The eight page weekly is the only PR newsletter on LEXIS/NEXIS.
Edition, May 23, 2007, Page 1
ISSUES TOURISM, DEV. RFP.
has issued an RFP for its economic development/tourism PR
account. The Peach State, which has worked with Manning
Selvage & Lee in the past, is seeking proposals through
work supports the states Dept. of Economic Development
with strategic communications and crisis planning, news
bureau, media training and overall PR to strengthen
the Georgia Brand.
state wants a firm with experience in tourism, business
recruiting, and cultivating the music and film industries.
Avon Thompson ([email protected])
is contracting officer for the PR RFP.
can be downloaded from the states procurement website,
QORVIS GETS MOORE PA HELP.
has added W. John Moore, a former senior VP at Hawthorn
Group, as managing director in its public affairs practice.
Moore has worked in the
energy and legal practices, dealing with coalition management,
regulatory affairs and Supreme Court litigation. He spent
15 years at the National Journal as correspondent,
senior editor and columnist and served as associate editor
of Legal Times.
Michael Petruzzello, Qorvis
managing partner, said Moores background in strategic
communications and journalism was exactly what his shop
was looking for.
VONAGE DIALS FOR HELP.
Vonage, the troubled Internet
phone company (2.4M subscribers) is looking to hire a VP-corporate
The person will oversee
10 staffers plus outside agencies. The position reports
to Vonages CEO. The company is based in Holmdel, N.J.,
which is 50 miles south of New York City.
Arnold Huberman Assocs.
is handling the search. Details are at 212/545-9033 and
Merriam, vice chairman of Ruder Finn, was honored
by Women's eNews as one of its "21 Leaders for the
21st Century, for founding the Global Peace Initiative of
As vice chair of the Millennium
World Peace Summit, Merriam brought 2,000 prominent religious
and spiritual leaders to the United Nations General Assembly
in `00, and another 500 religious, business and political
leaders to Geneva in `02 on behalf of GPI.
Merriam was honored at
a May 22 gala dinner at New York's Tavern on the Green.
DDB KEEPS MAJESTICS
DDB Public Relations handled
media for Majestic America Line, owner of the Empress of
the North paddle-wheeler that ran aground off the coast
of Alaska on May 14.
More than 200 passengers
were safely evacuated from the stricken vessel and transported
to Juneau, where hotel accommodations were made.
David Giersdorf, president
of MA, issued a statement to say that his company is working
closely with the Coast Guard to undertake a full investigation
and assess the condition of the vessel. The U.S. Coast
Guard cutter, Liberty, attended to the Empress.
The Empress was on the
second day of a seven-day cruise. The vessel started taking
water about 15 miles southwest of Alaskas capital.
The ship is the only overnight
paddle vessel that cruises to Alaska. The boat also plies
the Columbia River between Washington and Oregon.
OGILVY PROTECTS U.S SEAPORTS.
Ogilvy PR Worldwide is
repping Ports America, parent of the U.S. seaport that played
the front and center role in the `06 political uproar over
Arab control of key U.S. east coast shipping ports.
Groups global investment group purchased P&O Ports
North America from DP World of Dubai to settle the dicey
matter. P&O was renamed Ports America. The insurance
giant last month expanded its shipping holdings with the
purchase of AMPORTS from Associated British Ports.
The WPP unit serves as
PAs Washington rep on trade, finance and security
EDELMAN REPLACES KETCHUM.
Edelman is replacing Ketchum
as agency of record for Metavante, provider of banking and
payment technologies to more than 8,600 financial services
group, Chip Swearngan, Metavantes VP-IR and corporate
communications, told ODwyers.
Swearngan has just completed
a review of five shops. That process was triggered by the
planned spin-off of Metavante from corporate parent, Marshall
& Ilsley Corp. Swearngan felt Metavantes impending
independence made it an ideal time to take a fresh look
has $56B in assets under management. It is the parent of
Marshall & Ilsley Bank, Wisconsins No. 1 bank
with nearly 200 offices in the Badger State.
M&I also has outlets in Florida, Arizona, Oklahoma,
Minnesota and Nevada.
Swearngan said Edelman
begins work next month.
Edition, May 23, 2007, Page 2
PUTS SHELL ON THE ROAD.
is working with Shell Oil president John Hofmeister as he
travels the country to give Big Oil's picture of the nation's
energy situation as U.S. gas prices ($3.03 a gallon national
average) now top the highs posted in the aftermath of Hurricane
visited a Sheraton Hotel in Richmond early this month to
meet with a group of people that were selected by B-M.
also traveled to Oklahoma City, Milwaukee, Montgomery, Denver,
Charlotte, Louisville, Nashville, and Indianapolis so far
has posted Hofmeister's "How the U.S. Can Ensure Energy
Supply for the Future" speech on its website.
tells audiences about Shell's commitment to education via
its "energizeyourfuture.com" curriculum that the
oil giant developed for middle and high schools.
