The eight page weekly is the only PR newsletter on LEXIS/NEXIS.
Edition, July 18, 2007, Page 1
TRAVEL PR ACCOUNTS OUT FOR BID.
and Missouri are collecting proposals for travel PR accounts
targeting the important U.K. market.
Show Me State issued an RFP on June 28 to review its six-figure
account that is currently handled by the London PR firm
Cellet Travel Services. The Missouri Tourism Commission
runs a website specifically aimed to attract U.K. travelersvisitmo.co.ukand
sees the country as a crucial source of tourism. The account
includes press release and newsletter production, press
trips and trade show efforts.
Missouri Commission expects an annual budget of about $350K.
St. Petersburg/Clearwater Area Convention & Visitors
Bureau, meanwhile, has its eye on the U.K., Ireland and
U.K. is the Gulf Coast regions No. 1 overseas market
for tourism. St. Pete wants a firm to work with its staff
to develop an annual PR plan of target media, proposed press
trips, and other activities.
are due by Aug. 7. Development Counsellors International
handles U.S. PR for the region.
OBRIEN LANDS HONG KONG
OBrien & Co. has won a competitive review for
the Hong Kong Tourism Boards PR account.
New York-based firm replaces Middleton & Gendron and
defeated a handful of other firms for the work.
Spring, president of the firm, told ODwyers
that VP David Kleinman will be heading the account. The
Tourism Board is eying U.S. baby boomers, luxury cruise
travelers, and seniors.
said his firms work will highlight the territorys
cultural kaleidoscope of hotels, cuisine, shopping,
and outdoor entertainment as a crossroads of East and West.
Hood, a 23-year
veteran of Georgia-Pacific, has moved on to timber giant
as VP of corporate affairs. He heads government affairs,
corporate communications, community and media relations,
as well as the company's foundation.
56, takes the reins from Jay Frederickson, who is retiring
at 62 after 30 years with the Jacksonville, Fla.-based company.
had recently served as VP of government affairs for Georgia-Pacific.
posted sales just under $1.3 billion for 2006 across its
timber, real estate, and performance fibers units.
PENN VS. EX-PARTNERS.
CEO Mark Penn, who is Hillary Clintons pollster, could
square off in a Presidential contest with former Penn, Schoen
& Berland polling firm partners Doug Schoen and Mark
Berland in the event that New York City Mayor Mike Bloomberg
throws his hat in the ring.
lawsuit will sort that scenario out.
Bloomberg, who is mulling an independent run, could spend
from $500M to $1B to finance his race.
New York Observer reported that Bloomberg paid PS&B
$17M to poll New Yorkers in `05 for his mayor run.
prospect of a Bloomberg Presidential campaign represents
a potential once-in-a-lifetime windfall for Mr. Berland
and for Doug Schoen, according to the NYO.
because any Bloomberg pollster would stand to earn
many times over what the now-Independent candidate
spent for the NYC contest while running as a Republican.
last month, sued Berlands new firm, Global Insights
and Strategies, charging it with poaching clients. The suit
also contends that Berland has a non-compete clause with
PSB that could eliminate him from any Bloomberg work.
PSB is successful, Penn could argue that Berland, as well
as Schoen, should be barred from doing any work for Bloomberg
or any other presidential candidate.
MOVES TO VONAGE.
Cleeve, a Burson-Marsteller pro, has joined troubled Internet
phone company Vonage as VP-PR communications.
B-M, Cleeve worked on the SAP account, serving as team leader
for its products and industries unit and director for the
Americas CEO communications program.
she spent six years at software maker Intuit, overseeing
its Quicken brand. She also had jobs at Peppercom, Brouillard
Communications and Rubenstein Assocs.
Huberman Assocs. placed Cleeve at Vonage.
Jeffrey Citron reported a $72M first-quarter loss despite
Vonages 64 percent surge in revenues to $196M.
company has been fighting a messy patent infringement suit
Partners and Weber Shandwick rep Vonage.
Edition, July 18, 2007, Page 2
PICKS UP CRACKER BARREL.
Group, the parent company of the 559 Cracker Barrel Old
Country Stores in the U.S., has tapped Ketchum as its agency
was not a formal review for the account, which was previously
held by Manning Selvage & Lee.
Atlanta-based brand marketing group will lead the work to
highlight Cracker Barrels fresh country cooking
and unique retail products.
is based in Lebanon, Tenn. 2006 revenue topped $2 billion.
Wynne, senior VP of corporate affairs, cited Ketchums
food industry experience and its global network as factors
in the move.
BRAYBOY TO GLOVER PARK.
Glover Park Group has
named Joyce Brayboy, former chief of staff to Rep. Mel Watt,
as senior VP in its legislative affairs group.
