.
Los Angeles publicist
and former Fleishman-Hillard executive John Stodder blogged
about Hiltons arrest on Sept. 7.
He called her the black
hole of scandal journalism; what would destroy almost every
other celebritys reputation only enhances hers.
Stodder believes Mintzs
unspoken wish is that press and Hilton fandom who
enables her arrogant sense of entitlement would, for once
just
ignore her.
NORDWIND MOVES TO VENABLE.
William Nordwind, policy
coordinator for the House Energy and Commerce Subcommittee
on Telecommunications and the Internet, moved to Venable
on Sept. 7. He is a partner in its legislative and government
affairs unit.
Nordwind was an aide to
Rep. Fred Upton (R-MI), and moved to the Subcommittee when
the Congressman assumed the chairman slot in `01. Earlier,
he was legislative director for Rep. Deborah Pryce (R-OH).
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PR OPINION/ITEMS
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The
Frank Rich article in the July 13 New York Times,
in which he gave his view of what PR people do, has continued
to draw responses (7/26 NL).
One is from Ted Pincus,
founder of the Financial Relations Board which he sold to
True North for $40 million in 1999. TN was later acquired
by Interpublic and FRB was merged with BSMG.
It is again operating
as Financial Relations Board.
Pincus, who left a couple
of years after the sale, has been writing a column for the
Chicago Sun Times and teaching, among other activities.
He also joined the board
of Business for Diplomatic Action, headed by DDB chairman
Keith Reinhard. It is dedicated to new initiatives in U.S.
public diplomacy.
Ironically,
Pincus wrote us, PR finds itself lost in the desert
today, stumped for an answer as to its own identity even
though it earns a living providing answers to everyone elses
identity.
PR has proven its worth
to organizational America by offering tangible return-on-investment
but it still finds itself on the defensive,
he adds.
One problem, he says,
is that the excesses of the Bush Administration have
turned spin into an expletive, and equating
it to PR.
The Administration
has failed to use proven communication strategies to reverse
the appalling decline in U.S. reputation abroad not only
among neutral populations but even our friends as detailed
by the Pew Research Surveys each month at Business for Diplomatic
Action, he said.
The false fronts
created by the Lincoln Group for the Pentagon were given
by Pincus as an example of bad PR. FEMAs performance
in New Orleans was also cited as another PR debacle.
And last but not least,
he cites The amazingly steadfast refusal of PRs
leading iconsthe five conglomerates plus PRSAto
practice the very principles they preach.
Reversing this disastrous
decline in PRs standing among publics everywhere
will require action by PRs strongest and highest
paid practitioners, he says. They must have
the guts to speak up and provide honest, persuasive counsel
to the top managements of those six entities, which constitute
the industrys five largest employers plus its primary
trade association. They must force an era of genuine transparency...only
complete openness will truly change the climate.
The PRSA board has
not only barred the press from three ethics teleconferences
in September (9/6 NL) but has barred the ethics board from
answering any of the 20 questions we sent to PR manager
Cedric Bess after he said he would relay questions to the
ethics board. One question that should be addressed is why
does the national board continue to block mention of the
Central Michigan governance proposal on the PRSA website?
If this isnt unethical, then nothing is...also,
while national is blocking press coverage of its ethics
discussions, its Pittsburgh chapter has an ethics
lunch Sept. 22 that is not only open to the press but that
includes Pittsburgh Post-Gazette columnist Dennis
Roddy as a panelist. Topic is, The Ethics of Being
Genuine: How Well Are We Doing? Says a mailing on
the event: In 2006, news headlines were packed with
negative coverage on topics ranging from VNRs and fake
news events to product placements and paid spokespeople.
Its enough to make any PR practitioner ask, Are
we being genuine? How accurately are we representing ourselves
as PR professionals?
Rebellious PRSA/Tampa
Bay is having a battle royal with PRSA h.q. over
whether member Cindy Sharpe can serve as Assembly delegate
this year since this would be her fourth year of service.
PRSA VP-member services Jennifer Ian told the chapter that
delegates can only serve three years. Sharpe counters that
her first year was as an alternate and the bylaws also allow
a full term when elected to that. Thus far, Ian is refusing
to budge. Tampa Bay is working up a new bylaw that would
block national from limiting in any way who a chapter can
or cannot send as a delegate. The chapter thinks that even
if it misses the 60-day notice requirement for a bylaw change
(Sept. 12), Article XVII allows an amendment to be brought
up by a majority of those present during an Assembly and
passage can follow if a two-thirds vote is obtained...Tampa
Bay and Miami, which criticized the national board last
year for consolidating too much power in the executive
committee and for excessive secrecy, has submitted
a bylaw change blocking use of proxies at the Assembly.
The board has said it will allow proxies again this year,
saying they are required by New York State law.
They are allowed by law.
PRSA/national now
faces a revolt on three major frontsTampa/Miami; New
York, and Central Michigan. PRSA/NY president Art
Stevens last week urged the Assembly to obtain broader
powers over the board and said chapter presidents
should automatically be delegates. He said the Assembly
should be run by its own officers, not members of the national
board...governance
reform should also include automatic tabulation and
print-out of all of the Assemblys votes so that delegates
can quickly see who voted what way.
There has been blind voting the past half dozen
years except for 2004 when individual voting on decoupling
APR from the Assembly was made public. It took two months
for the board to release the tabulation although immediate
printouts are possible. Copies can then be distributed to
delegates.
One problem with the Assembly is that there are about 48
votes of management, meaning the 17 directors,
ten district chairs and 19 section heads plus several others.
They tend to vote as a bloc and they should not be voting
with chapter representatives. In 2004, 15 of the 17 directors
voted for decoupling as did all eight of the district chairs
present. Eight of the 12 section heads also voted with the
board.
--Jack
O'Dwyer
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