Dutch Shell earned $7B during the first-quarter, up a billion
from the `06 period.
NATHAN NAMED TO UNITEDHEALTH
Don Nathan, a partner
at Robinson Lerer & Montgomery, has left the firm after
16 years for the SVP/chief communications officer post at
health insurance giant UnitedHealth Group.
Nathan had been serving
as interim head of corporate communications since the end
of 2006 for Minnetonka, Minn.-based UnitedHealth, which
posted revenues for 2006 topping $70 billion.
Nathan was previously
press secretary and speechwriter for then-Rep. Olympia Snowe,
now Maine's U.S. senator, and earlier did issue work for
Republican senate candidates.
SLOANE HANDLES COLD STONE
Sloane & Co. engineered
the merger of Cold Stone Creamery, the "ultimate ice
cream experience company" with 1,400 independently
owned franchise stores, and Kahala Corp., a top franchiser
of quick-service restaurants.
The deal announced May
11 creates Kahala Cold Stone, a $1.1B annual revenues entity
with 4,600 outlets in 15 countries.
Slone managing directors
Anton Nicholas and Darren Brandt headed the PR team that
included VP Amanda Cheslock and senior associate Alexander
Nicholas told O'Dwyer's
his firm was "brought in by Cold Stone to rep both
parties and it continues to advise the combined company."
Coldstone CEO Doug Ducey
is in charge of the merged company that is based in Scottsdale,
Ariz. Kevin Blackwell, CEO of Kahala, is now overall chief
Kahala's brands include
Blimpie (sub sandwiches), Great Steak & Potato Co.,
Johnnies NY Pizzeria, Taco Time, Surf City Squeeze, Ranch
1, Samurai Sam's Teriyaki Grill and V's Barbershop, five
outlets to expand to 30 by the end of the year to offer
a "uniquely masculine barbershop experience."
BRIDGE TO NOWHERE
GETS PR BOOST.
Alaska may spend $500K
for a PR campaign to build support for construction of the
Knik Arm Bridge, according to various media reports in the
"Last Frontier State."
Henry Springer, executive
director of the Knik Arm Bridge and Toll Authority, believes
a firm is needed to overcome hurdles facing the project.
Those obstacles include
required approvals from the National Highway Administration
and Nation Marine Fisheries Services, an entity concerned
with the shrinking number of beluga whales in Cook Inlet,
plus some public interest groups.
Springer says the Knik
Arm project has been criticized but "not attacked."
Anchorage's Northwest Strategies and Marketing Solutions
are the firms that have responded to the RFP that calls
for surveys, speakers bureau and media relations.
The $600M Knik Arm Bridge
will connect Anchorage with the 230 people two miles away
in Port MacKenzie, a deepwater port that used to serve Alaska's
mining industry, but has been largely abandoned.
The Knik Arm Bridge was
famously ridiculed in the Senate during `05 as one of Alaska's
"Bridges to Nowhere."
The other "pork barrel
project" was the "Gravina Bridge" connecting
Ketchikan's 8,000 residents with the 50 souls on Gravina
Island. That proposed span would eliminate the need to take
a seven-minute ferry ride to "Ketchikan International
Airport" that is located on the island.
IOWA ISSUES COLLEGE RFP.
Iowa has issued an RFP
to pitch the benefits of attending its three state universities
in Iowa City, Ames, and Cedar Falls.
The PR firm is to increase
awareness of the schools among families of middle and high
school parents and outline the "best ways to prepare
for success in higher education," according to the
Another goal: pitch the
media and taxpayers about the "importance of public
investment" in the system.
The three schools have
a combined enrollment of 67,700. The PR campaign also will
promote Iowa Braille and Sight Saving School (Vinton) and
Iowa School for the Deaf (Council Bluffs).
Deadline for bids is May
28. Final presentations are set for the week of June 11.
Works begins July 1. There are two one-year renewable options.
The budget has not been set. Gary Steinke, executive director
of the Board of Regents, has information at 515/281-3934.
ANDERSON, BELLENCHIA TO TORRENZANO.
Rick Anderson, senior
VP and partner in the corporate and business communications
group at Fleishman-Hillard, New York, has joined The Torrenzano
Group as managing director.
Also managing director
at Torrenzano is Al Bellenchia, who joined early this year
from F-H where he headed the financial communications practice
for four years. He also led F-Hs New York Corporate
and Financial Communications Group.
Edition, May 23, 2007, Page 3
WINS SUIT VS. SPAM ACCUSER.
World Travel, Fairfax, Va., following a jury trial, was
awarded $2.5 million in damages in its defamation suit against
Mark Mumma of Oklahoma City, Okla.
had accused Omega, one of the five biggest travel agencies
in the U.S. with 1,200 employees and 200+ offices, of sending
sued after he continued to make the charge despite requests
not to do so.