She handles work for Paris-based
food services provider Sodexho, the official food supplier
to the U.S. Marine Corps. Sodexho has two contracts with
the Marines worth $300M.
With GPB partners Susan
Brophy, a former senior VP global policy director at Time
Warner and advisor to CEO Dick Parsons, and Joel Johnson,
a top aide to former Senate Majority Leader Tom Daschle,
Brayboy is trying to scoop up more federal business for
Brayboy worked a dozen
years for Watt, immediate past chairman of the Congressional
In `02, she was elected
President of the House Chief of Staff Assn., the first African-American
and second woman to hold that spot.
WEBER SHANDWICK TAKES GOLD.
Weber Shandwick is celebrating
the International Olympic Committees selection of
the Russian city of Sochi as the site of the 2014 Olympics
and Paralympic Games.
As PR firm for Sochi
2014, WS aced Austrias Salzburg and South Koreas
PyeongChang for hosting honors.
The IOC selection caps
an 18-month PR campaign that included input from the Interpublic
units team in nearly 30 countries, according to the
There is no sporting
event like the Olympic Games, said Jack Leslie, WS
chairman. Media from all around the world have followed
the progress of the 14 Olympic Games bidding campaign.
He added that WS is proud
to add another triumphant campaign to our long list
of successful Olympic bids.
WS handled Beijings
winning bid for the `08 Games, and Paris losing bid
for the `12 Games.
SWITCHBACK LANDS RENO-SPARKS
Switchback PR + Marketing
has won a competitive review for the Reno-Sparks Convention
and Visitors Authoritys PR account.
The $90K, year-long pact
started on July 1 and includes four option years.
The Authority plans to
play up outdoor activities like golf and skiing in the northern
Nevada region, tagged as Americas Adventure
Place, to offset the more well-known gambling and
More than five million
people visit the area, which includes the popular resort
region Lake Tahoe, annually.
Brinn Wellise, president
of Switchback, and Jenny Franklin, A/S, will lead the account.
Switchback, based in Truckee,
Calif., has worked for Ski Lake Tahoe, Cal-Neva Resort Spa
& Casino, and Ruby Mountain Helicopter Skiing.
The Authority issued an
RFP in the spring.
RF PROMOTES SWEET DREAMS.
Ruder Finn is handling
the roll-out of Dreamerz Foods, which markets all-natural
low-fat drinks that are said to promote healthy sleep and
Its San Francisco office
is in charge of that effort as Dreamerz is launched there
and in key markets such as Los Angeles, Boston, Seattle
and Portland, Ore. Lisa Novak heads the PR push.
Dreamerz calls its line
a milk-based functional sleep beverage. The
various flavors (vanilla van winkle, chocolate snores
and crème de la rem) contain a low-dose of melatonin
to regulate sleep. They are pitched as alternatives to sleeping
The company was founded
by Brand New Brands, a food and beverage incubator that
is headed by William Rosenzweig, co-founder of the Republic
Nestle USA veteran Amanda
Steele heads DF.
LIDDLE CHECKS IN AT CUBIC.
Cubic Corp., a leading
player in public transit fare collection systems, has named
David Liddle its corporate communications director.
He had been running DWL
Public & Government Affairs, and played a key role in
the creation of the U.S. Transit Suppliers Coalition.
That group was formed
to bolster the Buy America statute when it comes
to federally funded transit products. Cubic belongs to the
nearly 30-member corporate organization.
Earlier, Liddle served
as communications and media relations chief for the Financial
Services Roundtable and senior advisor at Dezenhall Resources.
San Diego-based Cubic
had $820M in `06 revenues. The firm also is a major defense
contractor. In June, the U.S. Army Joint Readiness Training
Center renewed a $468M pact for mission support at Fort
Polk in Louisiana. The contract has nine renewable option
MANCHESTER UNITED TALKS TO
Manchester United, one
of the worlds most valuable sports brands, is talking
with WPP Group, Publicis and Omnicom about a five-year program
to bolster its digital presence, according to a report in
We are a football
club, and a global brand, a media phenomenon, but at the
moment we are not doing enough for our fans, Lee Daley,
MUs commercial director, told the British papers
The soccer team wants
to raise its digital fan base from 4M to 50M. It also wants
to hike its awareness in the business community.
Edition, July 18, 2007, Page 3
CONVICTED OF FRAUD.
Black, former CEO of newspaper conglomerate Hollinger International,
and three co-defendants were found guilty in federal court
July 13 on three fraud charges and obstruction of justice.
62-year-old executive was brought down by charges he and
others conspired to steal $60M from the company.
Peter Atkinson, former chief financial officer John Boultbee,
and ex-general counsel Mark Kipnis, were found guilty.
was forced to resign in 2003 as CEO. The execs face up to
20 years in prison.
