The eight page weekly is the only PR newsletter on LEXIS/NEXIS.
Edition, June 10, 2009, Page 1
SEEKS BOND PR
Francisco is conducting an RFP process for the development
of a community outreach campaign supporting a public bond
for open space.
bond was backed by 71 percent of the public in February
2008 and allocated $185M for capital improvements.
resulting five-year PR contract would be signed with the
Neighborhood Park Repair and Renovations program and focus
on the program and the capital projects that result from
work covers community meetings and outreach, as well as
development and coordination of an ongoing awareness campaign.
projects include playground safety, repairs and seismic
work to prepare recreation areas for earthquakes, improvement
of athletic fields and trail construction, among others.
Hughes handled the campaign to pass the bond last year.
BRUNSWICK BACKS HUMMER DEAL
Hong Kong, U.K. and U.S. operations are handling communications
related to General Motors sale of its Hummer operation
to Chinas Sichuan Tengzhong Heavy Industrial Machinery
The surprise deal, believed
to be less than $500M although a price was not revealed,
is expected to close in the third quarter. Sichuan Tengzhong,
which makes construction equipment, said it would keep Hummers
operations in the U.S.
We will be investing
in the Hummer brand and its research and development capabilities,
which will allow Hummer to better meet demand for new products
such as more fuel-efficient vehicles in the U.S, said
Yang Yi, CEO of Tengzhong, in a statement.
Brunswick is working with
corporate communications staffers from GM and the Hummer
unit including Nick Richards, comms. manager for
Hummer, and GM comms. manager John McDonald to handle
inquiries about the deal.
Tim Payne, managing partner
for Brunswicks Hong Kong office, London-based partner
Tim Burt, and Christina Stenson, a director in New York,
are working media for the deal.
Alperowitz, a 16-year PR veteran, joined Lippe Taylor
Brand Communications to head its lifestyle practice and
make new business pitches. He assumes the executive VP title.
He had been at Interpublic's DeVries PR unit and previously
headed strategic communications at IBM Business Consulting
Services and Absolut.
IPG WARNS ON GM
Interpublic says based
on a review of the bankruptcy filing by General Motors,
its biggest client, the ad/PR congloms maximum potential
exposure for accounts receivable and expenditures billable
That exposure could increase
if GMs overseas subsidiaries join the parent company
in Chapter 11, according to IPGs filing with the Securities
and Exchange Commission.
IPGs McCann Erickson
unit handles GMs business in China and Europe. The
automaker generates $350M in revenues at IPG.
Interpublic received a
bit of good news as race car driver Roger Penskes
Penske Automotive Group has inked an agreement to purchase
GMs Saturn unit.
Saturn, which employs
13,000 people, was not included in the revamped New
GM structure. IPGs Deutsch does ads for Saturn.
Publicis Groupe and IPG
rank among General Motors consolidated list
of creditors holding 50 largest unsecured claims,
according to court papers.
Starcom MediaVest Group,
the media planning/buying unit of Publicis, is owed $121.5M
of trade debt.
CASSIDY IS BACK WITH PAKISTAN
Cassidy & Assocs.,
which dropped its $1.2M Pakistan account in Nov. 2007 after
declaration of emergency rule by then-President Pervez Musharraf,
has picked up the Council on Pakistan Relations business.
The Southfield, Mich.-based
Council advocates for a better understanding of Pakistan
here and increased bilateral trade.
Shawn Sullivan, who was
special legislative assistant at the Defense Dept., spearheads
Locke Lord Strategies
assumed Cassidys role on the Pakistan account, though
at a reduced $900K rate.
PR SOCIETY LEADERS MET IN
About 120 chapter, section
and district leaders of the PR Society met in private June
5-6 at the New York Marriott downtown.
The annual Leadership
Rally of chapter presidents-elect, section and district
chairs, held since 2001, has succeeded the spring Assembly
which was open to members as well as the press. Requests
that all or parts of the Rally be audiocast
live or made available for podcast to members were ignored.
The spring Assembly was
discontinued in 1987, two years after the Assembly voted
twice to move h.q. from New York.
It was overruled by the
1985 board in a 7-5 vote.
(continued on page 7)
Edition, June 10, 2009, Page 2
BOARD TO REVIEW PR ACCOUNT
National Honey Board, the Colorado-based government-backed
group that promotes honey consumption, is reviewing its
six-figure PR account with an RFP process.