Jan. 5 Time magazine, the inaugural issue under its
new format and Friday publication date, described Mumma's
charges in a full-page article headlined, "A Spammer's
a protest by Omega, Time pulled the story from its website
and in its Feb. 5 issue issued its "regrets" for
"not making it clear that spammer' is merely
an allegation by Mumma and that the company's 11 e-mails
to him had complied with federal anti-spam laws."
of the article was Reynolds Holding, who covers legal topics
for Time. Omega called the article "stunningly irresponsible."
jury gave $500,000 in compensatory damages and $2 million
in punitive damages to Omega, its website Cruise.com,
and company founder Gloria Bohan.
Lawless, staff lawyer of Omega, said he expects Mumma to
file a motion for a reduction in damages, a motion for new
trial, and one to set aside the verdict.
website "Direct" of Penton Media said the legal
action has reportedly left Mumma in tens of thousands of
debt and that "Omega will not likely see even a fraction
of the money" (awarded by the jury).
had originally threatened to sue Omega unless it paid him
$6,250. When Omega refused, postings on Mumma's anti-spam
websites, including sueaspammer.com,
accused Omega of spamming.
Oklahoma appeals court last month upheld a lower court's
ruling disallowing Mumma's suit against El Chico Mexican
Café for three e-mails Mumma allegedly got from it.
DISCOVERY CLOSES STORES.
is closing its 103 stores by the end of the year to concentrate
on its e-commerce and t-commerce (TV sales) operations.
The move reduces DC's overhead 25 percent or 1,000 people.
attracted more than 12M unique visitors in '06, plus DC
moved product through partnerships with Amazon.com and eBay.
Sales this year are up
nearly 150 percent, the company reports, driven in part
by its Planet Earth DVD, the best-selling title in DC's
CEO David Zaslav called
the company owned and operated brink and mortar storefronts
"cost-intensive and complicated."
The company will continue
its ties to Toys "R" Us, which markets the "Animal
Planet" line, and Hudson Group, which runs DC Airport
Stores in the U.S. and Canada.
DC's cable programming
reaches 1.5B billion viewers in 170 countries.
AOL ACQUIRES ANOTHER SCREEN.
Time Warner's AOL unit
has acquired Boston's Third Screen Media, which specializes
in delivering ads to mobile phones. TSM will run as an independent
unit in AOL's Advertising.com operation.
Tom Burgess, founder &
CEO of TSM, says hooking up with AOL will give clients a
"comprehensive suite of interactive advertising solutions."
The U.S. mobile ad market
was projected at $420M at yearend 2006. It is expected to
be near $5B by 2011.
FORBES SUSPENDS AMERICAN HERITAGE.
Forbes Inc. has suspended
publication of American Heritage, which has a circulation
Richard Snow, editor,
says AH has been hurt by the overall decline of the general
interest magazine category.
Forbes purchased AH, which
was launched in '54, eleven years ago. The magazine of U.S.
history began with a no-ad policy. It began accepting ads
During its heyday, AH
had more than 400 employees working on a thriving direct
mail and publishing business. AH now has four staffers.
Forbes' decision to put
AH on ice was announced the same day the U.S. officials
reported that high school seniors tested very poorly on
basic facts about American history.
AH retains its AmericanHeritage.com
ROBERTS RAPS IRAQ WAR COVERAGE.
John Roberts, the former
CBS anchor-in-waiting now CNN staffer, told Broadcasting
& Cable that TV has its hands tied when it comes
to reporting in Iraq.
While the ongoing chaos
in Iraq restricts the movement of journalists, Roberts said
Americans could not stomach the pictures of death and destruction
even if reporters had access to those scenes.
If news programs aired
the footage of what is really happening in Iraq, they would
either have no one watching because people couldn't stand
to see the pictures or the newscasts "would get so
many letters of complaint that some organization would come
down on us to stop," said Roberts, who was once tipped
to succeed Dan Rather, and co-hosts "American Morning"
As a newshound, Roberts
says he is happy at CNN. He told B&C that despite the
"perceived power and glory" of network TV, they
are "not putting that much on the air." CNN, he
added, offers a "tremendous opportunity to roam the
DARLIN BECOMES NYT'S BIZ TECH
Damon Darlin, who
joined the New York Times two years ago to write
its "Your Money" feature for the Saturday paper,
has been named technology editor of the "Business Day"
section of the paper.
Prior to the NYT,
Darlin was senior editor at Business 2.0, a Time
Inc. unit, and managing editor at U.S. News & World
Report, where he handled its popular "news you
can use" section. He also wrote for Forbes and
the Wall Street Journal.