ULANOFF UPPED TO VP AT PC
reviews editor Lance Ulanoff has been promoted to VP/content
and editor-in-chief of the PC Magazine Network, which includes
its digital properties.
He replaces Jim Louderback
who is leaving the company.
Ulanoff, who hosts the
weekly podcast, PCMag Radio, joined PC Mag in 2000 and oversaw
relaunch in 2001. He was previously with the magazine from
1991-96 and earlier was at HomePC and Windows
FOX BIZ EYES OCT; NC BUYS
News Corp. has penciled
in Oct. 15 as the date for the much anticipated launch of
the Fox Business Network cable channel that will initially
be available in 30M homes.
FBN, which News Corp.
CEO Rupert Murdoch hopes to staff with Wall Street Journal
reporters, will take aim at CNBC and Bloomberg TV.
New York-based FBN slates
bureaus in Washington, Chicago, Los Angeles, San Francisco
Kevin Magee, executive
VP at Fox News, will be in charge of day-to-day operations.
Neil Cavuto, a FN program host, will be responsible for
News Corp has purchased
The Bronx Times and Bronx Times Reporter,
papers with a combined circulation of 40K.
The plan is to sell combined
ad buys with News Corps Gotham City flagship, New
In 06, News Corp
added The TimesLedger Group of papers in Queens and The
Courier Life Group in Brooklyn. That is a collection of
28 weekly papers.
JANE IS GONE.
Conde Nast is shutting
Jane, the magazine targeted at women in their 20s,
after a 10-year run. August is the last issue.
The magazine was launched
by Fairchild Publications, and edited by Jane Pratt for
its first eight years.
CNs Advanced Publications
purchased Fairchild from Walt Disney Co. in 99.
Jane peaked with a circulation of 740K and ad revenues of
$46M in `04. Ad revenues were in the $40M range for 06.
SILVERSTEIN RAPS MEDIA.
Ken Silverstein, the Harpers
editor who went undercover for a piece to outline the work
of APCO Assocs. and Cassidy & Assocs., is disappointed
by media reports claiming that he acted unethically.
In a fabulous bit
of irony, my article about the unethical behavior of lobbying
firms has become, for some in the media, a story about my
ethics in reporting the story, he wrote in a June
30 Los Angeles Times op-ed piece.
He expected strong reactions
from APCO and Cassidy, but was surprised by criticisms from
columnists such as the Washington Posts Howard
Kurtz, who was apparently far less concerned by the
lobbyists ability to manipulate public and political
opinion than by my use of undercover journalism.
Kurtz scolded Silverstein
by writing: No matter how good the story, lying to
get it raises as many questions about journalists as their
Silverstein notes that
undercover journalism has a proud tradition in the media,
though few outlets use it anymore. The deception, to Silverstein,
is to be used only when a story is deemed in the public
interest and could not be obtained through conventional
In his op-ed piece, Silverstein
cites sting operations such as Nellie Bly pretending
to be insane to gain entry to the Womens Lunatic Asylum
on Blackwells Island in New York so she could report
on the atrocious conditions there, and the Chicago Sun-Times
buying a tavern to expose corruption of city officials.
Silverstein believes he
only was able to gain an inside glimpse into a secretive
culture of professional spinners only by lying myself.
He clearly reported that
deception in the Harpers article and if readers
feel uncomfortable with my methods, theyre free to
dismiss my findings.
Silverstein feels the
current of undercover and investigative reporting is due
to the increasing conservatism and cautiousness of
the media, especially the smug, high-end Washington press
He believes as reporters
have grown more socially prominent, theyve become
part of the very power structure that theyre supposed
to be tracking and scrutinizing.
Since the Harpers
piece, Silverstein has received a stream of positive emails,
which shows that the general public is decidedly more
supportive of undercover reporting than the Washington media
WSJS POLLOCK TO BW
Ellen Pollock has exited
her Wall Street Journal career of 18 years for the
executive editor post at BusinessWeek.
The former editor of Manhattan
Lawyer and writer for American Lawyer joined
the WSJ as a legal affairs editor, and most recently was
deputy editor of Page 1.
She joined BW on July
16 replacing John Byrne, who was named exec editor/editor-in-chief
Pollock has penned two
books on Wall Street.
news continued on next page)
Edition, July 18, 2007, Page 4
BUYS ALM FOR $630M.
Incisive Media is buying ALM, publisher of American Lawyer
and 33 other titles, for $630M.
properties include The New York Law Journal, Corporate
Counsel, National Law Journal and Real Estate
Forum. It also produces trade shows and conferences.
Weller, founder of IM, says the deal advances his goal of
creating a leading global business-to-business media
addition of $200M (revenues) ALM doubles IMs size.