Board, which is under the purview of the U.S. Dept. of Agriculture,
currently works with Wisconsin-based Stephan & Brady.
is being asked to compete against a small group of finalists
from the RFP, likely two or three, at the groups October
22-year-old NHB is run by a 12-member board appointed by
the USDA consisting of packers, importers, producers and
a co-op member. A new board voted in April to review the
PR contract, which carried over from the previous board
and is the NHBs largest pact.
for the account is projected in the $650-880K range. The
group estimates 85 percent of the work goes toward earned
media, while the remaining 15 percent covers products like
RFP can be downloaded from the NHBs website. Agencies
must indicate an intent to pitch the account by June 26.
RLPR of Los Angeles has handled Hispanic PR for the NHB.
estimates U.S. honey consumption at about 430 million pounds
annually across food and beauty applications.
BLACKWOOD MOVES TO ARBITRON
Deirdre Blackwood, a veteran
corporate and agency exec who was a press secretary for
Sen. John McCain (R-Ariz.), has moved to audience measurement
giant Arbitron as senior VP of corporate communications.
Blackwood is charged with
consolidating the companys corporate communications
group, which includes marketing communications, PR and investor
She reports to chief marketing
officer Alton Adams at Columbia, Md.-based Arbitron.
Adams said the company
needs to combine those functions as it moves in new
The company is facing
FCC scrutiny over its counting of minorities in audience
reports and is in the midst of rolling out its so-called
portable people meter to modernize radio audience
KCSA is the companys
outside PR firm.
Blackwood joins the company
from satellite telecom company TerraStar Networks in Reston,
Va., where she was VP/corporate communications. Earlier,
she was a director in Burson-Marstellers D.C. office
and spent five years on the corporate PR side at Manugistics,
an enterprise software company.
HJMT SEEKS RELIEF FOR MADOFF
HJMT Communications is
helping promote Madoff-Help.com,
which bills itself as a one-stop shop for victims
for the Madoff fraud.
A victims meeting
is slated for June 16 in Huntington, a session that targets
the more than 1,000 Long Islanders burned by Bernie Madoff's
Ponzi scheme. The website and victims meeting are operations
of Good Harvest Financial Group, a fee-based financial planning
outfit, founded in 1987 by Ron Stein. It offers reduced
rates for Madoff victims.
MS&L, PORTER NOVELLI MAKE
MOVES IN D.C.
MS&L and Porter Novelli
have recruited veteran agency and public sector PR executives
for key posts in Washington, D.C.
Veteran healthcare pro
Nancy Glick has moved to MS&L from Ruder Finn in D.C.
Glick, who was executive
VP and director of RFs health and nutrition affairs
practice, takes a senior VP role with MS&L to direct
its own H&N practice.
She was previously a senior
VP at Porter Novelli and spent several years at Hill &
Knowlton after serving as press officer at the Food and
Drug Administration during the Carter administration, handling
consumer affairs like food and recall issues.
Neil Dhillon, managing
director of MS&L/D.C., noted her FDA experience will
likely be an asset as new regulations are expected from
the Obama administration affecting healthcare groups.
Glick served on Barack
Obamas Womens Health Leaders team during the
Porter Novelli, meanwhile,
has brought in Dewey Square Group partner and Hillary Clinton
for President advisor Kiki McLean as global head of public
affairs and managing director of the firms D.C. office.
McLean, whose first name
is Catherine, takes over in July for PNs longtime
D.C. head Carolyn Tieger, who is retiring.
In addition to working
for Clintons 08 run, she put together Sen. John
Kerrys strategy for announcing John Edwards as his
running mate in 04 and was national press secretary
and spokesperson for Vice President Al Gores presidential
bid. She also spoke for Sen. Joe Lieberman when he was Gores
vice presidential nominee.
She previously worked
in PR at Ogilvy & Mather Public Affairs.
Pepper Binner of Korn/Ferry
International worked on the search with PN.
SV INVOLVED IN NASTY TAKEOVER
Sard Verbinnen is aiding
Emulex fend off a hostile takeover bid lodged by Broadcom,
a tussle that has turned into a round of mudslinging.
The Wall Street Journal
reported June 1 that Emulex alleges in a lawsuit that Broadcom
cant be trusted because the company hasnt
fully disclosed details of widely publicized drug-related
and stock option-backdating charges involving its former
CEO Henry Nicholas.
The suit contends that
Nicholas, as one of Broadcoms biggest shareholders,
holds much influence at the semiconductor company.
Nicholas left Broadcom
in `03. He has pleaded not guilty to charges of drug use,
conspiracy and spiking the drinks of business associates.
Those charges are pending.
Broadcom says none of
the charges has anything to do with its $765M takeover bid.
SV is distributing a release
that charges Broadcom with making misleading statements
about Emulexs ability to compete in the networking
market as a standalone company. Andrew Cole and Diane Henry
are coordinating SVs work for Emulex.