Darlin will work
closely with David Gallagher, deputy tech editor.
news continued on next page)
Edition, May 23, 2007, Page 4
SELLS ENTHUSIAST MAGS.
is selling its stable of 70 enthusiast magazines to Source
Interlink Cos. in a $1.2B cash deal.
collection of titles includes Motor Trend, Surfer,
Snowboarder, Soap Opera Weekly, Hot Rod
enthusiast media group also owns 90 websites, runs 65 events
and markets 400 branded products. The EM group generated
$525M in fiscal `06 revenues.
Parr, president of Primedia's EM unit, will continue to
lead the operation under SI chairman Michael Duckworth.
is a leading provider of merchandising and fulfillment services
for home entertainment products. It serves more than 11K
retailers in North America.
Primedia deal is expected to close during the summer.
is owned by California billionaire Ron Burkle. He made an
unsuccessful bid for Knight-Ridder and is willing to purchase
the Los Angeles Times in the event that going-private
Tribune puts that trophy property on the auction block.
THOMSON UNLOADS ED BUSINESS.
Thomson Co., which is
merging with Reuters in an $18B deal, has agreed to sell
its Thomson Learning unit to private equity firms Apax Partners
and Omers Capital Partners.
The $7.5 billion price
will offset a chunk of the Reuters bill.
The Thomson businesses
include brands such as Gale, Wadsworth, Delmar Learning,
Brooks/Cole and South-Western.
The Stamford, Conn.-based
company announced its intention last October to withdraw
from the higher education market.
The deal is expected to
close during the third-quarter of this year.
GOLDBERG EXITS MERC FOR PD.
Susan Goldberg is exiting
the San Jose Mercury News for the editor slot at
The Plain Dealer in Cleveland. She is taking over
for the retiring Doug Clifton.
Carole Hutton moves up
to the executive editor position in San Jose. She was VP-community
newspapers for the California Newspaper Partnership, which
puts out the Merc.
Goldberg begins in Cleveland
on May 29.
BELL DIES AT 75.
Bill Bell, a New York
Daily News reporter and columnist for 25 years, died
of cancer on May 13. He was 75.
He retired from the News
with a "farewell column" on April 8. DN publisher
Mort Zuckerman called Bell the "embodiment of DN journalism,"
one who "captivated the spirit of a real city newspaper."
Bell wrote a religion
column for the paper under the byline Charles W. Bell.
CRAWDADDY IS BACK ON THE WEB.
plans an online revival of Crawdaddy!, a weekly rock
magazine started in 1966 by Paul Williams that is considered
the first U.S. magazine of rock criticism.
Williams will serve as
the advisory editor for the online counterpart, which the
publisher says will remain true to the integrity of
the original publication... committed to writing and reporting
that will offer a literate, existential look at music as
the centerpiece of cultural analysis; as an art form that
reflects our society.
New issues will be published
weekly on Wednesdays at www.crawdaddy.com.
Features include a music
news blog, profiles, features and interviews with artists
from the 60s to the present, along with social commentary.
Jocelyn Hoppa is editor-in-chief.
Crawdaddy was named after
the Crawdaddy Club in Richmond, England, where the Rolling
Stones made their debut.
5W PR is handling the
VIRGIN PEDDLES MOBILE MUSIC
Virgin Mobile USA has
created an interactive mobile music magazine called Headliner
to dish news, charts, concert dates and features to its
4.6 million customers.
The venture is also a
platform to build on Virgins 14.8M ringtones sold
The downloadable application
is subject to subscription charge of $2.95/month. A 14-day
trial is being offered. Virgin claims to be the nations
leading wireless youth network.
CooperKatz is helping
Virgin spread the word on Headliner.
PENNINGTON LAUNCHES MAG.
Ty Pennington, the host
of ABCs Extreme Makeover: Home Edition
who last week made headlines for a DUI bust, is launching
a decorating and remodeling magazine.
The title, Ty Pennington
At Home, is published by Hachette Filipacchi Media U.S.
and hit newstands on May 15th.
Hachette plans to follow
the first issue with quarterly distribution next year.
PENNWELL ACQUIRES LEDs MAG.
B2B media company PennWell
Corp., has acquired LEDs Magazine, a digital publication
and website covering the technology and applications of
light emitting diodes (LEDs).
Tim Whitaker, who founded
the magazine in 2004, joins PennWell as publisher/editorial
director. He remains based in Bristol, U.K, and reports
to Christine Shaw, senior vice president of PennWell's Optoelectronics
Group based in Nashua, New Hampshire.
PennWell president and
CEO Robert Biolchini said that the LEDs market will grow
from $4B in 2006 to more than $9B by 2011.
Edition, May 23, 2007,
OF PR FIRMS
TAKES B&L PRIVATE.
Frank, Wilkinson Brimmer & Katcher is guiding Bausch
& Lomb as the 154-year-old lens maker goes private in
a $4.5B buyout deal packaged by Warburg Pincus.