IM owns Investment Week, Search Engine Strategies,
Risk, Post Magazine, Legal Week and
Wasserstein, chairman of Lazard, is owner of ALM. Leading
a group of investors, Wasserstein purchased American Lawyer
for $63M and National Law Publishing in 97 to form
equity firm Apax Partners bought IM for $550M last year.
It has $20B in invested assets including $6B in the media
and communications sector (VNU World Directories, Thomson
Learning and Trader Media Group).
GEMSTAR-TV GUIDE ON AUCTION
Gemstar-TV Guide's board
is looking for a buyer for the company that publishes the
venerable TV Guide, develops electronic programming
guides and runs a bevy of websites.
Rupert Murdoch's News
Corp, which is bidding $5B for Dow Jones, is 41 percent
owner of G-TVG. NC took a $6B write-off on that investment
Los Angeles-based G-TVG
has a market cap of $2.2B. Its stock, which once traded
over $100 per-share, now sells for $6 a-share.
Anthea Disney, chairman
of G-TVG, says the board is pleased with the strategic direction
of CEO Richard Battista. She wants to explore the "range
of available strategic alternatives for continuing to build
shareholder value," according to her July 9 statement.
G-TVG earned $34.4M on
$156M in first-quarter revenues.
REILLY TOPS FOX ENTERTAINMENT.
Kevin Reilly, who was
dropped from the NBC Entertainment chief post in May, has
reemerged as president of rival Foxs entertainment
unit. He was replaced by Ben Silverman at the General Electric
Reilly was credited with
introducing shows such as My Name is Earl and
The Office to NBC. He rejoins Peter Liguori,
who was upped to Fox chairman. The two worked together at
Foxs FX cable channel.
Fox has been the No. 1
rated network for the past three years boosted by American
GOOGLE ACQUIRES GRANDCENTRAL.
Google has acquired GrandCentral
Communications, a startup that gives users a single number
to manage phones and voice mailboxes over the web.
The GCC premise is to
give people one number for life, according to
a statement posted by founders Craig Walker and Vincent
They are veterans of Dialpad
Communications, which was acquired by Yahoo! in 05.
Press International has cut its lone White House
correspondent Richard Tomkins and 10 other positions from
its Washington, D.C., bureau, reports Editor & Publisher.
New England magazine has added a focus on environmental
developments in furnishings, landscape and architecture.
The Boston Globe Media
title has added Meaghan ONeill as a contributing editor
to head the Green department. She is a freelancer
who helped launch TreeHugger.com
and is writing a book on living green.
DNE has also added Molly
Quinn as an associate editor, and signed on two other contributing
editors: Estelle Buralnick (style & interiors) and Bruce
Irving (renovation & architecture).
Data, Salt Lake City, has acquired news photo and
graphics company Newscom from Tribune Media Services and
The McClatchy Company.
Terms of the deal were
not disclosed. Newscom distributes content for Agence France
Press, BBC, Deutsche Presse Agentur, Dorling Kindersley,
Getty Images, Jupiterimages, McClatchy-Tribune Information
Services, Reuters and Splash News.
One, the middle school and high school public affairs
and news network, has aligned with NBC News, beginning in
the fall 2007.
Wise, former VP at Rubenstein PR, has moved on to
BrightSpot Media as VP of corporate communications.
BrightSpot has developed
an online video advertising and content platform, BrightSpot.tv,
which pays viewers to watch ads and respond to questions.
Wise was previously an
account director at TrylonSMR.
Sims, editor of the International Herald Tribunes
Marketplace section, has been named Asia business
editor based in Hong Kong. He has been with the paper since
2005 after reporting for the Wall Street Journal.
Harrold, executive editor of Wood
Magazine, has moved over to Woodcraft Magazine
Former New York Times
reporter Edwin McDowell
died July 10 from complications of Alzheimers disease.
He was 72, the Times reported.
McDowell reported for
the paper for 26 years and wrote three novels Three
Cheers and a Tiger (1966), To Keep Our Honor
Clean (1980) and The Lost World (1988)
as well as a biography on Barry Goldwater.
Edition, July 18,
2007, Page 5
OF PR FIRMS
ACQUIRES LATIN AMERICAN FIRM.
has acquired Latin American PR firm Gravitas.
firm, now known as FD Gravitas, has offices in Columbia
and Panama with about 25 staffers.
have included Visa, Airbus, the Panama Canal Authority,
and Banco de Colombia, along with the governments of Brazil,
Panama, Nicaragua, Colombia, El Salvador and Bolivia.
formerly Financial Dynamics, notes that Latin America has
become an active economy with companies and entities that
require consulting services.
STUDENT WINS POST AT TAYLOR.