Edition, June 10, 2009, Page 3
BUYS FIVE HACHETTE MAGS
Corp. has acquired five magazines from Hachette Filipacchi
Media to strengthen its portfolio of brands to include
other passionate special-interest audiences, according
to Terry Snow, CEO of Bonnier.
magazines are Popular Photography, Flying,
Boating, Sound & Vision and American
has been busy on the acquisition trail of late. It added
Working Mother in September to complement its Parenting
and Babytalk books. In December, Bonnier scooped
up Scuba Diving to pair with its Sport Diver
says his strategy is to add magazines that serve markets
with multimedia opportunities.
unloaded the books because its interest lies with women's
and automotive titles.
Hertzberg, who has more than 30 years of experience at the
Wall Street Journal is calling it quits. The exit
is slated for June 30.
leaves as deputy managing editor in charge of overseas editions
and foreign bureaus.
an e-mail to staff, he wrote about being "lucky enough
to participate in the growth of one of the world's finest
OBSERVER MAKES CUTS
New York Observer slashed 15 of its 80-member staff
as a move to counter the lousy economic climate.
Observer is not immune to the economic pressures being
felt industry-wide, said president Christopher Barnes
in a statement. The salmon-colored weekly has to cut
back in order to move forward.
cutbacks come as editor Peter Kaplan stepped down to take
a post at Conde Nast Traveler. He is replaced on
an interim basis by Tom McGeveran.
estate mogul Jared Kushner bought the Observer in 2006.
EXITS WAPO MAG
Shroder, editor of the Washington Post Magazine,
has decided to take the papers buyout offer.
felt it was time to make the move because significant
changes in the magazine are inevitable, according
to a report on Politico.com.
Narisetti says WaPo has a strong bench strength in
the newsroom, especially on features including narrative
writing and editing.
is no need to rush into naming a successor to Shroder because
the magazine team tends to have issues planned well
is pulling the plug on Nickelodeon Magazine after
nearly 20 years.
noted that Nick Jr. Family Magazine was shuttered
in 2007 and that NMs closure affects roughly 30 staffers.
was started in 1990, ceased publishing and then re-started
again in 1993. It will end by Q4 of 2009.
TO GET NEW COMMS. CHIEF
Brown has followed his former colleague at NetApp to Yahoo!
to fill the top global communications slot at the Internet
takes up the role of senior VP/global communications, which
had been vacant since the departure of chief communications
officer Jill Nash in February. Hell report to Yahoo!s
new chief marketing officer, Elisa Steele, who was VP of
corporate marketing at NetApp, a data storage company, and
joined Yahoo! in May.
is such a pivotal time to join Yahoo! and I look forward
to being a part of the team that helps the company reassert
its brand relevance globally, Brown said in a statement.
is trying to move on from executive churn (three CEOs in
two years), a takeover attempt by Microsoft and layoffs
amid the economic downturn.
who is slated to join the company in July, oversees the
gamut of Yahoo! comms., including PR, product promotion,
public affairs and social media, among other disciplines.
He was VP of corporate relations at NetApp and earlier headed
PR for Adaptec.
MAKES CASE WITH U.K. FIRM
shock jock Michael Savage has hired London PR firm PHA Media
as he campaigns to lift a ban from Britain.
was among 16 people including Hamas terrorists and
Russian gang members -- banned by the U.K.s Home Office
for travel to the country in May and the radio host has
sued the British government for libel following that designation.
whose fiercely intolerant views on homosexuality and Islam
have offended many, may have gained an opening on Tuesday
when British Home Secretary Jacqui Smith, who implemented
the ban on Savage, resigned amid political scandals.
Hall, the former News of the World editor who heads
PHA, has touted his firms work for Savage on Twitter.
CONVICTED IN NORTH KOREA
Korea on June 8 convicted two U.S. journalists of committing
a grave crime and illegally entering the country.
The two female reporters were working for Current TV and
sentenced to 12 years of reform through labor
in North Korea.
Associated Press reported that diplomats and Korean journalists
expect the duo to be released pending negotiations between
the U.S. and N.K.
two were reporting about trafficking of North Korean women
near the N.K. border with China when they were arrested
State Dept. issued this statement: The president is
deeply concerned by the reported sentencing of the two American
citizen journalists by North Korean authorities, and we
are engaged through all possible channels to secure their
news continued on next page)
Edition, June 10, 2009, Page 4
ISSUE OF PRQ IS LAST
of Public Relations Quarterly editor Elaine Newman
say she has told them that Volume 52, No. 4, is the last
issue she will mail.
phone at the publication's office in Rhinebeck, N.Y., is
disconnected or no longer in service.
is the widow of PRQ founder Howard Hudson, who died in 2005.
final 48-page issue had two ads, a full page for John Budds
Too Many Geese; Too Few Swans, and a quarter-page
ad for the Copyright Clearance Center.
many years, the only steady advertiser was North American
Precis Syndicate, headed for many years by Ron Levy. He
has an 11-page article in the current issue under the general
heading of "Recession PR Opportunities."
article by Washington, D.C., counselor Wes Pedersen tells
of his experiences at the Department of State and the U.S.