CEO Ron Zarrella says a private B&L will have greater
flexibility to focus on its long-term strategic plan. He
rejoined the company in '01 after serving at General Motors
has recently been battered by product recalls and the need
to restate earlier financials. The company announced May
10 that its first quarter results have not "yet been
finalized" due to the "significant time and effort"
needed to close the books on '06.
company anticipates first-quarter sales of about $580M,
up six percent over the '06 performance. It projects full-year
sales of $2.5B. WP's $65 a-share offer represents a 26 premium
over the average price that B&L shares traded over the
Sherman and Andrea Salas are working B&L for JFWB&K.
METRICK HANGS A SHINGLE.
Alan Metrick, managing
director for The PR Consulting Group and a veteran crisis
pro, has opened his own solo shop in New York.
Metrick, known as Max,
said hell handle corporate and non-profit clients
focused on message development, audience analysis, crisis
planning and response, and litigation communications.
Metrick was a founder
of TPRCG and left for a six-year stint to direct communications
for the Natural Resources Defense Council. Earlier, he was
a partner at David M. Grant & Partners in New York.
Alan Metrick Communications
is affiliated with San Francisco-based Underground Advertising.
Washington-Baltimore Newspaper Guild, which represents 500
staffers at the Baltimore Sun, has hired Weber Shandwick
to make its case before the financial and media communities.
Mike Hill, who heads the Guild's Sun unit, anticipates tough
negotiations with Tribune Co. as the union's contract expires
June 24. The Tribune has been in a "downsizing mode,"
and is in the process of going private under real estate
investor Sam Zell in a deal pegged in the $8B range.
Hill wants WS to avoid
pitching the negotiations in the usual "us vs. them"
way, depicting a tussle between workers and management.
He wants the Interpublic
firm to show that Sun staffers are fighting to preserve
both their and the paper's future.
WS' Baltimore office,
which is headed by Kevin O'Keefe, handles the Guild's business.
Strategic Public Relations, Birmingham, Ala., was
left out of the travel specialty PR firm rankings published
in April. The firm reported $108,000 in fee income for travel
work, placing it at No. 30 nationally.
New York/DialAmerica, telemarketing, for a national marketing
and PR campaign, including support of its 50th anniversary.
Partners, New York/OrbusNeich, medical devices, for
a corporate comms. and physician-awareness program in Europe,
Asia and the U.S.; LifeCycle Pharma A/S, for U.S. financial
comms., and S*Bio Pte., biotech, for global corporate comms.
RP is the former Noonan Russo, which split from Euro RSCG
Life PR with the purchase of RP assets by former CEO Anthony
Russo and members of the units management team this
SMR, New York/Pearlfinders, business development
firm, as AOR for media relations.
Shandwick, New York/Nortel, as global AOR for PR
following a review. Lois Paul & Partners had the North
American account since 2002.
PR, New York/Star Room, Hamptons event venue and
nightclub, for media relations and special events marketing.
& Jones, Troy, N.Y./The Troy Redevelopment Foundation,
for a marketing program for the city, following an RFP process.
& Shanley, Providence, R.I./Aqua-Leisure Industries,
swim gear and pool games, for PR and marketing for a new
product line, First Fitness.
Paul Luongo Co., Boston/Dagwoods Sandwich Shoppes,
for national PR; DK Brede Investment Management Co., for
local/national PR; Newbury College, for an advertising campaign,
for national PR.
Group, Waltham, Mass./Neoware, thin client computing,
for PR support including messaging, media and analyst relations,
and writing. Sister RG unit, Digital Influence Group, is
developing a new website for the company.
Strategic Communications Group, Silver Spring, Md./North
America by Lagan, CRM human services, as AOR for North American
Group, Atlanta, Ga./SouthStar Energy Services, dba
Georgia Natural Gas, as AOR for marketing and advertising.
St. Petersburg, Fla./H. Lee Moffitt Cancer Center &
Research Institute, for PR, brand management and advertising
in Florida and nationally.
Orlando/Hurricane Grill and Wings, restaurant chain, as
Chicago, Chicago/Oakton Community College, as AOR
for integrated marketing on a one-year contract.
Impact, Los Angeles/Reunion.com,
for a media relations campaign.
Communications, Los Angeles/MBT Physiological Footwear,
as AOR for U.S. PR. The firms New York office assists.
PR Marketing Group, Century City, Calif./
Movoto.com, online real estate resource, as AOR.
Edition, May 23, 2007, Page 6
NPD TRACK FRAGRANCE SECTOR.
and consumer/retail intelligence company The NPD Group have
partnered to report on the fragrance industry.
and advertising analysis by VMS is coupled with NPDs
FragranceTrack data to track spending by company and brand
in the sector, and to paint a picture of how ad spending
affects brand awareness, image, and editorial coverage.
service is syndicated and the fruit of a collaboration between
VMS and NPD was announced in 2006. The two companies said
they plan on partnering on similar offerings for other vertical
MUTUAL FUND AWARDS HONOR COMMS.