Constance Rush, a recent
graduate of Florida A&M, was named the first winner
of PR firm Taylors Historically Black Colleges and
Universities PR Challenge.
Rush locked up a full-time
assistant A/E gig at New York-based Taylor starting in September.
The competition had students,
nominated by faculty and administrators, creating three-month
campaigns touting Boys & Girls Clubs of America volunteers.
Rushs winning entry
earned coverage in Tallahassee print and broadcast outlets
and focused on a Florida State Univ. professor and B&G
Clubs board member.
Marketing Services, Chicago, has acquired the Townsend
Agency, an interactive and database marketing shop,
to boost its digital capabilities. Chicago-based Townsend,
set up in 1979, complements Aspen acquisitions SRI Analytics
and DVC Worldwide over the last two years. ...Waggener
Edstrom Worldwide has inked an affiliate agreement
with Spain-based Ulled Communicacion. The move follows similar
deals by WE in Australia, Korea and India. Ulled counts
30 staffers and has offices in Barcelona, Madrid and Lisbon.
Raleigh, N.C., picked up five bronze Telly Awards for broadcast
and multimedia production. The firm nabbed three in the
video category on work for GlaxoSmithKline, the North Carolina
Dept. of Justice, and Quintiles. ...The
Magnet Global Network of independent PR and advertising
agencies, has affiliated with London agency network TheNetworkOne,
which counts 261 shops and covers 90 countries. ...BlueCurrent
PR, Dallas, won a Platinum Award from the Hermes
Creative Awards for its USAA High School Confidential
campaign. The work also nabbed a Silver Spur from the Texas
PR Assn. ...CKPR,
Chicago, won two Effie Awards in the annual competition.
The firm picked up a Silver Effie for its healthcare work
for Rozerem and a Bronze Effie in the Internet category
...Solters & Digney
PR, Hollywood, is cheering for three high-profile
clients this summer. New Orleans music family The Neville
Bros. have begun a 30th anniversary tour, Olympic gold medalist
Gary Hall has begun training for the Beijing Games, and
Kool & The Gang have unveiled their first record in
a decade, Still Kool.
New York/Bicodex, French pharmaceutical company, to research
a launch strategy for the dietary supplement Stimol in the
U.S. It is currently sold in Europe and Africa.
New York/SBE Entertainment Group, restaurant and nightlife
company, for PR for its Katsuya restaurants and the culinary
components of its upcoming SLS Hotels brand.
London, and Hawkins
New York/South African Tourism, for a three-year PR account
that will lead up to the FIFA World Cup in 2010. HI is a
subcontractor to FD.
public relations + promotion,
Natural Dentist, Inc., consumer oral hygiene products, for
planning and execution of a national communications campaign,
including media relations, strategic partnerships, and professional
and retail trade support.
+ King Company,
New York/fluid, post-production company, for PR.
PR, New York/Ansell
Healthcare Products, as AOR for PR for its Lifestyles condom
brand. The firm has also picked up Hypothesis Group, a childrens
research shop; Onestop, office consumables; Big Fun Gymnastics,
and Malea McGuinness, recording artist.
N.J./Zone Living, company based on the bestselling diet
book The Zone, as AOR.
& Goldberg Creative PR, Hollywood, Fla./
Aero Toy Store, pre-owned aircraft financing and sales,
for regional, national and international PR and marketing,
and Williams Island Property Owners Assn., for media/community
relations, broker relations, and internal comms.
R. Miller Communications, Miami/Dave & Busters
Jacksonville, and The Wasserman Group, real estate services,
for PR, marketing and advertising counsel.
McKinney PR, New Brighton, Minn./ Industrial Fabrics
Association Intl and the Professional Awning Manufacturers
Assn., for media relations, stakeholder comms., and events
to support the second year of the Awnings Today
campaign. The planned three-year consumer campaign touts
the benefits of awnings. RMPR won the account after a competitive
Imagination Group, Foothill Ranch, Calif./Alacer
Corp., for PR and marketing for its Emergen-C energy drink
Weissman & Associates, Beverly Hills, Calif./
Imperia Entertainment, independent film producer and distributor,
for PR and marketing for the pink-sheets-traded company
and two films, Say It in Russian and Never
PR Marketing Group, Los Angeles/Make-A-Wish Foundation,
for its annual A Season of Wishes campaign.
PPRMG handled the work in 05 and 06.
Edition, July 18, 2007, Page 6
ASSEMBLES ONLINE VID NETWORK.
the broadcast arm of PR Newswire, has been expanding its
roster of video sharing and syndication websites over the
past six months to assemble a network to tap the viral effect
of Net video.
result, the company says, enables clients to target consumers
directly with video through sites like YouTube, Yahoo!Video,
Veoh and AOL Video.
said a project for Dominos Pizza earlier this year
that allowed web viewers to be featured in a commercial
scored more than 86K streams on the web, in addition to
traditional text dissemination.