Information Agency covering the building of the Berlin Wall,
writing via a nom de plume.
said that while PRQ provided many thoughtful articles by
professors, todays audience is looking for articles
more related to money who's getting it and how.
professors dont have many publications in which they
present ideas noted Levy.
past week the field lost one of its most valued tools that
worked diligently to provide a platform for helping educators
-- and those who respected their chosen field -- provide
next generation communicators a sound and solid understanding
of how to prepare for and work successfully in the field,
said Andy Marken of Marken Communications.
Neglected it Pedersen
writing an Obit for a Friend, said: PRQ
died this week, victim of gross neglect by the profession
it befriended and supported for decades.
said major firms put their money on a sure winner
like PR Week although PRW, despite a
first-rate editor, recently became a monthly while
retaining its daily internet coverage.
Reporter, a weekly published since 1958, was purchased
by Ragan Communications in 2002, changed to a monthly in
2004 and was folded later that year. The Ragan Report,
previously a weekly newsletter, went online only last year.
Reputation Management, monthly magazine published
by Paul Holmes, closed in 2000 after five years of publication.
USPS statement in the latest issue of PRQ said average paid
and/or requested circulation in the 12 months to October
2008 was 1,857.
a descendent of Henry Hudson, William Penn and Ralph Waldo
Emerson, founded PRQ in 1955 and Hudson's Washington
News Media Contacts Directory in 1968.
was also a founder of the New York Newsletter Assn., which
evolved into Specialized Information Publishers Assn.
Outlet for Academics
was a popular outlet for articles by professors, the current
issue having five such articles and several others by college
students and a high school teacher.
Nancy Somerick of the University of Akron wrote about being
a PR teacher; Prof. Ed Applegate of Middle Tennessee State
University wrote about "news balance" and objectivity
in news coverage, and Prof. Sean McCleneghan of New Mexico
State University wrote about the different skills of PR
counselors and PR executives.
professors as of 2007 found a new outlet for their articles
in the online PR Journal of the PR Society hosted
by PR Prof. Don Wright of Boston University.
PRJ articles discuss corporate intranets, corporate social
responsibility programs, and media in Ukraine.
Sold Many PRQ Articles
turned out to be the second most copied publication when
the PR Society's business of selling authors works
without their permission was discovered in 1994.
ODwyer Co., which purchased 11 "information packets"
of the Society in late 1994, found they contained 52 articles
from the ODwyer Newsletter and magazine and
19 articles from PRQ.
100 copied ODwyer pages were found in the packets
and about 50 pages of PRQ articles.
a longtime PRS member, condemned the practice and joined
11 other copied authors in hiring a law firm to seek payment
from the Society.
took a firm stand that it owed the authors nothing because
it was merely acting as a library and charging a "loan
fee" rather than selling the authors works (nine
complete chapters of PR books were found in the 11 packets).
said it was entitled to make one copy of an article and
24-hour delivery of packets was promised by the Society
and buyers could keep them for three weeks. PRS financial
reports showed volume was about 3,800 packets yearly and
profits were about $60,000 yearly.
authors, warned of the costs of pursing PRS legally, abandoned
their legal claims. However, some continue to press for
a settlement, noting that PRS claims of being the
ethical leader of the PR industry are contradicted by its
refusal to recompense the authors.
Was Accused of Copyright Violation
itself was accused of copyright violation in 2007 when Prof.
Linda Morton of the University of Oklahoma found that 38
of her PRQ articles were for sale via Amazon at $5.95 each.
Amazon website said the articles were available for
download now" and that an article ships from
and (is) sold by Amazon.com.
services also offered PRQ articles and one offered a package
of 1,017 articles for $800.
author of Strategic Publications: Designing for Target
Audiences, wrote a column on Segmenting Publics
wrote to Newman and was told in an e-mail that PRQ has a
company that handles sale of rights to articles but that
PRQ itself was not selling your articles on online
on Amazon or other sites.