The Mutual Fund Education
Alliance is calling for entries for its annual Star Awards
for mutual fund companies.
The competition honors
investor communications, education, e-commerce, marketing
and community service among the sector. Twenty-eight awards
categories are divided into three classifications based
on assets under management. Deadline for entries is July
10. Winners are announced at a dinner in October in Chicago.
SHOPPERS SPREAD NEGATIVE W.O.M.
Poor customer experiences
continue to be a source of bad PR for companies, according
to a survey from The Verde Group and Wharton School of Business.
The study found that one
in three customers spread negative word of mouth about their
shopping problems, with each person telling an average of
The firms contacted 1,000
shoppers to find that being ignored by salespeople is the
number one thing they talk about when complaining about
a store to other people. One-fourth of those queried said
they have been totally ignored and another 20
percent said they cant find a salesperson when they
Sixty-six percent of shoppers
at large chain stores like PetSmart or Best Buy reported
problems with sales associates, while a quarter of shoppers
said they cant find an associate when they need one.
Younger shoppers were
more likely to report problems, according to the study.
Our goal was to find out what annoys American consumers
most when they shop and the answer came back loud and clear:
salespeople, said Verde Group president Paula Courtney.
The study found that U.S.
retailers lose six percent of their shoppers due to lack
MEDOLA MOVES FROM PRN TO BW.
Angela Mendola, national
product manager for PR Newswires Feature News Service,
has joined competitor Business Wire as manager of strategic
She reports to co-chief
operating officer Phyllis Dantuono and is charged with marketing
consumer feature services that go beyond wire delivery
and embrace new technologies for the company.
Mendola has worked in
the newswire space for 15 years after five years in the
promotions department at Capital Cities/ABC.
Colford, media columnist for the New York Daily
News and Newsday, to The Associated Press, New
York, as director of media relations. Colford penned the
Hot Copy media column and was a reporter for
the News since 2000. He was previously with Newsday for
20 years, serving as assistant editor, features writer,
and media columnist.
Pillow, PR manager for Thomsons Services division,
to Abelson Group, New York, as a VP. He previously ran KRP
Communications and was Americas PR manager for Dassault
Systemes, in addition to stints at Fleishman-Hillard and
Shandwick. At Abelson, Pillow is charged with heading a
new enterprise hardware and software practice called EnterPRiseDirect.
senior comms. manager for AOL, joins as a director. He was
previously with TSI Communications.
Young, former VP of daytime publicity at CBS-TV,
to Childs Play Communications, New York, as a VP.
The firm also promoted Van
Scott to A/E.
Cullo, former exec. director of the White House Initiative
on Tribal College and Universities, to Strat@comm, Washington,
D.C., as a VP.
Lyke to director of PR and public affairs for Eric
Mower and Associates southeast offices in Charlotte
and Atlanta. The senior partner has been with the firm for
Gianini, chief of staff to Orlando Mayor Richard
Crotty, to The Burnham Institute for Medical Research, as
VP of external relations for its Lake Nona, Orlando, location.
Gianini was director of public affairs for Foley and Lardner
in D.C. and former deputy chief of staff and assistant U.S.
Trade Rep. in the Office of the U.S. Trade Ambassador.
Ellis, director of global comms. at McDonalds,
is now managing partner at LimeGreen Productions video shop
in Chicago. Ellis spent the last eight years at the fast-feeder
responsible for programs with the Olympic Games, World Cup
Soccer and partnerships with Destinys Child.
Dunn has moved from Aquila to bankrupt Calpine Corp.
as VP of external comms. to pitch the companys renewable
and low-carbon energy. Dunn, SVP of comms. at Aquila, takes
over for SVP Richard
Barraza, who resigned effective later this month.
Dunn is based in Houston for the Chapter 11, California-headquartered
power supplier. Calpine said a key part of her role will
be expanding awareness of its low-carbon, natural gas and
renewable power capabilities. Dunn, a CPA, earlier was SVP
of corporate comms. and government affairs for El Paso Corp.
Barraza had been with Calpine since 1986.
Cohen, account director, 104 West Partners, to GroundFloor
Media, Denver, as senior PR manager. She was previously
marketing and communications director for Tehama Sportswear,
Clint Eastwoods clothing line, and A/E for Metzger
Corbae, who headed his own San Diego-based firm,
Corbae and Co., to MWW Group, Irvine, Calif., as a senior
VP and GM of its Irvine office.
Edition, May 23, 2007, Page 7
ARTICLES FOR SALE VIA AMAZON.
lists several hundred articles from PR Quarterly
for sale at $5.95 each, causing at least one of the dozens
of authors of such articles to seek contact with PRQ and
Amazon about the offerings.