Yehuda, VP of MultiVu, noted the explosive growth
of social media and video sharing sites have produced new
opportunities for PR professionals.
MEDIALINK PLANS WEB CONTENT
Medialink said it will
unveil a web-based suite of tools for archiving, publishing
and evaluating video content this fall.
Dubbed Mediaseed (mediaseed.tv),
Medialink said the service will provide Web 2.0 technology
and application to boost the companys digital consulting
Clients can post video,
select distribution paths, disseminate and track video through
a customized control room. Fees are based on
the amount of media managed and distribution selected.
Larry Thomas, Medialinks
COO, said the planned service is designed to be a single
point for managing and executing sophisticated broadcast
and broadband media strategies. He also sees clients creating
professional niche communities with things like
project sharing and use of broadcast assets.
SIMON TAPS 2.0 MEDIA.
Broadcast PR company D
S Simon Productions has launched a portal for clients
Web 2.0 content, YourUpdate.tv.
The site includes video,
RSS feeds and podcasts with channels for health, media,
entertainment, lifestyle and technology.
Doug Simon, president/CEO
of the New York-based company, said the portal is a way
for clients to reach consumers directly with video messages
beyond the traditional broadcast model.
MURASZKO NAMED PARTNER AT
Mike Muraszko, a veteran
PR executive who was with Manning Selvage & Lee for
17 years, has joined M&A and management consulting firm
StevensGouldPincus, New York, as a partner.
Muraszko, 52, will continue
as president of its corporate comms. holding company VantagePoint
Strategies. He has worked with StevensGouldPincus since
2004 on assignments for PR clients.
Muraszko has held posts
across the country, including deputy MD for MS&Ls
Los Angeles office.
Women of New York will hold their annual golf outing
on July 30 at the Whippoorwill Country Club, Armonk, N.Y.,
8 a.m. to 4 p.m. Info: awny.org.
Tickets: $350; $1400/foursome.
Wooding, global VP for Novartis focused on communications,
to DeVries PR, New York, as managing director of its health
and wellness division. Wooding previously was global head
of comms. for Novartis Ophthalmics unit.
Garvey, former director of PA for The Hertz Corp.,
to MMG Mardiks, New York, as a VP. Garvey joins the firm
from Office Depot, where she directed PR and CSR efforts.
Kauffmann, an intelligence officer in the U.S. Navy
and former press secretary to Sen. Hillary Clinton, to Glover
Park Group, New York, as a VP. Brenda
OConnor has joined the firms Washington,
D.C., office as a VP. She was VP of PA for the American
Insurance Assn. GPG has also promoted Arik
Cantor and Victoria
Essser to senior VPs.
Harvey, senior A/E, Beckerman PR, to R&J PR,
Bridgewater, N.J., as an account manager. She was previously
at the LVM Group.
Lezner, a production exec for Performance Video Systems,
to Carmen Group, Washington, D.C., as a senior associate
to head the firms media production and convention
services unit. He previously worked at The Kamber Group
and U.S. Fidelity and Guaranty.
Neville, managing director of Ogilvy PR Worldwides
Chicago office, to FD, Chicago, as senior managing director
for the firms Midwest operations. She previously headed
her own firm and began her career as a broadcast and print
Moore, senior program director, Collins Youngclaus
Health & Wellness Marketing, to Capstrat, Raleigh, N.C.,
as an account director for healthcare and tech clients.
He was previously with Arnold Worldwide and Henderson Advertising.
Strand, corporate comms. director, Nektar Therapeutics,
to InSite Vision, Alameda, Calif., as senior director of
IR and corporate comms.
Mabee to head Dix & Eatons transaction
communications practice, following a realignment at the
Greenfelder to A/E, Bianchi PR, Troy, Mich. She joined
the firm in 2005 and handles Cornerstone Community Financial,
EnTire Solutions and Tinnerman, among other accounts.
Kuechenmeister to group director, corporate, PainePR,
Los Angeles. He oversees accounts like Old Spice and the
California Coalition Against Sexual Assault. He joined from
Hill & Knowlton. Kevin
Twer was upped to group director, sports/automotive,
and seven-year Paine vet Erin
Georgieff to group director, consumer. Twer heads
the firms American Suzuki Motor Corp. account.
Toplin, president of Toplin & Associates, Philadelphia,
has been named first chair for the American Red Cross Blood
Services, Penn-Jersey Region, heading a 37-person board.
Edition, July 18, 2007, Page 7
AD CAMPAIGN PLEDGES OPENNESS.