Edition, June 10,
2009, Page 5
OF PR FIRMS
DEVOUR LOCAL NEWS
percent of women polled by PR firm JSH&A, Oakbrook Terrace,
Ill., said they read hard copy versions of their local newspapers
and one in three read the paper daily.
compares with 53 percent who say they go online for news
and only 12 percent who do so daily. Those figures become
clearer when viewed through an age lens as 23 percent of
women ages 20-30 said they read news online every day.
puts women into four categories of media consumption. Wired
women are younger and place trust and crediblity in
online sources. Twenty-two percent of this group never read
a print newspaper and 71 percent are online three or more
are migrating online but still use a mix of media. Nineteen
percent of this group read a printed newspaper daily while
that same percentage does so online. About half (49%) are
online for three or more hours a day.
tend toward traditional media but dabble online. One-fourth
read the local printed paper daily and online nine percent
read it online. They are more likely to trust family/friends
or even TV anchors for information.
women are dependent on traditional media as 54 percent read
the print paper and only four percent go online. TV anchors
like Katie Couric and Brian Williams have a great deal of
influence (40 percent cited them) and only 12 percent of
this group is online for more than three hours a day.
whitepaper on the study is at jsha.com/blog.
YEARS FOR TERZIAN
Terzian Associates, Los Angeles, is marking 40 years in
business in 2009, a run that has included more than 4,500
clients and still operates primarily on handshake deals.
credits his networking and events prowess for keeping the
firms client roster robust.
our functions, there is no pressure to buy anything, commit
to any cause, or do anything other than connect to a group
of fellow business professionals, he said.
first client was Norris Industries and he helped launch
the USC Norris Comprehensive Cancer Center in L.A.
Financial & Corporate Communications,
London, is handling former Kazakh bank chairman Mukhtar
Ablyazov, who is in hot water with Kazakhstans government
after BTA Bank, the nations largest lender, defaulted.
Ablyazov fled the country in February ahead of an arrest
warrant for alleged embezzling, according to Bloomberg,
which intereviewed him from an undisclosed location in a
call set up by HSF&C. ...Blaze,
Santa Monica, Calif., won two platinum and an honerable
mention at the Association of Marketing and Communication
Professionals 2009 Hermes Creative Awards. The firms
work for Burger King, Bible Illuminated and Troy Adas Design
Communications, a tech-focused Washington, D.C.-based firm,
has been hired by the Seattle web start-up that worked with
the Obama administration to disclose donors during the transition.
company said June 2 that it has changed its name from blist
to Socrata and is working to position itself as an aggregator
of public data from government and private sources that
has typically been difficult to manipulate or view online.
said it is "initially" providing its services
to 200 public datasets for free, suggesting a paid model
is in the works.
Zecher, VP at 463, is handling the account. The firm, owned
by NextFifteen Communications Group, was started in 2004
by three communications veterans from Verisign and its firm,
Bite Communications, also a NextFifteen property. 463 has
an office in D.C. and Palo Alto.
Obama transition team, which found the company with a Google
search, used blist to power its change.gov
site by providing a database of its scores of donors to
New York/Linux Gold Corp., mineral exploration, for investor
Washington, D.C./Manny Pacquiao vs. Ricky Hatton, boxing
match dubbed The Battle of East and West.
Cary, N.C./Brightleaf Customer Care, homeowner services,
as AOR for PR, including media relations and publicity.
Beach/Dr. Oscar Hevia-Dr. Brandt Cosmetic and Skin Associates,
for national PR for the dermatologist; Luca Luca, Italian
fashion brand; Readers Fine Jewelers, for the stores
re-launch in Santa Monica, Calif.; Denim of Virtue, for
national PR; Jamie Jo, for representation of the songwriter;
Shay Todd, fashion brand, and Sluxus, for grand opening
and national PR for the fashion brand.
PR, St. Paul,
Minn./Red Wing Shoe Company, for PR for corporate and industrial
safety projects in support of its work boots, outdoor footwear
and oil and gas workwear.
San Antonio/IAS Claim Services, insurance adjusting and
service, as AOR for PR, the companys first. The national
account focuses on B2B marketing, including a pitch to boost
its growth within the catastrophic claims sector.
San Francisco/Palo Alto Software, business planning software,
for a national PR campaign starting with its Oregon
Small Business Boost on July 1.
Seattle/Brammo, maker of plug-in electric motorcycles, as
AOR for PR. Brammo launches its first model, the Enertia,
at Best Buy in Portland in early July.
Edition, June 10, 2009, Page 6
EYES GROWTH WITH HIRE
Brodeur, who exited Marketwire as senior VP in April, has
joined the media source start-up Help a Reporter Out as
chief operating officer to guide the services expansion
HARO grew, it became obvious to me that I needed to take
it to the next level, said HARO founder and PR pro
started the free HARO service last year as a Facebook group,
but expanded it to an email-based service and opened a revenue
stream by selling advertising atop its three-a-day emails
of journalist queries for sources. The service claims 100K
PR and journalist members.
overseeing strategy and development for Marketwire, Brodeur
handled the MW account at Omnicom firm Brodeur Partners.