Amazon website says the articles are "available for
download now" and that an article "ships from
and (is) sold by Amazon.com."
Amazon spokesperson said it relies on publishers to obtain
proper clearance from authors.
Amazon site says the articles are "distributed by Thomson
noted to this website that it sold its education unit for
$7.75 billion last week to Apax Partners, a private equity
firm, and Omers Capital Partners, pension plan manager.
The unit known as Thomson Learning was also sold.
Morton, Ed.D., professor emeritus at the Gaylord College
of Journalism of the University of Oklahoma, who operates
the website targetpublics.com, says she only gave PRQ the
right to publish her article once and was shocked to find
that 38 articles of them were for sale as of May 14 not
only via Amazon but through a number of other websites including
check of Amazon.com
found that many of the Morton articles have been removed,
but several remain. One service was offering 1,017 PRQ articles
the author of Strategic Publications: Designing for Target
Publics, published in December, 2006, by Best Books
Plus, told Amazon in a letter that only she and Best Books
Plus, which she owns, are authorized to release the copyright
for any of her works.
said her lawyer says that anything of hers published in
PRQ after 1986 is copyrighted and PRQ would need a legal
transfer of rights to sell or distribute them in any manner.
"They have no such document," she said. She also
notes that most of the material in the articles are in the
first or second editions of her book and are copyrighted
is demanding that all her articles be removed from Amazon
or any other site.
Articles of Ron Levy Listed
PRQ articles by Ronald Levy, founder of North American Precis
Syndicate, are listed for sale on amazon.com
as are 34 articles of E. W. "Bill" Brody, professor
of PR at the University of Memphis.
being offered are 14 articles of John Budd, New York PR
counselor. Budd said he did not mind if PRQ sold his articles
because he wrote them for "the publicity." If
PRQ can create more visibility for him by selling the articles
on Amazon or elsewhere, he has no objection, he said.
created the "Matrix Marketing Segmentation Process"
and writes frequently about reaching targeted markets.
of the writers for PRQ are PR professors since publishing
articles is mandatory for career advancement in the academic
column, "Segmenting Publics," has appeared in
PRQ since the fall of 1998.
Newman, widow of Howard Hudson, founder of PRQ and who currently
operates the publication, has not responded to phone calls
told Morton in an e-mail that PRQ has a company that handles
the sale of rights to articles published in PRQ for "educational
reproductions, etc.," but that PRQ is not "selling
your articles online on Amazon or other sites."
SOFTWARE FOR PROS IS LAUDED.
The comPro Executive software
of Digital Management of Switzerland changed the PR practice
of Tanzania from an "information" model to one
of "dialogue," the World PR Festival in Cape Town,
South Africa, was told May 15.
Mindi Kasiga, of the Office
of President Jakaya Kikwete of Tanzania, said the communications
practice of the country has been "radically restructured"
over the past five years with the assistance of the software
developed by Digital Management, Switzerland. An audit of
the PR setup was first conducted by Burson-Marsteller.
Kasiga said the software
was created by Prof. Gherard Butschi, who teaches PR and
who is also a PR entrepreneur.
The 26 ministries of Tanzania,
an East African country with a population of 37 million,
which have 50 PR professionals, are now better able to coordinate
and measure their activities, said Kasiga.
"We have passed from
the need to know to the need to share," she told the
250 PR people from 22 countries who attended the Festival.
comPro Executive, says
DM's website, "is a software platform configured to
the specific needs of communication executives and their
teams of communications specialists, enabling them to digitize
communication management and enhance communication outcomes."
It covers planning, implementation and evaluation processes
and will "significantly increase return on investment
in communication," the company says.
The Global Alliance for
PR and Communication Management, sponsor of the Festival,
has endorsed comPro Executive as an effective product.
Discusses Social Media
Colleen Pizarev of PR
Newswire told how the Internet and social media may be used
by small and medium-sized companies on a global basis. She
provided case histories of such activity of Quadram, an
e-business in Texas; Nvidia, a graphic video company based
in Silicon Valley, and the Rock Paper Scissor World Society
Success came, she said,
from creative use of the Internet and search engine optimization.
Pizarev described how to best use search engines.
PRSA chair and COO Rhoda
Weiss described changes in global healthcare PR in recent
years and said PR can be effective in any country as long
as local mores and values are followed.
Lionel Zetter, president
of the Chartered Institute of PR, U.K., described a campaign
by the Westminister Council of London that improved census
The next World PR Festival
will be in London June 23-24, 2008. The Malaysian Institute
of PR has asked to host the event in 2009.
Edition, May 23, 2007,
sale of bylined articles from PR Quarterly
over the objections of some of the authors (page 7) raises
the thorny issue of copyright.
legal columnist Gavin McElroy of Frankfurt Kurniut Klein
& Selz says, The author of an article owns the
copyright unless the author was an employee of the publisher.