Technologies Corp., Hartford, won the Best Corporate
Advertising award of IR Magazine for a campaign
pledging openness and transparency to investors and the
via its $13.5 billion Carrier division, is the employer
of Anthony DAngelo, who is running for chair-elect
of the PR Society.
is director of global marketing of Carriers Transicold
division, which makes cooling units for trucks, freight
campaign has the theme You can see everything from
here and is designed to spark investor curiosity in
the UTC brand with drawings and facts about UTC and its
is running in print media including the Sunday magazine
of the New York Times, online and on radio. Examples
of UTCs technology are at www.utc.com/curious.
campaign was chosen June 20 as the IR magazine winner over
campaigns by General Electric, Aflac and Allstate.
Lintner, VP-communications of UTC, said: UTC is a
great company that deserved an ad campaign that could deliver
a deeper, richer message to our audiences. Our challenge,
in partnership with DDB New York, was to motivate people
to discover the incredible substance of UTC through our
products and financial performance.
stock is currently at its high point of $72 or 19 times
trailing earnings. Sales in 2006 were $49 billion.
UTCs website has
an elaborate section on corporate responsibility
that includes position statements on governance, ethics
and its ombudsman/Dialog program that allows employees to
make comments or ask questions without being identified.
Attempts to reach DAngelo
about his PRS candidacy have been unsuccessful. A spokesperson
for Carrier said DAngelo only deals with the trade
press and not the general press.
contact with the Post-Standard in Syracuse, where
Transicold is based, was in 1996.
Peter Murphy is director
of worldwide PR at UTC and John Moran is on press relations.
THAILAND SEEKS INPUT.
Thailand has hired agricultural
pro Olsson, Frank and Weeda firm for input into the U.S.
The Thai Embassy is concerned
about the measures implications and effects on the
export and competitiveness of products from Thailand such
as rice and sugar.
The U.S., in return, exports
cotton, soybeans, wheat and dairy products to Thailand.
principal Phil Olsson is in charge of the business. He is
a former deputy assistant of agriculture responsible for
marketing and consumer services.
Olsson also was in charge
of regulatory programs covering commodity futures trading
and food inspection.
His firms contract
runs through the end of the year.
WARNER DIES AT 76.
Warner, 76, president of the PR Society in 1993, died July
4 in his home in Vienna, Va.
Warner set up his own
firm in 1997 after a long career in corporate and agency
PR and as a reporter.
He was president of the
National Capital chapter in 1987-88 and joined the national
board in 1988.
A journalism graduate
of Becker College in 1951, he also received a B.S. in sociology
from Clark University in 1970.
Warner was a columnist
and reporter at the Hartford Times from 1951-65 when
he joined Becker in a PR post. From 1970-79 he was with
Corning Glass Works; with Fraser Assocs. from 1980-82; Bill
Rolle & Assocs. from 1982-84; Manning, Selvage &
Lee, 1984-94, and Capitoline/MS&L, 1994-97.
MS&L established the
Harland W. Warner Seminar on Ethics and Advocacy in
PR in 1994, funding it with an annual gift of $5,000.
It was discontinued after two years.
Surviving are his wife,
Joyce; three sons, Gregg, Brian and Mark; two daughters,
Susan and Karen, and nine grandchildren.
Memorial services were
held July 9 in the Wesley United Methodist Church, Vienna.
SV GUIDES B&L BID.
Sard Verbinnen is guiding
Advanced Medical Optics $4.3B unsolicited bid for
Bausch & Lomb, an offer that could undo B&L CEO
Ron Zarrellas plan to take the eyecare products company
The former General Motors
executive accepted a $65 per-share offer from Warburg Pincus
in May. Joele Frank, Wilkinson Brimer & Kather worked
AMO values its cash/stock
combination offer at $75 a-share.
Santa Ana, Calif-based
AMO claims a merger with B&L is a natural,
one that combines its ophthalmic surgical devices line with
B&Ls contact lens business.
B&L has determined that AMOs proposal is bona
fide and is reasonably likely to result in a superior proposal.
It will negotiate a potential takeover.
AMO was spun off from
Allergan in `02.
HERALD GROUP ADDS STUTTS.
Phillip Stutts, who directed
the 72-hour Republican get-out-the-vote operation for President
Bushs re-election, has sold his one-man grassroots
consulting shop to The Herald Group and joined as a VP.
Stutts is a former aide
to ex-Sen. and Vice President Dan Quayle and Sen. John Thune.
He also recently built a grassroots operations for ex-Sen.
Bill Frist. Stutts most prominently has been credited by
media outlets with overseeing the Republican National Committee
drive to rally voters in the three days before the 2004
At Washington, D.C.-based
THG, he is charged with establishing a grassroots practice
and will handle other client work. The firm sees him as
a potential asset for 2008 presidential hopefuls.