Angeles-based Brodeur called the HARO service the future
of crowd-sourced journalism and a brand on the
brink of greatness, nothing hell work with Shankman
to expand the business domestically and abroad.
TRACKS SOCIAL MEDIA
Newswire has unveiled a social media monitoring tool developed
with U.K.-based Sentiment Metrics to measure discussions
and mentions across blogs, message boards and outlets like
service tacks more than 20 million blogs, millions of forum
posts and 30K online news sources, including videos, as
well as major social networks and microblogs. Users set
up searches to track keywords like a company or competitors
name and the date is reported and scored with graphics by
Allison Murphy said, for example, an alert set up for negative
mentions could provide valuable time to respond before a
situation gets out of control.
was Medialink Worldwides month as the broadcast and
digital services company took home several awards. Working
with GolinHarris and celebrity cook Paula Deen, Medialink
won a Platinum Remi Award for a live show produced with
the U.S. Armys 82nd Airborne All-American Chorus to
entertain hundreds of troops at Fort Bragg, where Deen also
visited with injured soldiers and new mothers.
won a Silver Remi for an online video campaign, Leprechauns
Invade New York, with client Cohn & Wolfe for
Irish Spring Body Wash. The St. Patricks Day campaign
is online at getIrishnow.com.
Working with GMs OnStar unit, Medialink won a Bronze
Remi for a web video of auto accident survivors recounting
their contact with OnStar operators.
won a Bronze Telly Award for a web video with Seagate, as
the digital storage and products company introduced a decide
for sharing personal digital content. ML also won a Bronze
Telly working with Bratskeir & Company and client LOreal
for a web video, Soft Sheen Discover Healthy Hair.
Allmann, former marketing director at Colonial Williamsburg
Foundation, has joined Global Communicators in Washington,
D.C., as senior international adviser. He is in charge of
business development and client marketing services. The
eight-year Colonial Williamsburg vet had handed hospitality
advertising and PR director before assuming the overall
marketing duties. He forged alliances with HBO, Macys
and AirTran and developed its e-commerce program. Prior
to Colonial Williamsburg, Allmann held ad and PR posts for
a decade at Kohler Co, the plumbing products company. He
also was deputy director of the consumer products group
at Hill & Knowlton and marketing executive at Regines,
the Paris-based nightclub and restaurant chain.
Chase, executive creative director/West, Blast Radius,
to GMMB, Washington, D.C., as digital director and senior
VP to guide the progressive firms digital practice.
GMMB is part of Fleishman-Hillard.
Lapia, Democratic Cloakroom staffer for Senate Majority
Leader Harry Reid (D-Nev.), to Ogilvy Government Relations,
D.C., as a senior VP.
Breitstein, executive editor of Pharmaceutical
Executive magazine, to the Global Alliance for TB Drug
Development, New York, as manager of communications. She
was at PE for nine years.
Olsen, an independent consultant, to Otter Tail Corp.,
Fargo, N.D., as VP of corporate communications and public
affairs for the diversified company with interests in the
electrical utility, health services and food ingredient
processing sectors. Olsen has worked at Himle Horner and
as a public affairs staffer at the Dept. of Transportation
Foster, managing supervisor, Fleishman-Hillard, to
Nicholson Kovac, Kansas City, Mo., as an A/S in its PR unit.
She was previously a news producer for KSHB-TV/NBC Action
Roberts, a product developer for sauce maker Kikkoman,
to manager of culinary development and PR to develop new
recipes for home cooks.
Shakoor, publicist at BWR PR representing Jennifer
Garner, Britney Spears and Elisha Cuthbert, among other
clients, to 42West, Los Angeles. She had been with BWR for
seven years since college.
Englander, an attorney for Cox, Castle & Nicholson,
to Englander & Associates, Los Angeles, as VP focused
on government relations, issues campaign, and other PR tasks.
He is a former press deputy to LA. County Supervisor Don
Parsells, a recent graduate, has joined Tipton Communications,
Newark, Del., as an account specialist.
Glatcz, president and chief branding officer at Vox
Medica, Philadelphia, won the Philadelphia Chapter of the
American Marketing Associations Individual Marketer
of the Year award.
Edition, June 10, 2009, Page 7
MEET IN PRIVATE
(Contd from 1)
chapters had made pitches for the h.q. location after bids
were sought by the board. Houston and other chapters challenged
a board study claiming that the move would be too costly.