Only the owner of the copyright can use or give permission
to a third party to use or publish the article, he adds.
an article over the internet would normally be a clear violation
of the copyright laws and subject the publisher/distributor
to damages including return of profits and potentially statutory
damages and legal fees, he said. The ODwyer
Co. has long been told to obtain a signed release from any
Linda Morton has staked a claim to profits made thus far
by PRQ in the sale of her works via the Internet. Some of
the other PRQ authors are also objecting to this practice.
will have to form a committee to ask Elaine Newman, widow
of PRQ founder Howard Hudson, who now operates PRQ, to reveal
the profits that have been made and either to stop the sale
of the articles or share the income.
any sort of deal is going to be difficult. Legal
action costs tens of thousands and many of the authors are
impecunious professors writing under the lash of publish
or perish. Some well-heeled PR pros have told us they
dont mind PRQ making money. PRQ ($65 yearly), once
had several thousand subscribers but the USPS statement
in its 50th anniversary winter 2005 issue showed circulation
of 840. It had one ad. PRQ ad directors told us they pitched
the big PR firms for years without result. PRQ is yet another
casualty of discrimination against most PR publications
except one by the major PR firms. Another factor in PR publishing
is that for many PR pros the PR trade press
is the monthly Tactics and quarterly Strategist
of PRSA. The 22,000 circulation of each is nearly four times
that of any other PR publication.
classic copyright case in PR is the sale of hundreds
of thousands of copies of authors works without their
permission by PRSA over a 19-year period ending in 1994.
PRSA sold packets of copied articles at up to $55 each with
a gross profit of about $200K in the last few years. Volume
was about 3,800 packets a year. Twelve authors hired a lawyer
and asked PRSA for a share of the income. PRSA said it owed
them nothing since its library had the right to send out
one copy of an article as long as it was retrieved. The
ODwyer Co. purchased 11 loan packets that contained
52 ODwyer articles totaling 90 pages.
Second most copied publication
was PRQ. Some of the same packets were sold to different
parties at the same time. The dispute raged three years
and cost PRSA about $70K in legal bills. The 1996 board
apologized to the authors and said the matter was closed.
The 1995 Assembly told the board to investigate and report
to it on this but the Assemblys request was ignored.
than 1,000 journalists have been killed in war zones
or assassinated in the past 10 years (5/9 NL). The more
popular device used against reporters is lawsuits aimed
at bankrupting them. The Committee to Protect Journalists
says that in one country alone (Brazil), criminal and civil
defamation lawsuits against the media have numbered
in the thousands over the past five years. Aboubakr
Jamai of Morocco this year was sued right out of his country
and into the U.S. where he now lives in Boston. Jamai, publisher
of the weekly Le Journal Hebdomadaire, and a reporter
were personally hit with fines totaling $354,000. Jamai
told CPJ he faced confiscation of his wages and property.
A Moroccan court ruled they defamed Claude Moniquet, head
of the European Strategic Intelligence and Security Center,
Brussels, when they questioned the independence of the Centers
report on the disputed Western Sahara.
NL and publisher Jack ODwyer were hit with a $20 million
defamation and copyright violation lawsuit by TJFR
and its owner, Dean Rotbart, in 1994 after we covered a
speech by Rotbart at the 1993 PRSA annual conference. He
correctly said that the press is often influenced by news
tips and ads but we pointed out that under the PRSA code
such influence is not supposed to take place. He said he
was not advising PR people to engage in such activities.
A principal charge was that Jack ODwyer inaccurately
covered the speech. PRSA, which videotaped it with two cameras
for later sale, had perpetual, unlimited copyright to the
speech but wouldnt release it to ODwyer or print
the speech itself (which would have let readers decide if
the speech was inaccurately covered). Judge Thomas Martin
of Federal Court threw out all the charges and called Jack
ODwyer a good reporter. Legal costs for
ODwyer were $80K+.
CPJ feels that physical, legal and economic attacks
on journalists are increasing in many parts of the world.
New York Times columnist Nicholas Kristof told the
Overseas Press Club April 26 that he was hit with three
subpoenas last year, a first for him, and that he expects
more reporters to wind up in jail. We have asked representatives
of the CPJ and OPC if they know of any PR groups in the
world showing any interest in the plight of journalists,
who are on the receiving end of much organizational news
and promotions. So far weve drawn a blank.
The CPJ website (cpj.org)
is a chilling recitation of tyrannies that either own the
press outright (North Korea, Libya, Burma, Turkmenistan,
Eritrea, Cuba) or tightly control it (Uzbekistan, Belarus,
Equatorial Guinea). Assassinations, destruction of offices,
jailings and lawsuits are common. Institutions in civilized
countries dont resort to such blatant behavior. But
they can exert press control by refusal to deal with media
deemed to be unfair and by economic reprisals
of one sort or another.