Before establishing his
own shop, Phillip Stutts & Co., he worked at Welch,
Norman & Coley handling political and strategic comms.
Edition, July 18, 2007,
current reasoning of the board of the PR Society, which
gets across to us by
one means or another although directors, officers and staff
are forbidden to talk to us, is that there is no great outcry
from the membership for any changes so there is no need
to make any changes.
leaders dont realize that silence is one of the most
used methods of communications these days.
means disapproval. PRS doesnt hear from corporate
PR leaders, heads of big PR firms or financial PR leaders
because they have either given up on PRS or quit it.
silence is deafening but the PRS leaders dont
hear it. Most
PRS members are in nonprofit, association, government, healthcare
and academic jobs or in small PR firms. Academics and solo
PR people are increasingly dominant in PRS because they
have more free time than corporate and agency execs.
is not representative of the industry nor the all-APR board
of the membership, which is 80% non-APR. Only nine people
showed up for seven national offices this year, a giant
snub to PRS. But the leaders didnt hear it.
of inbreeding and undemocratic practices at the Society
have resulted in three candidates for two top offices who
have no business serving in those offices.
DAngelo, an employee of United Technologies Corp.,
cannot take the position of chair-elect that he is seeking
and still keep his job at UTC.
company, a blue-chip with $49 billion in sales, has an elaborate
ethics code, top-grade financial reporting, and a commitment
to openness and public service.
if the past is any guide, will be involved in one flap after
another that will reflect badly on the employers of leaders.
With 11 counselors and three academics expected on the 2008
board, DAngelo would have only one corporate allyChristopher
Veronda of Eastman Kodak.
1986 UTC has had a confidential program that invites employee
criticism. Sarbanes-Oxley requires all companies
and associations are to have such a device.
But PRS COO Catherine
Bolton in 2004, using PRS funds, took legal action to unmask
the sender of an e-mail to the board that was critical of
her so the sender could be sued for defamation. The action,
not approved by the board or even the executive committee,
cost PRS upwards of $60,000 and reams of bad publicity.
It became a page one story in the New York Law Journal.
UTC is hyper about its
image as noted in the July 9 BusinessWeek. It analyzed
thousands of clips to find out the impact of stories on
Also, UTCs ad campaign,
judged the best corporate campaign June 20 by IR Magazine,
has the theme: You can see everything from here,
promising transparency and openness.
Cherenson is not qualified for chair-elect nor Rosanna
Fiske for treasurer.
He told the nomcom he
is employed by Success Communications Group/Cherenson when
there is no such entity. Cherenson Group was sold to Success
in early 2006. The nomcom was told: In 2007, The Cherenson
Group expanded from a regional communications firm to a
nationwide company. It sounds like Cherenson was expanding
instead of selling out. The statement adds that there is
a new name, The Success Communications Group
and the new umbrella company combines Cherenson
and Success. In the section that asks, What is your
employment? he puts PR Agency when it
should be PR division of an ad agency. Success
is mostly an ad agency billing $60M.
who wants to be treasurer without first serving as secretary,
would return to the board when for its first 53 years no
PRS director ever returned. This is a hole that
a new bylaw should plug up.
She sold her interest
in Communique Group/Rise Strategies to be a full-time associate
professor at Florida International University. This raises
the question: how successful was she in business? Do people
walk away from highly successful PR firms?
At one time, PRS was led
by the heads of the biggest PR firms in the U.S., George
Hammond of Carl Byoir & Assocs., and Kal Druck of Harshe-Rotman
& Druck. The heads of large corporate PR depts. also
headed PRSKerryn King of Texaco, Don McCammond of
American Can, Frank Wylie of Chrysler, Joe Awad of Reynolds
Metals, and Jon Riffel of Pacific Gas & Electric.
will rile UTC executives should DAngelo actually take
chair-elect and serve as chair, will be the sheer
lack of logic and reason from PRS leaders.
In 1995, when PRS was
caught red-handed with having sold hundreds of thousands
of copies of authors works without their permission,
including entire chapters of copyrighted books, 1995 president
John Beardsley of Padilla Speer Beardsley (who is on the
2007 nomcom) said: The PR Society has operated within
the privileges of fair use and has not infringed on anyones
We had an $80,000+ lesson
in fair use in 1994 when we were sued (unsuccessfully)
on the ground of violating a speakers copyright at
the 1993 PRS conference. Fair use does not have anything
to do with the systematic copying and sale of entire articles
(volume was 3,800 packets in one year with dozens of copied
articles in each packet).
Fair use allows quoting
exact passages for criticism or satire or when what is said
is newsworthy. The copying is not supposed to interfere
with sale of the original materials. PRS went far beyond
mere copying and saleit was creating new works or
anthologies by combining articles from many
The Authors Guild branded
PRSs defense absurd.