One cost was said to be $200,000 to hire and train a new
staff since virtually the entire staff said it would refuse
to leave New York.
staff and occupancy savings were not calculated, said the
critics. PRS payroll costs rose 6% to $5.4M in 2008 (47.7%
of total costs of $11.4M) and occupancy costs were about
at the Leadership Rally included PRS chair-elect and Leadership
Rally chair Gary McCormick; Matthew Harrington, president
and CEO, Edelman U.S., who gave the keynote address; David
Rockland and Angie Montgomery of Ketchum, who gave results
of a 2009 chapter membership survey; Dave Rickey, bylaws
chair, who made a presentation about proposed bylaw changes
from 9 to 10 a.m. Saturday morning, and COO William Murray,
who spoke for 45 minutes on The Best That We Can Be!
Seven Measures of Success, and also gave a half-hour
is no indication in the agenda that chair Mike Cherenson
would be present.
bylaw proposal is that Assembly delegation of the 109 chapters
include at least the president or the president-elect of
a chapter. About half the chapters only have one delegate.
proposal is that direct voting by the 22,000 members replace
the current system under which officers and directors are
elected by the Assembly.
the case of contested elections, the Assembly hears presentations
by the opposing candidates and their supporters.
bylaws task force has yet to spell out how direct elections
will take place although several members have asked for
bylaw proposal would make all 17 directors (officers are
also directors) at-large, eliminating the need to have at
least one director from each of the ten districts.
chair would be able to appoint about 25 committee and task
force chairs as Assembly delegates. Already in the Assembly
are the 17 board members, 19 section chairs and 10 district
immediate past chair of the board, while still on the board,
would become chair of the nominating committee (replacing
the past chair, once-removed, who would not longer be on
should his contract be renewed (it expires Jan. 22, 2010),
would join the nominating committee as an ex-officio member
under one bylaw proposal.
board could also make two appointments to the nomcom.
presidents-elect were each given $500 to help defray costs
of the trip to New York. Dinner Friday night at the Grill
Room Restaurant of the World Financial Center was also covered
by the Society.
Threatens Legal Action
sent a registered letter to an ODwyer staffer accusing
him of eavesdropping on the May 12 conference
call in which prospective candidates were to ask questions.
Only one question was asked during a one-hour teleconference.
Deadline for seeking nominations for the seven national
positions is Monday, June 15.
said the ODwyer staffer listened to the call without
permission in violation of New York law because the
staffer is not a member of the Society.
are hereby on notice that any future efforts by you to eavesdrop
on private PRS communications will be reported to the relevant
authorities, wrote Murray.
publisher Jack ODwyer e-mailed Murray that the Society
has twice returned checks of ODwyer staffers who tried
to join and that no reason was given for this rejection.
to place ODwyer ads in Tactics of PRS are rejected
on the ground that ODwyer products are in competition
with Society products. However, PRS VP-PR Arthur Yann said
recently that no ODwyer products are in competition
with Society products.
there are plenty of members who will monitor PRS teleconferences
for this NL, PRSs legal threats will not work, ODwyer
further told Murray, but will only make extra work for such
members when press coverage should be permitted.
for PRSs concern with law-breaking, it showed no such
concern in 2003 when ODwyer said a full day of his
notes were stolen from his open conference bag at the Assembly
in New Orleans.
leaders and staff, when told of the theft and asked for
the recording of the Assembly, refused to provide it.
my notes was bad enough but refusing to give me a recording
of the session was even worse, said ODwyer.
SCORES BONUS VICTORY
shareholders approved a bonus scheme at their Dublin annual
meeting on June 2 though a quarter of voters abstained or
rejected the plan that could trigger a $95M payment to CEO
maximum Leadership Equity Acquisition Plan bonus payment
is triggered if WPP exceeds the financial performance of
eight of its nine competitors such as Omnicom, Publicis
Groupe and Interpublic.
a quarter (24.8 percent) of voters either abstained or voted
"no" on the executive remuneration plan.
Wall Street Journal called that tally a sizable
display of dissatisfaction by European standards.
told shareholders at the Dublin meeting that WPP dropped
4,300 (3.7 percent of `08 yearend staff) people from the
payroll during the first four months of 2008. More than
half left on a voluntary basis.
revenues during that period are down 6.7 percent. April
was the worst month.
chief said a priority for the remainder of 09 is balancing
staff costs and headcount, against the fall in revenues.
and habits and long-standing relationships are no longer
taken for granted, according to Sorrell. "As if for
the first time, every expenditure has to demonstrate its
worth-or run the risk of de-selection."
Edition, June 10, 2009,
Society COO Bill Murray has accused
an O'Dwyer staffer of a violation of New York law
because the staffer's phone was used to listen to the May
12 teleconference in which candidates for national office
were supposed to ask questions. Only one did so.
the Society will not let us join it, members for many years
have themselves listened to PRS teleconferences and reported
their contents to us.
good reason is ever advanced for blocking our membership.
The similar IABC lets us both join and advertise.
our access to member records and Society workings is an
attempt to frustrate our coverage of PRS and we feel it's
unethical. Whether it's legal or not is something that could
be argued in court.
Murray and PRS are so interested in law-breaking, we wonder
where that interest was on Oct. 25, 2003 when almost an
entire day of our notes of an Assembly were stolen from
our open conference bag when our back was turned.
was a crime, possibly punishable by a jail term. Interference
with a professional in performance of his or her duties
is particularly serious, lawyers assured us. We were talking
to director Jerry Corbett at about 4 p.m. and immediately
expressed our shock when we turned around to get our notes
from the conference bag and could not find them.
helped us look around the immediate area. The notes were
on a 100-page 8.5-inch by 11-inch notepad and could not
suddenly get lost on our way from the podium to the back
of the room.
Assembly was a particularly fractious
one with 2003 president-elect Del Galloway arguing hard
and long for removal of the APR rule for Assembly delegates.
He had worked behind the scenes for many months to win passage
but lost by five votes.
we went up to the podium to ask him for a comment on the
defeat he turned his back and walked away. Reed Byrum, 2003
president, did the same thing.
in the front row was 2003 secretary Judith Phair who gave
us extensive comments on the APR defeat. We took notes as
many in the Assembly looked on. Then we walked down the
aisle, talked briefly with member Ofield Dukes and went
to the back of the room where we met Corbett.
motive to steal our notes was there-some leaders and/or
delegates did not like a reporter covering this deep split
in the Assembly.
told COO Catherine Bolton, PR manager Cedric Bess, and many
others about the theft. One delegate, a known dissident,
told us her entire Assembly binder had been stolen the previous
year when she went to the restroom.
should have happened, were the Society
to show its supposed dedication to "ethics," was
that Byrum should have announced to the Assembly that a
hideous crime had taken place-theft of a reporters
notes-and that this would be an eternal blot on the Assembly
and PRS itself if they were not returned. The drop could
be made at the front desk of the hotel and the whole incident
could have been forgotten. We would certainly have agreed
what happened? Bess and other leaders refused to give us
a recording of the days proceedings, saying they had
to be "prepared" in some way before release.
Murray is obtaining advice from Venable,
one of Washington, D.C.s biggest law firms (569 lawyers)
and a specialist in association law, he should ask the firm
if our coverage of the agenda of the Leadership Rally
June 5-6 was also illegal and could possibly result in an
arrest for eavesdropping.
PRS VP-PR Arthur Yann refused to give us the five-page agenda,
several members were only too willing to do so and we wrote
a web story on it June 4.
the members and we break some law and could we be arrested
instance, which shows how preposterous this legal approach
is, took place in April 2008. The entire board on April
9 e-mailed to Dear Leaders a nearly two-page
attack on us, accusing us of having repeatedly stepped
far beyond the bounds of accurate and professional reporting.
e-mail was sent in such a fashion that it could not be printed
out nor forwarded to others. We were never supposed to see
this inaccurate attack on us! We wrote about the letter
extensively and PRS then reprinted it in the April 2008
Tactics, which was also the annual ethics
e-mail said we began calling and e-mailing work associates
and supervisors of a volunteer committee chair and
shared our personal and very negative views on PRS.
called and e-mailed Chancellor John Christensen of the Univ.
of Nebraska saying that new PRS ethics chair Gail Baker
of the university was not returning our calls or e-mails
and we didnt think this was ethical. We also attached
the four-page ODwyer magazine story on the Societys
15-years+ practice of selling copies of authors articles
without their permission. This was not a negative
view but a factual story on the Societys article
copying practices. Within four hours of our e-mails to Christensen,
Baker had quit the EB.
did nothing wrong and sent nothing false to Christensen
or the PR staff of the school. PRS has never challenged
a single word of our coverage of its copying practices.
Instead of taking a legal approach to its PR problems, the
Society should hire outside PR counsel and take its advice.
It has not had outside counsel since the 1990s when John
Budd served in that role for a couple of years for COO Ray
rather than law is what PRS staff and leaders should be
concerned with. Staff time on ethics since 2001 (eight years)
totals $431 with nothing at all spent in 2006, 2007 and
2008. Total ethics spending in 2008 was $2,317, a 46% decline
from $4,360 in 2007.